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Ecommerce stores using Afterpay in the United Kingdom

Updated Jun 20 2025

Afterpay lets you buy what you want today, pay for it in four equal installments, interest-free.

Get more information from the Afterpay website.

Afterpay is currently installed on 18,806 ecommerce stores in the United Kingdom.

In this report, we'll cover the following statistics on usage of Afterpay on ecommerce stores.

  • Afterpay usage on ecommerce stores
  • Top stores using Afterpay
  • Stores that have recently installed Afterpay
  • Top ecommerce platforms for stores with Afterpay installed
  • Top categories for stores with Afterpay installed
  • Download a complete list of stores using Afterpay with a paid account.
    Create a free account to get a feel for the data we provide.

    Afterpay Usage On Ecommerce Stores

    Afterpay is currently installed on 18,806 ecommerce stores in the United Kingdom.

    Top Stores using Afterpay

    Here are the top 5 stores in the United Kingdom running Afterpay ordered by store rank.

    Name
    Domain
    Rank
    Created
    ASOS
    166
    2020/08/14
    Jaded London
    339
    2016/12/30
    Oh Polly UK
    441
    2018/11/16
    Crown & Paw
    876
    2019/03/22
    Club L London - UK
    1,013
    2018/03/02

    Stores That Have Recently Installed Afterpay

    Here are the stores in the United Kingdom that have installed Afterpay most recently.

    Name
    Domain
    Rank
    Installed At
    Pets Lovers
    12,804,252
    2025/06/21
    Sprynt
    12,957,568
    2025/06/21
    Safae Beauty UK
    6,540,630
    2025/06/21
    Geo Site Supply
    6,723,596
    2025/06/21
    Spportiva
    7,139,798
    2025/06/21

    Top Ecommerce Platforms for stores using Afterpay

    Here is the ecommerce platform breakdown for stores in the United Kingdom with Afterpay installed.

    • 45.0% of stores using Afterpay are on Square Online
    • 30.3% of stores using Afterpay are on Shopify
    • 7.2% of stores using Afterpay are on Weebly Commerce
    • 7.1% of stores using Afterpay are on Custom Cart
    Square OnlineShopifyWeebly CommerceCustom CartBold PromoWooCommerce

    Top Categories for stores using Afterpay

    Here are the top 10 industry verticals for stores using Afterpay.

    • 19.2% of stores using Afterpay sell Apparel products.
    • 9.3% of stores using Afterpay sell Home & Garden products.
    • 9.3% of stores using Afterpay sell Beauty & Fitness products.
    Category
    Stores
    None
    4,869
    3,609
    1,404
    947

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    • Domain type
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    Have a look at these other reports to get a taste for what you can do with Store Leads.