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Ecommerce stores using Matomo Analytics in the United Kingdom

Updated Nov 28 2025

Matomo is a powerful web analytics platform that gives you 100% data ownership.

Get more information from the Matomo Analytics website.

Matomo Analytics is currently installed on 1,067 ecommerce stores in the United Kingdom.

In this report, we'll cover the following statistics on usage of Matomo Analytics on ecommerce stores.

  • Matomo Analytics usage on ecommerce stores
  • Top stores using Matomo Analytics
  • Stores that have recently installed Matomo Analytics
  • Top ecommerce platforms for stores with Matomo Analytics installed
  • Top categories for stores with Matomo Analytics installed
  • Download a complete list of stores using Matomo Analytics with a paid account.
    Create a free account to get a feel for the data we provide.

    Matomo Analytics Usage On Ecommerce Stores

    Matomo Analytics is currently installed on 1,067 ecommerce stores in the United Kingdom.

    Top Stores using Matomo Analytics

    Here are the top 5 stores in the United Kingdom running Matomo Analytics ordered by store rank.

    Name
    Domain
    Rank
    Created
    Countryfile.com
    4,413
    2016/12/30
    CityDays
    6,698
    2023/03/10
    Ossila
    9,506
    2016/12/30
    ITS
    12,073
    2020/08/14
    British American Tobacco
    14,893
    2016/12/30

    Stores That Have Recently Installed Matomo Analytics

    Here are the stores in the United Kingdom that have installed Matomo Analytics most recently.

    Name
    Domain
    Rank
    Installed At
    PACC Test
    8,669,145
    2025/11/28
    Mike's List
    2,896,112
    2025/11/27
    First Choice Mobility
    1,175,131
    2025/11/25
    Roché Awnings
    134,330
    2025/11/25
    Substance Digital
    3,273,065
    2025/11/25

    Top Ecommerce Platforms for stores using Matomo Analytics

    Here is the ecommerce platform breakdown for stores in the United Kingdom with Matomo Analytics installed.

    • 50.9% of stores using Matomo Analytics are on WooCommerce
    • 29.4% of stores using Matomo Analytics are on Custom Cart
    • 7.8% of stores using Matomo Analytics are on Shopify
    • 3.7% of stores using Matomo Analytics are on Magento

    Top Categories for stores using Matomo Analytics

    Here are the top 10 industry verticals for stores using Matomo Analytics.

    • 13.5% of stores using Matomo Analytics sell Home & Garden products.
    • 10.7% of stores using Matomo Analytics sell Apparel products.
    • 8.4% of stores using Matomo Analytics sell Business & Industrial products.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.