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Ecommerce stores using Google Tag Manager in Japan

Updated Jul 17 2026

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 99,473 ecommerce stores in Japan.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

Download a complete list of stores using Google Tag Manager with a paid account.
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Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 99,473 ecommerce stores in Japan.

Top Stores using Google Tag Manager

Here are the top 5 stores in Japan running Google Tag Manager ordered by store rank.

Name
Domain
Rank
Created
DMM.com
209
2016/12/30
Onitsuka Tiger
446
2017/10/27
Tokyo Cheapo
767
2016/12/30
BookLive
1,532
2016/12/30
Renesas
1,929
2016/12/30

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Japan that have installed Google Tag Manager most recently.

Name
Domain
Rank
Installed At
advanced-logistics.net
2,279,413
2026/07/18
METALROBOT魂 インフィニットジャスティスガンダム式
2,881,515
2026/07/18
YukakunStore
12,899,663
2026/07/18
www.unagikaidou.jp
6,286,653
2026/07/18
CELINEアウトレット店
12,878,497
2026/07/18

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Japan with Google Tag Manager installed.

  • 23.9% of stores using Google Tag Manager are on STORES
  • 22.6% of stores using Google Tag Manager are on BASE
  • 14.9% of stores using Google Tag Manager are on Color Me Shop
  • 14.0% of stores using Google Tag Manager are on Shopify
Top-level Domain
Stores
23,819
22,528
14,796
13,960
5,512
5,084
2,865
2,033
1,925
1,393
904
634
525
439
317
284
267
238

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

  • 12.7% of stores using Google Tag Manager sell Food & Drink products.
  • 12.0% of stores using Google Tag Manager sell Apparel products.
  • 5.2% of stores using Google Tag Manager sell Home & Garden products.
Category
Stores
None
39,651
12,653
11,974
2,509
2,334

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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.