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Ecommerce stores using Google Tag Manager in Japan

Updated Aug 7 2026

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 101,674 ecommerce stores in Japan.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

Download a complete list of stores using Google Tag Manager with a paid account.
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Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 101,674 ecommerce stores in Japan.

Top Stores using Google Tag Manager

Here are the top 5 stores in Japan running Google Tag Manager ordered by store rank.

Name
Domain
Rank
Created
DMM.com
223
2016/12/30
Tokyo Cheapo
833
2016/12/30
BookLive
1,518
2016/12/30
Renesas
1,562
2016/12/30
mechacomic.jp
2,077
2020/08/14

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Japan that have installed Google Tag Manager most recently.

Name
Domain
Rank
Installed At
legendarywallet.com
3,259,257
2026/08/08
大豆テンペチップス【Happy Tempe(ハッピーテンペ)】
my-site-105312-107114.square.site
3,464,731
2026/08/08
mitsuhashi-bldg.co.jp
1,943,581
2026/08/08
MOONLOG
11,640,532
2026/08/08
KTEBO|世界の逸品を、日本へ
6,843,183
2026/08/08

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Japan with Google Tag Manager installed.

  • 25.5% of stores using Google Tag Manager are on STORES
  • 22.3% of stores using Google Tag Manager are on BASE
  • 14.9% of stores using Google Tag Manager are on Color Me Shop
  • 13.5% of stores using Google Tag Manager are on Shopify
Top-level Domain
Stores
25,970
22,695
15,108
13,774
5,447
5,082
2,849
2,037
1,910
1,416
899
634
524
437
316
268
230
170

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

  • 12.3% of stores using Google Tag Manager sell Food & Drink products.
  • 11.3% of stores using Google Tag Manager sell Apparel products.
  • 5.7% of stores using Google Tag Manager sell Home & Garden products.
Category
Stores
None
41,575
12,537
11,501
2,446
2,303

Get more insights on stores

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  • Domain type
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Have a look at these other reports to get a taste for what you can do with Store Leads.