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Ecommerce stores using Google Tag Manager in Brazil

Updated Aug 28 2026

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 160,120 ecommerce stores in Brazil.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

Download a complete list of stores using Google Tag Manager with a paid account.
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Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 160,120 ecommerce stores in Brazil.

Top Stores using Google Tag Manager

Here are the top 5 stores in Brazil running Google Tag Manager ordered by store rank.

Name
Domain
Rank
Created
Mercado Livre Brasil
74
2016/12/30
shopee.com.br
209
2019/10/11
Correios
685
2020/07/03
Claro Brasil
3,472
2017/01/27
KaBuM!
3,733
2016/12/30

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Brazil that have installed Google Tag Manager most recently.

Name
Domain
Rank
Installed At
Clari Melara
11,488,346
2026/08/29
Dermo Ativo
8,876,523
2026/08/29
Grupo RETEC
13,753,812
2026/08/29
Heva Concept
13,695,421
2026/08/29
frutodaterra.com.br
11,464,085
2026/08/29

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Brazil with Google Tag Manager installed.

  • 23.7% of stores using Google Tag Manager are on Tiendanube
  • 23.6% of stores using Google Tag Manager are on WooCommerce
  • 13.3% of stores using Google Tag Manager are on Custom Cart
  • 8.4% of stores using Google Tag Manager are on Tray Commerce
Top-level Domain
Stores
37,872
37,855
21,331
13,427
7,035
6,939
5,021
2,978
2,149
2,076
1,551
1,365
1,083
878
819
744
528
436

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

  • 21.5% of stores using Google Tag Manager sell Apparel products.
  • 10.2% of stores using Google Tag Manager sell Home & Garden products.
  • 6.8% of stores using Google Tag Manager sell Beauty & Fitness products.
Category
Stores
None
34,459
34,434
16,406
8,043
8,012
4,907

Get more insights on stores

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Have a look at these other reports to get a taste for what you can do with Store Leads.