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Ecommerce stores using Google Tag Manager in Brazil

Updated Oct 30 2026

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 159,842 ecommerce stores in Brazil.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

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Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 159,842 ecommerce stores in Brazil.

Top Stores using Google Tag Manager

Here are the top 5 stores in Brazil running Google Tag Manager ordered by store rank.

Name
Domain
Rank
Created
Mercado Livre Brasil
68
2016/12/30
shopee.com.br
297
2019/10/11
Correios
335
2020/07/03
Magazine Luiza
403
2016/12/30
Casas Bahia
690
2016/12/30

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Brazil that have installed Google Tag Manager most recently.

Name
Domain
Rank
Installed At
juniemeyerpelomundo.com.br
7,566,331
2026/11/01
www.anaueervasquecuram.com.br
10,016,838
2026/10/31
DOMMI ACRÍLICOS
13,231,141
2026/10/31
casa-da-cultura.lojaintegrada.com.br
12,610,826
2026/10/31
AromartRios Aromatizante De Ambiente
12,615,783
2026/10/31

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Brazil with Google Tag Manager installed.

  • 24.6% of stores using Google Tag Manager are on Tiendanube
  • 24.4% of stores using Google Tag Manager are on WooCommerce
  • 13.3% of stores using Google Tag Manager are on Custom Cart
  • 8.3% of stores using Google Tag Manager are on Tray Commerce
Top-level Domain
Stores
39,291
39,043
21,286
13,274
6,956
6,767
4,382
2,847
2,065
2,014
1,518
1,319
1,042
751
673
473
467
440

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

  • 21.3% of stores using Google Tag Manager sell Apparel products.
  • 10.3% of stores using Google Tag Manager sell Home & Garden products.
  • 6.8% of stores using Google Tag Manager sell Beauty & Fitness products.
Category
Stores
None
34,403
34,098
16,499
8,214
8,092
4,981

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