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Ecommerce stores using Google Tag Manager in Brazil

Updated Aug 7 2026

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 159,397 ecommerce stores in Brazil.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

Download a complete list of stores using Google Tag Manager with a paid account.
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Google Tag Manager Usage On Ecommerce Stores

Google Tag Manager is currently installed on 159,397 ecommerce stores in Brazil.

Top Stores using Google Tag Manager

Here are the top 5 stores in Brazil running Google Tag Manager ordered by store rank.

Name
Domain
Rank
Created
Mercado Livre Brasil
62
2016/12/30
shopee.com.br
194
2019/10/11
Magazine Luiza
459
2016/12/30
Correios
1,539
2020/07/03
PLACAR
2,031
2024/02/23

Stores That Have Recently Installed Google Tag Manager

Here are the stores in Brazil that have installed Google Tag Manager most recently.

Name
Domain
Rank
Installed At
lamusic.com.br
5,266,810
2026/08/08
Temporta
4,426,310
2026/08/08
www.madeireiraarcoverde.com
11,730,339
2026/08/08
Imperial Essence
imperialessence.shop
11,276,449
2026/08/08
Loja Atacado TG Griffes
13,705,138
2026/08/08

Top Ecommerce Platforms for stores using Google Tag Manager

Here is the ecommerce platform breakdown for stores in Brazil with Google Tag Manager installed.

  • 24.0% of stores using Google Tag Manager are on WooCommerce
  • 23.2% of stores using Google Tag Manager are on Tiendanube
  • 13.2% of stores using Google Tag Manager are on Custom Cart
  • 8.4% of stores using Google Tag Manager are on Tray Commerce
Top-level Domain
Stores
38,222
36,950
20,963
13,458
7,081
6,752
5,164
2,994
2,171
2,093
1,562
1,421
1,083
835
726
726
524
445

Top Categories for stores using Google Tag Manager

Here are the top 10 industry verticals for stores using Google Tag Manager.

  • 21.4% of stores using Google Tag Manager sell Apparel products.
  • 10.3% of stores using Google Tag Manager sell Home & Garden products.
  • 6.8% of stores using Google Tag Manager sell Beauty & Fitness products.
Category
Stores
None
34,344
34,173
16,369
8,038
8,034
4,900

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