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Ecommerce stores using Facebook Pixel in Brazil

Updated Jan 20 2023

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Get more information from the Facebook Pixel website.

Facebook Pixel is currently installed on 138,292 ecommerce stores in Brazil.

In this report, we'll cover the following statistics on usage of Facebook Pixel on ecommerce stores.

  • Facebook Pixel usage on ecommerce stores
  • Top stores using Facebook Pixel
  • Stores that have recently installed Facebook Pixel
  • Top ecommerce platforms for stores with Facebook Pixel installed
  • Top categories for stores with Facebook Pixel installed
  • Download a complete list of stores using Facebook Pixel with a paid account.
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    Facebook Pixel Usage On Ecommerce Stores

    Facebook Pixel is currently installed on 138,292 ecommerce stores in Brazil.

    • Installs for Facebook Pixel increased 0.0% quarter-over-quarter.
    • Installs for Facebook Pixel increased 24.3% year-over-year.
    Installs of Facebook Pixel over Time

    Top Stores using Facebook Pixel

    Here are the top 5 stores in Brazil running Facebook Pixel ordered by store rank.

    Name
    Domain
    Rank
    Created
    Mercado Livre
    2,511
    2016/12/30
    PUMA.com
    4,630
    2019/06/28
    Pet Shop
    8,681
    2016/12/30
    Rio & Learn
    10,639
    2019/07/12
    iFood
    11,637
    2016/12/30

    Stores That Have Recently Installed Facebook Pixel

    Here are the stores in Brazil that have installed Facebook Pixel most recently.

    Name
    Domain
    Rank
    Installed At
    www.mundodaviky.com.br
    6,999,999
    2023/01/22
    www.moonmarket.com.br
    8,330,611
    2023/01/22
    www.binivet.com.br
    7,217,282
    2023/01/22
    Sienda
    7,785,703
    2023/01/22
    Collection store
    6,065,107
    2023/01/22

    Top Ecommerce Platforms for stores using Facebook Pixel

    Here is the ecommerce platform breakdown for stores in Brazil with Facebook Pixel installed.

    • 29.8% of stores using Facebook Pixel are on Shopify
    • 23.2% of stores using Facebook Pixel are on Tiendanube
    • 11.4% of stores using Facebook Pixel are on WooCommerce
    • 10.7% of stores using Facebook Pixel are on Loja Integrada
    Top-level Domain
    Stores
    41,261
    32,055
    15,765
    7,812
    5,025
    2,610
    2,129
    1,782
    773
    687
    665
    598
    547
    262
    203
    192

    Top Categories for stores using Facebook Pixel

    Here are the top 10 industry verticals for stores using Facebook Pixel.

    • 2.5% of stores using Facebook Pixel sell Apparel products.
    • 1.0% of stores using Facebook Pixel sell Home & Garden products.
    • 0.8% of stores using Facebook Pixel sell Beauty & Fitness products.
    Category
    Stores
    None
    128,486
    3,452
    407
    340
    298

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
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    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.