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The State of UNAS in 2022

Updated Aug 5 2022

In this report, we'll cover the following essential statistics on UNAS usage.

Download a complete list of UNAS stores with a paid account.
Create a free account to get a feel for the data we provide.

UNAS Growth

At present, there are 5,924 live stores running on the UNAS platform.

Here is the historical growth of stores running UNAS.

  • UNAS stores increased 4.6% quarter-over-quarter in 2022 Q2.
  • UNAS stores increased 20% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
16
2017 Q2
17
2017 Q3
182
2017 Q4
27
2018 Q1
52
2018 Q2
490
2018 Q3
125
2018 Q4
143
2019 Q1
258
2019 Q2
68
2019 Q3
88
2019 Q4
67
2020 Q1
68
2020 Q2
540
2020 Q3
97
2020 Q4
291
2021 Q1
321
2021 Q2
278
2021 Q3
251
2021 Q4
171
2022 Q1
85
2022 Q2
178
2022 Q3 (to date)
1,877
Cumulative Stores by Quarter

It's hard to know exactly when a UNAS store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On UNAS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 40.1% of UNAS stores.
  • Instagram is used by 21.2% of UNAS stores.
  • YouTube is used by 8.4% of UNAS stores.
Type
Stores
Facebook
2,373
Instagram
1,257
YouTube
497
Twitter
122
Tiktok
76
Facebook Group
69
Pinterest
55
LinkedIn
30

Contact Information On UNAS Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 77% of UNAS stores provide a phone number on their website
  • 66% of UNAS stores have an email on their website
Type
Stores
Phone
4,559
Email
3,886

Top Categories For UNAS Stores

Here is the breakdown of industry verticals for stores on UNAS.

  • 5.2% of UNAS stores sell Home & Garden products.
  • 3.3% of UNAS stores sell Apparel products.
  • 1.3% of UNAS stores sell Beauty & Fitness products.

Top Countries For UNAS Stores

Here are the top countries for stores using UNAS.

  • 87.7% of UNAS stores are in Hungary
  • 2.1% of UNAS stores are in Romania
  • 1.0% of UNAS stores are in Slovakia
  • 0.7% of UNAS stores are in Austria
Country
Stores
5,195
124
42
36
8

With a paid account, stores can also be segmented by region and city.

Number Of Employees For UNAS Stores

Here is the breakdown of UNAS stores by the number of employees.

  • 0.6% of UNAS stores have 1 - 9 employees.
  • 0.2% of UNAS stores have 10 - 24 employees.
  • 0.2% of UNAS stores have 25 - 49 employees.
Employees
Stores
1 - 9
38
10 - 24
12
25 - 49
9
50 - 99
3
100 - 249
6
250 - 999
6
1000 - 4999
1
5000+
1

Number Of Products Sold For UNAS Stores

Here is the breakdown of UNAS stores by the number of products that they sell.

  • 9.7% of UNAS stores sell 250 - 999 different products.
  • 7.2% of UNAS stores sell 100 - 249 different products.
  • 6.9% of UNAS stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
265
10 - 24
97
25 - 49
203
50 - 99
63
100 - 249
425
250 - 999
573
1000 - 4999
408
5000 - 9999
107
10000 - 24999
105
250000+
36

Top Technologies on UNAS Stores

We're tracking 53 different technologies that have 19,517 collective installs on UNAS stores.

  • Google Tag Manager is used by 65.6% of UNAS stores.
  • reCAPTCHA is used by 59.9% of UNAS stores.
  • Google Analytics is used by 53.5% of UNAS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all UNAS stores.

Top Shipping Carriers Used By UNAS Stores

  • GLS Parcel is used by 5.2% of UNAS stores.
  • DPD is used by 1.0% of UNAS stores.
  • UPS is used by 0.8% of UNAS stores.

Here are the top 10 shipping carriers across all UNAS stores.

Shipping Carrier
Stores
GLS Parcel
306
DPD
62
UPS
46
Fedex
22
Correos
14
USPS
11
TNT
4
DHL
2
Royal Mail
1
DSV
1

UNAS Store Top-level Domain Distribution

Here is the top-level domain distribution for UNAS stores.

  • 82.8% of UNAS stores have a .hu domain.
  • 6.4% of UNAS stores have a .com domain.
  • 3.0% of UNAS stores have a .eu domain.
Top-level Domain
Stores
.hu
4,904
.com
377
.eu
176
.ro
122
.sk
57
.shop
49
.net
36
.at
35
.de
27
.cz
21

Top UNAS Stores

Here are the top stores, powered by UNAS, ordered by store rank.

Name
Domain
Rank
Created
onlineMárkaboltok
11,344
2020/05/15
Lumenet
15,218
2018/02/16
TokShop.hu® prémium mobiltelefon tartozékok
25,856
2016/12/30
elektrikstore.hu
26,776
2018/06/15
FansBRANDS
28,201
2018/10/26

New UNAS Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Rockforth Hangszer Nagykereskedés
1,536,601
2022/08/05
www.mivesteszta.hu
2,137,836
2022/08/05
gyujtokabel.unas.hu
4,832,131
2022/08/05
Egyedi kézműves iparművész kerámiák!
5,909,650
2022/08/05
SzektorPiac
6,854,405
2022/08/05

Stores Switching to UNAS From Other Platforms

Over the last 90 days, UNAS has taken 2,728 merchants from competitive ecommerce platforms.

Platform
Stores
2,595
124
1

Here are the top stores that have switched to UNAS from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
onlineMárkaboltok
11,344
Custom Cart
2022/06/27
Lumenet
15,218
Custom Cart
2022/06/28
TokShop.hu® prémium mobiltelefon tartozékok
25,856
Custom Cart
2022/06/30
elektrikstore.hu
26,776
Magento
2022/06/27
FansBRANDS
28,201
Custom Cart
2022/06/29

Stores Switching from UNAS To Other Platforms

Over the last 90 days, UNAS has lost 1 merchants to competitive platforms.

Platform
Stores

Here are the top UNAS stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Notebookszalon.hu
9,886,053
WooCommerce
2022/08/01

Get more insights on UNAS stores

Our search interface is easy to use and helps you find the UNAS stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
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For more insights on UNAS stores, create a free account and have a look for yourself.