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The State of UNAS in 2024

Updated Apr 5 2024

In this report, we'll cover the following essential statistics on UNAS usage.

Download a complete list of UNAS stores with a paid account.
Create a free account to get a feel for the data we provide.

UNAS Growth

At present, there are 7,527 live stores running on the UNAS platform.

Here is the historical growth of stores running UNAS.

  • UNAS stores increased 18.7% quarter-over-quarter in 2024 Q1.
  • UNAS stores increased 147% year-over-year in 2024 Q1.
Quarter
Active Stores
2022 Q2
759
2022 Q3
5,985
2022 Q4
6,128
2023 Q1
6,389
2023 Q2
6,724
2023 Q3
6,936
2023 Q4
7,199
2024 Q1
7,502
2024 Q2 (to date)
7,527
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a UNAS store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On UNAS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 41.6% of UNAS stores.
  • Instagram is used by 24.7% of UNAS stores.
  • YouTube is used by 9.6% of UNAS stores.
Type
Stores
Facebook
3,130
Instagram
1,856
YouTube
721
Tiktok
344
Twitter
126
Facebook Group
110
LinkedIn
104
Pinterest
70
WhatsApp
16

Contact Information On UNAS Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 78% of UNAS stores provide a phone number on their website
  • 69% of UNAS stores have an email on their website
Type
Stores
Phone
5,849
Email
5,164

Top Categories For UNAS Stores

Here is the breakdown of industry verticals for stores on UNAS.

  • 3.7% of UNAS stores sell Home & Garden products.
  • 2.1% of UNAS stores sell Apparel products.
  • 0.9% of UNAS stores sell Beauty & Fitness products.

Top Countries For UNAS Stores

Here are the top countries for stores using UNAS.

  • 87.9% of UNAS stores are in Hungary
  • 1.9% of UNAS stores are in Romania
  • 1.2% of UNAS stores are in Slovakia
  • 0.7% of UNAS stores are in Austria
Country
Stores
6,613
140
50
39
16
16

With a paid account, stores can also be segmented by region and city.

Number Of Employees For UNAS Stores

Here is the breakdown of UNAS stores by the number of employees.

  • 98.3% of UNAS stores have Unknown employees.
  • 0.9% of UNAS stores have 1 - 9 employees.
  • 0.2% of UNAS stores have 10 - 24 employees.
Employees
Stores
Unknown
7,401
1 - 9
68
10 - 24
17
25 - 49
12
50 - 99
11
100 - 249
9
250 - 999
6
1000 - 4999
2
5000+
1

Number Of Products Sold For UNAS Stores

Here is the breakdown of UNAS stores by the number of products that they sell.

  • 17.8% of UNAS stores sell 1 - 9 different products.
  • 16.0% of UNAS stores sell 100 - 249 different products.
  • 16.0% of UNAS stores sell 250 - 999 different products.
Products Sold
Stores
1 - 9
1,340
10 - 24
524
25 - 49
755
50 - 99
217
100 - 249
1,206
250 - 999
1,206
1000 - 4999
689
5000 - 9999
171
10000 - 24999
128
25000 - 99999
50

Top Technologies on UNAS Stores

We're tracking 75 different technologies that have 35,827 collective installs on UNAS stores.

  • reCAPTCHA is used by 77.3% of UNAS stores.
  • Google Adsense is used by 66.9% of UNAS stores.
  • Google Tag Manager is used by 66.8% of UNAS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all UNAS stores.

Top Shipping Carriers Used By UNAS Stores

  • GLS Parcel is used by 4.6% of UNAS stores.
  • DPD is used by 1.0% of UNAS stores.
  • UPS is used by 0.7% of UNAS stores.

Here are the top 10 shipping carriers across all UNAS stores.

Shipping Carrier
Stores
GLS Parcel
345
DPD
77
UPS
51
Fedex
25
USPS
13
Correos
13
DHL
7
TNT
4
Royal Mail
3
ORLEN
2

UNAS Store Top-level Domain Distribution

Here is the top-level domain distribution for UNAS stores.

  • 83.2% of UNAS stores have a .hu domain.
  • 6.1% of UNAS stores have a .com domain.
  • 2.9% of UNAS stores have a .eu domain.
Top-level Domain
Stores
.hu
6,261
.com
462
.eu
220
.ro
135
.sk
84
.shop
58
.at
45
.de
36
.cz
34
.net
32

Top UNAS Stores

Here are the top stores, powered by UNAS, ordered by store rank.

Name
Domain
Rank
Created
Landsknecht Emporium
125,166
2018/11/30
FansBRANDS ®
129,590
2018/10/26
Kontaktlencse webáruház • eOptika.hu
136,629
2016/12/30
Xiaomishop
146,685
2023/02/03
M Matcha
158,158
2018/06/15

New UNAS Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Decor.hu
3,378,409
2024/04/05
www.kertigepem.hu
3,480,387
2024/04/05
riversaver.eu
3,633,381
2024/04/05
Egoway® Elektroroller
3,741,747
2024/04/05
ledszalag24.unas.hu
6,359,614
2024/04/05

Stores Switching to UNAS From Other Platforms

Over the last 90 days, UNAS has taken 78 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to UNAS from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Parti kellékek és kiegészítők
317,320
Shoprenter
2024/04/01
Rapcity.hu webáruház
428,733
AspDotNetStorefront
2024/01/22
a tárSASjátéKOS webáruház
541,942
Shoprenter
2024/02/12
Szexvitál Szexshop
591,372
OpenCart
2024/02/07
vizvezetek-szereles.hu
739,125
Custom Cart
2024/02/07

Stores Switching from UNAS To Other Platforms

Over the last 90 days, UNAS has lost 13 merchants to competitive platforms.

Here are the top UNAS stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
ELF BAR online rendelés
641,781
WooCommerce
2024/02/05
Partybox
1,802,372
WooCommerce
2024/01/22
Choetech Europe
1,928,359
Shoprenter
2024/03/25
Choetech Magyarország
2,283,781
Shoprenter
2024/03/25
Főoldal -
3,256,703
WooCommerce
2024/01/15

Get more insights on UNAS stores

Our search interface is easy to use and helps you find the UNAS stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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