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The State of prom in 2021

Updated Sep 17 2021

In this report, we'll cover the following essential statistics on prom usage.

Download a complete list of prom stores with a paid account.
Create a free account to get a feel for the data we provide.

prom Growth

At present, there are 39,388 live stores running on the prom platform.

Here is the historical growth of stores running prom.

  • prom stores increased 7.0% quarter-over-quarter in 2021 Q2.
  • prom stores increased 41% year-over-year in 2021 Q2.
Quarter
New Active Stores
2017 Q1
26
2017 Q2
2,063
2017 Q3
78
2017 Q4
64
2018 Q1
443
2018 Q2
10,965
2018 Q3
1,046
2018 Q4
1,174
2019 Q1
1,278
2019 Q2
1,521
2019 Q3
1,360
2019 Q4
1,591
2020 Q1
1,879
2020 Q2
1,437
2020 Q3
863
2020 Q4
4,280
2021 Q1
2,944
2021 Q2
2,334
2021 Q3 (to date)
3,512
Cumulative Stores by Quarter

It's hard to know exactly when a prom store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On prom Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 5.2% of prom stores.
  • Facebook is used by 3.6% of prom stores.
  • YouTube is used by 1.5% of prom stores.
Type
Stores
Instagram
2,037
Facebook
1,413
YouTube
583
Facebook Group
137
Twitter
112
Pinterest
33
Tiktok
12
LinkedIn
12

Contact Information On prom Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 99% of prom stores have an email on their website
  • 95% of prom stores provide a phone number on their website
Type
Stores
Email
39,111
Phone
37,427

Top Categories For prom Stores

Here is the breakdown of industry verticals for stores on prom.

  • 0.0% of prom stores sell Home & Garden products.
  • 0.0% of prom stores sell Apparel products.
  • 0.0% of prom stores sell Beauty & Fitness products.

Top Countries For prom Stores

Here are the top countries for stores using prom.

  • 99.5% of prom stores are in Ukraine
  • 0.1% of prom stores are in Russian Federation
  • 0.0% of prom stores are in Kazakhstan
  • 0.0% of prom stores are in Belarus

With a paid account, stores can also be segmented by region and city.

Number Of Employees For prom Stores

Here is the breakdown of prom stores by the number of employees.

  • 0.0% of prom stores have 25 - 49 employees.
  • 0.0% of prom stores have 50 - 99 employees.
Employees
Stores
25 - 49
1
50 - 99
1

Number Of Products Sold For prom Stores

Here is the breakdown of prom stores by the number of products that they sell.

  • 1.3% of prom stores sell 250 - 999 different products.
  • 1.2% of prom stores sell 100 - 249 different products.
  • 0.9% of prom stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
16
10 - 24
35
25 - 49
10
50 - 99
98
100 - 249
464
250 - 999
500
1000 - 4999
371
5000 - 9999
105
10000 - 24999
26
25000 - 99999
6

Top Technologies on prom Stores

We're tracking 11 different technologies that have 99,700 collective installs on prom stores.

  • Google Tag Manager is used by 100.0% of prom stores.
  • Google Analytics is used by 100.0% of prom stores.
  • Google Ads Pixel is used by 24.7% of prom stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all prom stores.

Top Shipping Carriers Used By prom Stores

  • UPS is used by 100.0% of prom stores.
  • USPS is used by 0.1% of prom stores.
  • Fedex is used by 0.0% of prom stores.

Here are the top 5 shipping carriers across all prom stores.

Shipping Carrier
Stores
UPS
39,382
USPS
25
Fedex
9
DHL
3
TNT
1

prom Store Top-level Domain Distribution

Here is the top-level domain distribution for prom stores.

  • 65.3% of prom stores have a .com.ua domain.
  • 12.6% of prom stores have a .in.ua domain.
  • 5.9% of prom stores have a .com domain.
Top-level Domain
Stores
.com.ua
25,726
.in.ua
4,947
.com
2,343
.ua
1,057
.kiev.ua
1,017
.net
955
.net.ua
335
.od.ua
288
.kh.ua
267
.dp.ua
265

Top prom Stores

Here are the top stores, powered by prom, ordered by store rank.

Name
Domain
Rank
Created
Bigl.ua
2,607
2016/12/30
Fashion Girl
30,317
2018/05/25
"Shoppingood"
30,635
2018/06/15
furnitura
38,899
2016/12/30
hydromarket.com.ua
40,049
2018/05/25

New prom Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
viktoriya-maks.prom.ua
2,067,155
2021/09/17
"2you
2,257,637
2021/09/17
"Интернет Магазин "BafShop""
2,276,519
2021/09/17
магазин "Avtokovriki""
2,289,631
2021/09/17
магазині MerryKids
2,301,877
2021/09/17

Stores Switching to prom From Other Platforms

Over the last 90 days, prom has taken 6,085 merchants from competitive ecommerce platforms.

Platform
Stores
6,084

Here are the top stores that have switched to prom from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
"Shoppingood"
30,635
Custom Cart
2021/09/03
furnitura
38,899
Custom Cart
2021/09/04
hydromarket.com.ua
40,049
Custom Cart
2021/09/04
SEVEN Systems
42,231
Custom Cart
2021/09/04
truber.com.ua
42,298
Custom Cart
2021/09/04

Stores Switching from prom To Other Platforms

Over the last 90 days, prom has lost 22 merchants to competitive platforms.

Platform
Stores
2

Here are the top prom stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Интернет-магазин "Инструменто".
576,811
Custom Cart
2021/09/15
магазине MerryKids
1,620,309
Custom Cart
2021/09/15
doradashop.ru
1,670,658
Custom Cart
2021/09/08
магазин Semerka
1,706,186
Custom Cart
2021/09/15
магазин KiT Filters"
1,770,710
Custom Cart
2021/09/17

Get more insights on prom stores

Our search interface is easy to use and helps you find the prom stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
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For more insights on prom stores, create a free account and have a look for yourself.