Check out our new Chrome Extension.

The State of prom in 2022

Updated Jan 21 2022

In this report, we'll cover the following essential statistics on prom usage.

Download a complete list of prom stores with a paid account.
Create a free account to get a feel for the data we provide.

prom Growth

At present, there are 38,481 live stores running on the prom platform.

Here is the historical growth of stores running prom.

  • prom stores increased 4.4% quarter-over-quarter in 2021 Q4.
  • prom stores increased 36% year-over-year in 2021 Q4.
Quarter
New Active Stores
2017 Q1
27
2017 Q2
1,947
2017 Q3
80
2017 Q4
64
2018 Q1
424
2018 Q2
10,536
2018 Q3
967
2018 Q4
1,024
2019 Q1
1,263
2019 Q2
1,493
2019 Q3
1,271
2019 Q4
1,309
2020 Q1
1,811
2020 Q2
1,408
2020 Q3
690
2020 Q4
3,262
2021 Q1
2,806
2021 Q2
2,258
2021 Q3
3,543
2021 Q4
1,600
2022 Q1 (to date)
175
Cumulative Stores by Quarter

It's hard to know exactly when a prom store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On prom Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 5.6% of prom stores.
  • Facebook is used by 3.4% of prom stores.
  • YouTube is used by 1.6% of prom stores.
Type
Stores
Instagram
2,169
Facebook
1,314
YouTube
597
Facebook Group
135
Twitter
105
Pinterest
35
LinkedIn
31
Tiktok
14

Contact Information On prom Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 69% of prom stores provide a phone number on their website
  • 39% of prom stores have an email on their website
Type
Stores
Phone
26,382
Email
15,169

Top Categories For prom Stores

Here is the breakdown of industry verticals for stores on prom.

  • 0.1% of prom stores sell Apparel products.
  • 0.1% of prom stores sell Home & Garden products.
  • 0.0% of prom stores sell Autos & Vehicles products.

Top Countries For prom Stores

Here are the top countries for stores using prom.

  • 99.6% of prom stores are in Ukraine
  • 0.1% of prom stores are in Russian Federation
  • 0.0% of prom stores are in Kazakhstan
  • 0.0% of prom stores are in Belarus

With a paid account, stores can also be segmented by region and city.

Number Of Employees For prom Stores

Here is the breakdown of prom stores by the number of employees.

  • 0.0% of prom stores have 10 - 24 employees.
  • 0.0% of prom stores have 1 - 9 employees.
  • 0.0% of prom stores have 100 - 249 employees.
Employees
Stores
1 - 9
6
10 - 24
9
25 - 49
2
50 - 99
1
100 - 249
2
250 - 999
2

Number Of Products Sold For prom Stores

Here is the breakdown of prom stores by the number of products that they sell.

  • 2.0% of prom stores sell 250 - 999 different products.
  • 1.9% of prom stores sell 100 - 249 different products.
  • 1.5% of prom stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
38
10 - 24
65
25 - 49
23
50 - 99
163
100 - 249
732
250 - 999
782
1000 - 4999
565
5000 - 9999
139
10000 - 24999
32
25000 - 99999
6

Top Technologies on prom Stores

We're tracking 15 different technologies that have 99,047 collective installs on prom stores.

  • Google Analytics is used by 99.9% of prom stores.
  • Google Tag Manager is used by 99.9% of prom stores.
  • Google Ads Pixel is used by 26.5% of prom stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all prom stores.

Top Shipping Carriers Used By prom Stores

  • UPS is used by 99.9% of prom stores.
  • USPS is used by 0.0% of prom stores.
  • Fedex is used by 0.0% of prom stores.

Here are the top 5 shipping carriers across all prom stores.

Shipping Carrier
Stores
UPS
38,459
USPS
14
Fedex
8
DHL
3
TNT
1

prom Store Top-level Domain Distribution

Here is the top-level domain distribution for prom stores.

  • 64.7% of prom stores have a .com.ua domain.
  • 12.4% of prom stores have a .in.ua domain.
  • 6.1% of prom stores have a .com domain.
Top-level Domain
Stores
.com.ua
24,890
.in.ua
4,753
.com
2,355
.ua
1,223
.net
1,031
.kiev.ua
990
.net.ua
328
.od.ua
268
.dp.ua
253
.kh.ua
251

Top prom Stores

Here are the top stores, powered by prom, ordered by store rank.

Name
Domain
Rank
Created
Bigl.ua
2,385
2016/12/30
candy-yarn.com.ua
23,239
2018/05/25
Fashion Girl
23,381
2018/05/25
shinshilka.ua
26,139
2016/12/30
motoimport.net
26,977
2021/08/27

New prom Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
"surface.kiev.ua"
2,629,276
2022/01/21
"Wellberry"
2,630,505
2022/01/21
"3Dpuzzle
2,658,936
2022/01/21
Konfetti"
2,685,072
2022/01/21
ims-cat.com.ua
2,704,956
2022/01/21

Stores Switching to prom From Other Platforms

Over the last 90 days, prom has taken 35 merchants from competitive ecommerce platforms.

Platform
Stores
3
1

Here are the top stores that have switched to prom from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
mpk.zp.ua
235,128
Custom Cart
2021/11/02
profitlab.com.ua
1,096,949
OpenCart
2021/11/12
newsmag.com.ua
1,670,929
Custom Cart
2021/12/27
mixme.com.ua
1,733,967
OpenCart
2021/11/25
магазин 1UA✔
2,115,362
PrestaShop
2021/11/26

Stores Switching from prom To Other Platforms

Over the last 90 days, prom has lost 123 merchants to competitive platforms.

Platform
Stores
11

Here are the top prom stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Grey Group
31,623
OpenCart
2022/01/05
MobiMix
392,777
WooCommerce
2021/12/09
limone.com.ua
586,731
Custom Cart
2021/11/11
www.limone.com.ua
586,732
Custom Cart
2021/11/11
kedrov.kz
701,537
Custom Cart
2022/01/15

Get more insights on prom stores

Our search interface is easy to use and helps you find the prom stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on prom stores, create a free account and have a look for yourself.