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The State of prom in 2026

Updated Apr 10 2026

In this report, we'll cover the following essential statistics on prom usage.

Download a complete list of prom stores with a paid account.
Create a free account to get a feel for the data we provide.

prom Growth

At present, there are 22,900 live stores running on the prom platform.

Here is the historical growth of stores running prom.

  • prom stores decreased -0.2% quarter-over-quarter in 2026 Q1.
  • prom stores decreased -25% year-over-year in 2026 Q1.
Quarter
Active Stores
2021 Q3
39,574
2021 Q4
39,167
2022 Q1
37,259
2022 Q2
35,292
2022 Q3
37,867
2022 Q4
37,316
2023 Q1
37,640
2023 Q2
38,355
2023 Q3
38,665
2023 Q4
37,807
2024 Q1
36,466
2024 Q2
34,411
2024 Q3
31,133
2024 Q4
30,756
2025 Q1
30,697
2025 Q2
25,892
2025 Q3
24,177
2025 Q4
23,218
2026 Q1
22,938
2026 Q2 (to date)
22,900
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a prom store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On prom Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 5.9% of prom stores.
  • Facebook is used by 3.1% of prom stores.
  • YouTube is used by 1.8% of prom stores.
Type
Stores
Instagram
1,347
Facebook
719
YouTube
404
LinkedIn
303
Tiktok
140
Facebook Group
59
Twitter
52
Pinterest
17
WhatsApp
13

Contact Information On prom Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 96% of prom stores provide a phone number on their website
  • 47% of prom stores have an email on their website
Type
Stores
Phone
21,983
Email
10,850

Top Categories For prom Stores

Here is the breakdown of industry verticals for stores on prom.

  • 8.7% of prom stores sell Home & Garden products.
  • 7.2% of prom stores sell Apparel products.
  • 5.5% of prom stores sell Business & Industrial products.

Top Countries For prom Stores

Here are the top countries for stores using prom.

  • 99.6% of prom stores are in Ukraine
  • 0.3% of prom stores are in Belarus
  • 0.0% of prom stores are in Kazakhstan
Country
Stores
22,814
73

With a paid account, stores can also be segmented by region and city.

Number Of Employees For prom Stores

Here is the breakdown of prom stores by the number of employees.

  • 97.0% of prom stores have Unknown employees.
  • 0.9% of prom stores have 1 - 9 employees.
  • 0.5% of prom stores have 10 - 24 employees.
Employees
Stores
Unknown
22,214
1 - 9
205
10 - 24
112
25 - 49
91
50 - 99
60
100 - 249
76
250 - 999
79
1000 - 4999
39
5000+
24

Number Of Products Sold For prom Stores

Here is the breakdown of prom stores by the number of products that they sell.

  • 19.5% of prom stores sell 100 - 249 different products.
  • 18.9% of prom stores sell 250 - 999 different products.
  • 10.5% of prom stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
1,597
10 - 24
1,473
25 - 49
485
50 - 99
2,306
100 - 249
4,470
250 - 999
4,317
1000 - 4999
2,407
5000 - 9999
978
10000 - 24999
515
25000 - 99999
263

Top Technologies on prom Stores

We're tracking 21 different technologies that have 142,740 collective installs on prom stores.

  • Google Analytics is used by 99.9% of prom stores.
  • Google Analytics 4 is used by 99.8% of prom stores.
  • Google Ads Pixel is used by 99.8% of prom stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all prom stores.

Top Shipping Carriers Used By prom Stores

  • UPS is used by 0.4% of prom stores.
  • ORLEN is used by 0.0% of prom stores.
  • Fedex is used by 0.0% of prom stores.

Here are the top 5 shipping carriers across all prom stores.

Shipping Carrier
Stores
UPS
98
ORLEN
5
Fedex
5
DHL
3
USPS
2

prom Store Top-level Domain Distribution

Here is the top-level domain distribution for prom stores.

  • 65.1% of prom stores have a .com.ua domain.
  • 10.9% of prom stores have a .in.ua domain.
  • 7.1% of prom stores have a .com domain.
Top-level Domain
Stores
.com.ua
14,901
.in.ua
2,498
.com
1,625
.kiev.ua
483
.net.ua
409
.net
296
.ua
292
.shop
248
.org.ua
175
.dp.ua
158

Top prom Stores

Here are the top stores, powered by prom, ordered by store rank.

Name
Domain
Rank
Created
prom.ua
1,846
2016/12/30
candy-yarn.com.ua
103,661
2018/05/25
bushe.kiev.ua
172,410
2018/06/15
shinshilka.ua
187,952
2016/12/30
це «Intex
208,211
2018/05/25

New prom Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
wallartstudio.com.ua
3,504,453
2026/04/10
teplotorg.com
3,555,708
2026/04/10
supermarket-kaminiv.com.ua
6,351,531
2026/04/10
"OLIV
6,359,058
2026/04/10
"galopom.trade"
6,391,285
2026/04/10

Stores Switching to prom From Other Platforms

Over the last 90 days, prom has taken 42 merchants from competitive ecommerce platforms.

Platform
Stores
2
1

Here are the top stores that have switched to prom from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
"Teslyar
1,215,947
OpenCart
2026/03/11
tehnikom.kz
2,467,836
Custom Cart
2026/01/18
printstudio.by
2,696,556
Custom Cart
2026/02/15
basalai.by
2,957,518
Custom Cart
2026/01/18
"XXLSHOP"
3,086,790
Custom Cart
2026/02/23

Stores Switching from prom To Other Platforms

Over the last 90 days, prom has lost 246 merchants to competitive platforms.

Platform
Stores
128

Here are the top prom stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Agroretail
111,121
OpenCart
2026/03/08
mahik.ua
381,606
OpenCart
2026/03/01
7km.org.ua
584,459
OpenCart
2026/02/01
obuv-complekt.com
616,648
Custom Cart
2026/03/01
shop.kz"
664,336
SatuKZ
2026/02/01

Get more insights on prom stores

Our search interface is easy to use and helps you find the prom stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on prom stores, create a free account and have a look for yourself.