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The State of prom in 2024

Updated Apr 12 2024

In this report, we'll cover the following essential statistics on prom usage.

Download a complete list of prom stores with a paid account.
Create a free account to get a feel for the data we provide.

prom Growth

At present, there are 36,286 live stores running on the prom platform.

Here is the historical growth of stores running prom.

  • prom stores increased 9.6% quarter-over-quarter in 2024 Q1.
  • prom stores increased 57% year-over-year in 2024 Q1.
Quarter
Active Stores
2021 Q3
39,574
2021 Q4
39,167
2022 Q1
37,259
2022 Q2
35,292
2022 Q3
37,867
2022 Q4
37,316
2023 Q1
37,640
2023 Q2
38,355
2023 Q3
38,665
2023 Q4
37,807
2024 Q1
36,466
2024 Q2 (to date)
36,286
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a prom store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On prom Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 5.5% of prom stores.
  • Facebook is used by 3.0% of prom stores.
  • YouTube is used by 1.3% of prom stores.
Type
Stores
Instagram
1,981
Facebook
1,104
YouTube
461
LinkedIn
338
Facebook Group
99
Tiktok
84
Twitter
79
Pinterest
24
WhatsApp
15

Contact Information On prom Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 58% of prom stores provide a phone number on their website
  • 36% of prom stores have an email on their website
Type
Stores
Phone
20,867
Email
13,027

Top Categories For prom Stores

Here is the breakdown of industry verticals for stores on prom.

  • 0.2% of prom stores sell Home & Garden products.
  • 0.2% of prom stores sell Apparel products.
  • 0.1% of prom stores sell Business & Industrial products.

Top Countries For prom Stores

Here are the top countries for stores using prom.

  • 100.0% of prom stores are in Ukraine
  • 0.0% of prom stores are in Kazakhstan
  • 0.0% of prom stores are in Belarus
  • 0.0% of prom stores are in Switzerland
Country
Stores
36,269
1
1

With a paid account, stores can also be segmented by region and city.

Number Of Employees For prom Stores

Here is the breakdown of prom stores by the number of employees.

  • 97.9% of prom stores have Unknown employees.
  • 0.6% of prom stores have 1 - 9 employees.
  • 0.3% of prom stores have 10 - 24 employees.
Employees
Stores
Unknown
35,513
1 - 9
226
10 - 24
120
25 - 49
104
50 - 99
59
100 - 249
94
250 - 999
93
1000 - 4999
53
5000+
24

Number Of Products Sold For prom Stores

Here is the breakdown of prom stores by the number of products that they sell.

  • 19.8% of prom stores sell 100 - 249 different products.
  • 15.6% of prom stores sell 1 - 9 different products.
  • 12.0% of prom stores sell 250 - 999 different products.
Products Sold
Stores
1 - 9
5,663
10 - 24
2,742
25 - 49
812
50 - 99
3,967
100 - 249
7,176
250 - 999
4,363
1000 - 4999
1,976
5000 - 9999
360
10000 - 24999
78
25000 - 99999
9

Top Technologies on prom Stores

We're tracking 20 different technologies that have 153,696 collective installs on prom stores.

  • Google Analytics 4 is used by 100.0% of prom stores.
  • Google Tag Manager is used by 100.0% of prom stores.
  • Google Adsense is used by 100.0% of prom stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all prom stores.

Top Shipping Carriers Used By prom Stores

  • UPS is used by 0.2% of prom stores.
  • Fedex is used by 0.0% of prom stores.
  • ORLEN is used by 0.0% of prom stores.

Here are the top 6 shipping carriers across all prom stores.

Shipping Carrier
Stores
UPS
76
Fedex
9
ORLEN
5
DHL
4
Polish Post
1
USPS
1

prom Store Top-level Domain Distribution

Here is the top-level domain distribution for prom stores.

  • 57.8% of prom stores have a .com.ua domain.
  • 10.7% of prom stores have a .in.ua domain.
  • 9.3% of prom stores have a .ua domain.
Top-level Domain
Stores
.com.ua
20,964
.in.ua
3,879
.ua
3,391
.com
2,072
.net
1,749
.kiev.ua
743
.net.ua
427
.shop
286
.store
249
.org.ua
231

Top prom Stores

Here are the top stores, powered by prom, ordered by store rank.

Name
Domain
Rank
Created
shinshilka.ua
184,061
2016/12/30
ukryarmarka.com.ua
237,019
2018/06/22
"Вишиванки MEREZHKA"
241,020
2017/08/25
"�німе магазин Yorokobi"
306,898
2018/08/24
dojdevik.com.ua
340,127
2018/05/25

New prom Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
"TRIUMPH"
3,274,639
2024/04/12
"CustomCraft
5,976,884
2024/04/12
"YAVIRSHOP
6,171,012
2024/04/12
"Romarket.in.ua"
6,182,002
2024/04/12
bochki.com.ua
6,188,492
2024/04/12

Stores Switching to prom From Other Platforms

Over the last 90 days, prom has taken 38 merchants from competitive ecommerce platforms.

Platform
Stores
2

Here are the top stores that have switched to prom from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
zima-leto.com.ua
3,313,788
WooCommerce
2024/01/27
tvk.com.ua
3,351,171
OpenCart
2024/01/31
betis.com.ua
3,711,143
OpenCart
2024/02/01
electrogurt.store
4,368,206
Custom Cart
2024/03/18
"15Bar"
5,224,846
WooCommerce
2024/03/01

Stores Switching from prom To Other Platforms

Over the last 90 days, prom has lost 112 merchants to competitive platforms.

Platform
Stores
3

Here are the top prom stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
panivegan.com
919,112
Custom Cart
2024/02/26
shprici.com.ua
1,049,412
Custom Cart
2024/04/08
Інтернет магазин Gummy
1,289,982
Custom Cart
2024/02/26
salut.com
1,605,456
Magento
2024/02/05
Agro Import
1,662,260
WooCommerce
2024/02/05

Get more insights on prom stores

Our search interface is easy to use and helps you find the prom stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on prom stores, create a free account and have a look for yourself.