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Sports stores on WooCommerce

Updated Jun 5 2026

There are 147,094 live WooCommerce stores in the Sports category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Sports category.

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The most popular subcategories under Sports are:

  • 51.5% of WooCommerce stores in the Sports category sell Sporting Goods products
  • 28.5% of WooCommerce stores in the Sports category sell Individual Sports products
  • 15.0% of WooCommerce stores in the Sports category sell Team Sports products

Here are the the top Sports subcategories by store count.

Social Media Usage On WooCommerce Stores In The Sports Category

Here are the top social media sites for WooCommerce stores in the Sports category.

  • Instagram is used by 44.7% of WooCommerce stores in the Sports category.
  • Facebook is used by 42.3% of WooCommerce stores in the Sports category.
  • YouTube is used by 16.9% of WooCommerce stores in the Sports category.
Type
Stores
Instagram
65,737
Facebook
62,278
YouTube
24,903
Twitter
18,787
LinkedIn
7,468
Tiktok
7,244
WhatsApp
6,769
Pinterest
3,107
Facebook Group
2,980
Yelp
379
Snapchat
116
Soundcloud
106
Discord
23

Contact Information On WooCommerce Stores In The Sports Category

Here are the top contact methods for WooCommerce stores in the Sports category.

  • 52.1% of WooCommerce stores in the Sports category provide a phone number on their website
  • 52.0% of WooCommerce stores in the Sports category have an email on their website
Type
Stores
Phone
76,694
Email
76,554

Top Countries For WooCommerce Stores In The Sports Category

Here are the top countries for WooCommerce stores in the Sports category.

  • 15.3% of WooCommerce stores in the Sports category are in United States
  • 6.3% of WooCommerce stores in the Sports category are in United Kingdom
  • 3.8% of WooCommerce stores in the Sports category are in Germany
  • 2.9% of WooCommerce stores in the Sports category are in Australia
Country
Stores
22,576
5,627
4,325
4,321
3,667
3,540
3,340
3,288

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Sports Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Sports category.

  • 12.1% of WooCommerce stores in the Sports category have installed the WooPayments WooCommerce app.
  • 6.1% of WooCommerce stores in the Sports category have installed the Mailchimp WooCommerce app.
  • 1.4% of WooCommerce stores in the Sports category have installed the Square WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Sports Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 527 different technologies that have 754,974 collective installs on WooCommerce stores in the Sports category.

  • Wordpress is used by 98.1% of WooCommerce stores in the Sports category.
  • Google Tag Manager is used by 38.0% of WooCommerce stores in the Sports category.
  • Yoast is used by 36.5% of WooCommerce stores in the Sports category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
144,273
53,751
37,574
37,418

Number Of Products Sold For WooCommerce Stores In The Sports Category

Here is the breakdown of WooCommerce stores in the Sports category by the number of products that they sell.

  • 29.8% of WooCommerce stores in the Sports category sell 1 - 9 different products.
  • 11.9% of WooCommerce stores in the Sports category sell 10 - 24 different products.
  • 10.4% of WooCommerce stores in the Sports category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
43,816
10 - 24
17,487
25 - 49
15,283
50 - 99
3,825
100 - 249
14,634
250 - 999
11,342
1000 - 4999
4,567
5000 - 9999
1,213
10000 - 24999
1,126
100000 - 249999
47

Top WooCommerce Themes For Stores In The Sports Category

  • The flatsome theme is used by 10.5% of WooCommerce stores in the Sports category.
  • The astra theme is used by 9.1% of WooCommerce stores in the Sports category.
  • The hello-elementor theme is used by 8.0% of WooCommerce stores in the Sports category.
Theme Name
Stores
flatsome
15,453
astra
13,373
hello-elementor
11,818
divi
9,069
woodmart
4,996
Unknown
3,049
avada
2,847
oceanwp
2,325
kadence
2,203
storefront
2,202

Top-level Domain Distribution For WooCommerce Stores In The Sports Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 54.8% of WooCommerce stores in the Sports category have a .com domain.
  • 4.2% of WooCommerce stores in the Sports category have a .co.uk domain.
  • 3.5% of WooCommerce stores in the Sports category have a .de domain.
Top-level Domain
Stores
.com
80,635
.co.uk
6,186
.de
5,082
.nl
3,858
.org
3,841
.com.au
3,346
.fr
2,670
.it
2,557
.co.za
1,967
.net
1,834

Top Stores In The Sports Category

Here are the top 0 Sports stores ordered by worldwide store rank.

Name
Domain
Rank
Created
D1Baseball.com
698
2016/12/30
Paddling Magazine
807
2016/12/30
Iditarod Trail Committee
911
2016/12/30
Cup of Jo
937
2016/12/30
National Deer Association
1,250
2020/08/28

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Sports Category

Here are the top 0 most recent Sports stores.

Name
Domain
Rank
Created
Lincoln Links
302,837
2026/06/05
Tracks and Yaks
491,568
2026/06/05
Rhino Sports
675,685
2026/06/05
Major's Golf
716,334
2026/06/05
KDC GLOWBALL
1,247,707
2026/06/05

Get more insights on WooCommerce stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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