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WooCommerce Stores in Australia

Updated Jan 21 2022

There are 81,783 live WooCommerce stores in Australia.

In this report, we'll cover the following essential statistics on WooCommerce stores in Australia.

Download a complete list of WooCommerce stores in Australia with a paid account.
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WooCommerce Growth in Australia

  • WooCommerce stores in Australia increased 1.3% quarter-over-quarter in 2021 Q4.
  • WooCommerce stores in Australia increased 18% year-over-year in 2021 Q4.

Here is WooCommerce's quarter-over-quarter growth in Australia.

Quarter
Active Stores
2017 Q1
1,106
2017 Q2
1,131
2017 Q3
923
2017 Q4
774
2018 Q1
1,644
2018 Q2
13,992
2018 Q3
4,789
2018 Q4
3,141
2019 Q1
4,790
2019 Q2
3,456
2019 Q3
3,553
2019 Q4
3,297
2020 Q1
4,536
2020 Q2
4,115
2020 Q3
2,737
2020 Q4
5,553
2021 Q1
6,317
2021 Q2
3,275
2021 Q3
1,629
2021 Q4
1,041
2022 Q1 (to date)
112
Cumulative Stores by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For WooCommerce Stores In Australia

Here is the breakdown of industry verticals for WooCommerce stores in Australia.

  • 15.5% of WooCommerce stores in Australia sell Home & Garden products.
  • 10.2% of WooCommerce stores in Australia sell Food & Drink products.
  • 8.1% of WooCommerce stores in Australia sell Beauty & Fitness products.

Social Media Usage On WooCommerce Stores In Australia

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 59.9% of WooCommerce stores in Australia.
  • Instagram is used by 44.1% of WooCommerce stores in Australia.
  • Twitter is used by 15.3% of WooCommerce stores in Australia.
Type
Stores
Facebook
49,001
Instagram
36,092
Twitter
12,518
YouTube
10,874
LinkedIn
7,738
Pinterest
5,156
Facebook Group
1,485
Tiktok
312

Contact Information On WooCommerce Stores In Australia

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 58% of WooCommerce stores in Australia have an email on their website
  • 45% of WooCommerce stores in Australia provide a phone number on their website
Type
Stores
Email
47,203
Phone
36,598

Provinces With The Most WooCommerce Stores In Australia

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of WooCommerce stores in Australia. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 6,161 WooCommerce stores in Australia are based in New South Wales.
  • 5,503 WooCommerce stores in Australia are based in Victoria.
  • 4,311 WooCommerce stores in Australia are based in Queensland.

Cities With The Most WooCommerce Stores in Australia

Here is the city distribution of WooCommerce stores in Australia. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 62,800 WooCommerce stores in Australia are based in Unknown.
  • 2,717 WooCommerce stores in Australia are based in Sydney.
  • 2,473 WooCommerce stores in Australia are based in Melbourne.
City
Stores
62,800
2,717
2,473
1,280
1,117
705
218
138
110
107
98
83

Top WooCommerce Apps in Australia

Here are the top 10 apps, ordered by number of installs, across all WooCommerce stores in Australia.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for WooCommerce stores in Australia

  • 0.7% of WooCommerce stores in Australia have 1 - 9 employees.
  • 0.3% of WooCommerce stores in Australia have 10 - 24 employees.
  • 0.1% of WooCommerce stores in Australia have 25 - 49 employees.

Here is the breakdown of WooCommerce stores in Australia by the number of employees.

Employees
Stores
1 - 9
559
10 - 24
228
25 - 49
110
50 - 99
66
100 - 249
47
250 - 999
19
1000 - 4999
7
5000+
1

Top Shipping Carriers For WooCommerce Stores In Australia

  • 11.7% of WooCommerce stores in Australia ship by Australia Post.
  • 2.3% of WooCommerce stores in Australia ship by UPS.
  • 0.5% of WooCommerce stores in Australia ship by Fastway.

Here are the top shipping carriers for WooCommerce stores in Australia.

Shipping Carrier
Stores
Australia Post
9,579
UPS
1,871
Fastway
413
Fedex
260
USPS
246
DHL
69
Royal Mail
54
Aramex
48
TNT
39
New Zealean Post
25

Top-level Domain Distribution For WooCommerce Stores In Australia

.com is the most common top-level domain, by far, for world-wide WooCommerce stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 83.0% of WooCommerce stores in Australia have a .com.au domain.
  • 10.5% of WooCommerce stores in Australia have a .com domain.
  • 2.5% of WooCommerce stores in Australia have a .org.au domain.

Here is the top-level domain distribution for WooCommerce stores in Australia.

Top-level Domain
Stores
.com.au
67,864
.com
8,572
.org.au
2,064
.net.au
1,503
.org
286
.net
256
.edu.au
187
.co
170
.online
57
.shop
55

Top WooCommerce Stores In Australia

Here are the top stores in Australia ordered by worldwide store rank.

Name
Domain
Rank
Created
EEVblog
17,609
2016/12/30
Cosmos Magazine
19,956
2016/12/30
Starts at 60
20,026
2016/12/30
Australian Geographic
20,554
2016/12/30
NV Access
21,879
2016/12/30

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on WooCommerce stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.