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Travel stores on WooCommerce

Updated Jan 9 2026

There are 132,042 live WooCommerce stores in the Travel category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Travel category.

Download a complete list of WooCommerce stores the Travel category with a paid account.
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The most popular subcategories under Travel are:

  • 25.9% of WooCommerce stores in the Travel category sell Hotels & Accommodations products
  • 10.0% of WooCommerce stores in the Travel category sell Car Rental & Taxi Services products
  • 6.8% of WooCommerce stores in the Travel category sell Air Travel products

Here are the the top Travel subcategories by store count.

Growth of Travel Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Travel category.

  • WooCommerce stores in the Travel category have decreased -85.7% quarter-over-quarter in 2025 Q4.
  • WooCommerce stores in the Travel category have increased 26% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
574
2017 Q2
1,410
2017 Q3
578
2017 Q4
422
2018 Q1
1,201
2018 Q2
4,277
2018 Q3
1,461
2018 Q4
1,521
2019 Q1
3,106
2019 Q2
1,518
2019 Q3
1,842
2019 Q4
1,688
2020 Q1
2,326
2020 Q2
1,678
2020 Q3
1,741
2020 Q4
2,164
2021 Q1
3,718
2021 Q2
2,533
2021 Q3
2,053
2021 Q4
1,906
2022 Q1
1,310
2022 Q2
1,342
2022 Q3
3,584
2022 Q4
1,861
2023 Q1
1,944
2023 Q2
2,685
2023 Q3
5,913
2023 Q4
5,945
2024 Q1
5,688
2024 Q2
7,209
2024 Q3
5,669
2024 Q4
7,881
2025 Q1
6,130
2025 Q2
9,721
2025 Q3
9,327
2025 Q4
9,892
2026 Q1 (to date)
1,417
Active Store Count by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Travel Category

Here are the top social media sites for WooCommerce stores in the Travel category.

  • Instagram is used by 46.1% of WooCommerce stores in the Travel category.
  • Facebook is used by 41.3% of WooCommerce stores in the Travel category.
  • YouTube is used by 13.3% of WooCommerce stores in the Travel category.
Type
Stores
Instagram
60,879
Facebook
54,591
YouTube
17,500
WhatsApp
14,376
Twitter
13,984
LinkedIn
7,402
Tiktok
6,690
Pinterest
4,850
Facebook Group
1,443
Yelp
333
Snapchat
200
Soundcloud
73
Discord
4

Contact Information On WooCommerce Stores In The Travel Category

Here are the top contact methods for WooCommerce stores in the Travel category.

  • 69.7% of WooCommerce stores in the Travel category provide a phone number on their website
  • 63.9% of WooCommerce stores in the Travel category have an email on their website
Type
Stores
Phone
92,064
Email
84,312

Top Countries For WooCommerce Stores In The Travel Category

Here are the top countries for WooCommerce stores in the Travel category.

  • 8.6% of WooCommerce stores in the Travel category are in United States
  • 3.9% of WooCommerce stores in the Travel category are in India
  • 3.7% of WooCommerce stores in the Travel category are in Italy
  • 3.3% of WooCommerce stores in the Travel category are in United Kingdom
Country
Stores
11,330
5,188
4,871
3,662
3,506
2,750
2,331
2,274

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Travel Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Travel category.

  • 6.8% of WooCommerce stores in the Travel category have installed the WooPayments WooCommerce app.
  • 4.0% of WooCommerce stores in the Travel category have installed the Mailchimp WooCommerce app.
  • 2.3% of WooCommerce stores in the Travel category have installed the WooCommerce Bookings WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Travel Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 414 different technologies that have 611,749 collective installs on WooCommerce stores in the Travel category.

  • Wordpress is used by 97.5% of WooCommerce stores in the Travel category.
  • Google Tag Manager is used by 40.6% of WooCommerce stores in the Travel category.
  • Google Adsense is used by 38.7% of WooCommerce stores in the Travel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
128,683
50,024
33,158
16,979

Number Of Products Sold For WooCommerce Stores In The Travel Category

Here is the breakdown of WooCommerce stores in the Travel category by the number of products that they sell.

  • 41.5% of WooCommerce stores in the Travel category sell 1 - 9 different products.
  • 15.2% of WooCommerce stores in the Travel category sell 10 - 24 different products.
  • 9.9% of WooCommerce stores in the Travel category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
54,799
10 - 24
20,032
25 - 49
13,128
50 - 99
2,761
100 - 249
7,632
250 - 999
4,531
1000 - 4999
1,526
5000 - 9999
496
10000 - 24999
294
25000 - 99999
39

Top WooCommerce Themes For Stores In The Travel Category

  • The astra theme is used by 9.2% of WooCommerce stores in the Travel category.
  • The hello-elementor theme is used by 8.1% of WooCommerce stores in the Travel category.
  • The divi theme is used by 4.1% of WooCommerce stores in the Travel category.
Theme Name
Stores
astra
12,167
hello-elementor
10,668
divi
5,376
flatsome
5,150
Unknown
3,668
traveler
3,276
woodmart
2,643
hoteller
2,053
cozystay
1,656
avada
1,639

Top-level Domain Distribution For WooCommerce Stores In The Travel Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 57.5% of WooCommerce stores in the Travel category have a .com domain.
  • 2.9% of WooCommerce stores in the Travel category have a .it domain.
  • 2.0% of WooCommerce stores in the Travel category have a .co.uk domain.
Top-level Domain
Stores
.com
75,919
.it
3,782
.co.uk
2,704
.fr
2,563
.de
2,432
.in
2,322
.nl
2,046
.gr
1,824
.net
1,725
.com.br
1,697

Top Stores In The Travel Category

Here are the top 5 Travel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Nomadic Matt's Travel Site
1,814
2017/02/24
Sonoma County Tourism
1,913
2016/12/30
Prague City Tourism
2,163
2021/02/26
Dusit Hotels & Resorts
2,255
2016/12/30
National Corvette Museum
2,302
2016/12/30

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Travel Category

Here are the top 5 most recent Travel stores.

Name
Domain
Rank
Created
Hotel Samara
333,960
2026/01/09
thaitrav.com
357,642
2026/01/09
Lifestyle Properties Vacation s
454,649
2026/01/09
Keowee Vacation Rentals
505,501
2026/01/09
Photography Tours Southern Africa
1,219,103
2026/01/09

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  • Domain type
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