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WooCommerce Stores in Germany

Updated Apr 19 2024

There are 110,091 live WooCommerce stores in Germany.

In this report, we'll cover the following essential statistics on WooCommerce stores in Germany.

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WooCommerce Growth in Germany

  • WooCommerce stores in Germany increased 8.7% quarter-over-quarter in 2024 Q1.
  • WooCommerce stores in Germany increased 44% year-over-year in 2024 Q1.

Here is WooCommerce's quarter-over-quarter growth in Germany.

Quarter
Active Stores
2020 Q1
50,171
2020 Q2
55,600
2020 Q3
61,668
2020 Q4
78,773
2021 Q1
67,896
2021 Q2
69,331
2021 Q3
70,822
2021 Q4
73,989
2022 Q1
77,768
2022 Q2
80,558
2022 Q3
85,206
2022 Q4
91,082
2023 Q1
92,007
2023 Q2
97,649
2023 Q3
104,815
2023 Q4
108,345
2024 Q1
109,611
2024 Q2 (to date)
110,091
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For WooCommerce Stores In Germany

Here is the breakdown of industry verticals for WooCommerce stores in Germany.

  • 0.8% of WooCommerce stores in Germany sell Arts & Entertainment products.
  • 0.7% of WooCommerce stores in Germany sell Food & Drink products.
  • 0.7% of WooCommerce stores in Germany sell Home & Garden products.

Social Media Usage On WooCommerce Stores In Germany

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 38.7% of WooCommerce stores in Germany.
  • Facebook is used by 37.9% of WooCommerce stores in Germany.
  • YouTube is used by 12.2% of WooCommerce stores in Germany.
Type
Stores
Instagram
42,657
Facebook
41,673
YouTube
13,444
Twitter
7,308
Pinterest
5,246
LinkedIn
4,793
Tiktok
2,424
WhatsApp
2,009

Contact Information On WooCommerce Stores In Germany

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 65% of WooCommerce stores in Germany have an email on their website
  • 63% of WooCommerce stores in Germany provide a phone number on their website
Type
Stores
Email
72,049
Phone
69,808

Provinces With The Most WooCommerce Stores In Germany

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of WooCommerce stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 2,377 WooCommerce stores in Germany are based in North Rhine-Westphalia.
  • 2,172 WooCommerce stores in Germany are based in Bavaria.
  • 1,579 WooCommerce stores in Germany are based in Baden-Württemberg.

Cities With The Most WooCommerce Stores in Germany

Here is the city distribution of WooCommerce stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 97,926 WooCommerce stores in Germany are based in Unknown.
  • 1,434 WooCommerce stores in Germany are based in Berlin.
  • 652 WooCommerce stores in Germany are based in Hamburg.
City
Stores
97,926
1,434
652
593
355
234
196
141
138
123
118
94
75

Top WooCommerce Apps in Germany

Here are the top 10 apps, ordered by number of installs, across all WooCommerce stores in Germany.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for WooCommerce stores in Germany

  • 98.8% of WooCommerce stores in Germany have Unknown employees.
  • 0.5% of WooCommerce stores in Germany have 10 - 24 employees.
  • 0.4% of WooCommerce stores in Germany have 1 - 9 employees.

Here is the breakdown of WooCommerce stores in Germany by the number of employees.

Employees
Stores
Unknown
108,786
1 - 9
485
10 - 24
504
25 - 49
115
50 - 99
64
100 - 249
47
250 - 999
61
1000 - 4999
21
5000+
8

Top Shipping Carriers For WooCommerce Stores In Germany

  • 1.8% of WooCommerce stores in Germany ship by UPS.
  • 0.9% of WooCommerce stores in Germany ship by DHL.
  • 0.6% of WooCommerce stores in Germany ship by Fedex.

Here are the top shipping carriers for WooCommerce stores in Germany.

Shipping Carrier
Stores
UPS
2,010
DHL
1,005
Fedex
658
USPS
317
DPD
149
GLS Parcel
52
Australia Post
39
Correos
28
Royal Mail
26
Canada Post
23

Top-level Domain Distribution For WooCommerce Stores In Germany

.com is the most common top-level domain, by far, for world-wide WooCommerce stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 87.9% of WooCommerce stores in Germany have a .de domain.
  • 8.3% of WooCommerce stores in Germany have a .com domain.
  • 0.8% of WooCommerce stores in Germany have a .eu domain.

Here is the top-level domain distribution for WooCommerce stores in Germany.

Top-level Domain
Stores
.de
96,791
.com
9,179
.eu
827
.net
556
.shop
534
.org
356
.info
190
.online
105
.store
95
.berlin
92

Top WooCommerce Stores In Germany

Here are the top stores in Germany ordered by worldwide store rank.

Name
Domain
Rank
Created
Artists Network
1,816
2019/01/04
Be My Travel Muse
2,293
2017/01/27
GRIN
7,383
2016/12/30
MMO.de
8,658
2016/12/30
OCEANSAPART
15,416
2017/10/27

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.