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Apparel stores on WooCommerce

Updated Dec 19 2025

There are 408,813 live WooCommerce stores in the Apparel category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Apparel category.

Download a complete list of WooCommerce stores the Apparel category with a paid account.
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The most popular subcategories under Apparel are:

  • 22.1% of WooCommerce stores in the Apparel category sell Clothing Accessories products
  • 11.0% of WooCommerce stores in the Apparel category sell Women's Clothing products
  • 7.8% of WooCommerce stores in the Apparel category sell Footwear products

Here are the the top Apparel subcategories by store count.

Name
Store Count
31,835
10,699
6,819
3,726
3,052
2,366

Growth of Apparel Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Apparel category.

  • WooCommerce stores in the Apparel category have increased 5.8% quarter-over-quarter in 2025 Q3.
  • WooCommerce stores in the Apparel category have increased 192% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
1,335
2017 Q2
3,600
2017 Q3
1,538
2017 Q4
1,152
2018 Q1
3,117
2018 Q2
12,285
2018 Q3
4,686
2018 Q4
4,402
2019 Q1
7,095
2019 Q2
4,347
2019 Q3
5,285
2019 Q4
4,877
2020 Q1
6,458
2020 Q2
6,223
2020 Q3
6,153
2020 Q4
8,746
2021 Q1
12,304
2021 Q2
8,337
2021 Q3
7,229
2021 Q4
6,061
2022 Q1
4,152
2022 Q2
4,498
2022 Q3
11,483
2022 Q4
6,493
2023 Q1
6,830
2023 Q2
8,113
2023 Q3
15,815
2023 Q4
14,403
2024 Q1
13,811
2024 Q2
16,845
2024 Q3
13,942
2024 Q4
18,653
2025 Q1
22,111
2025 Q2
38,125
2025 Q3
40,689
2025 Q4 (to date)
43,041
Active Store Count by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Apparel Category

Here are the top social media sites for WooCommerce stores in the Apparel category.

  • Instagram is used by 42.6% of WooCommerce stores in the Apparel category.
  • Facebook is used by 30.4% of WooCommerce stores in the Apparel category.
  • WhatsApp is used by 7.5% of WooCommerce stores in the Apparel category.
Type
Stores
Instagram
174,194
Facebook
124,362
WhatsApp
30,495
YouTube
29,198
Twitter
24,955
Tiktok
24,174
Pinterest
21,615
LinkedIn
11,848
Facebook Group
1,371
Snapchat
613
Yelp
398
Soundcloud
195
Applemusic
45

Contact Information On WooCommerce Stores In The Apparel Category

Here are the top contact methods for WooCommerce stores in the Apparel category.

  • 51.1% of WooCommerce stores in the Apparel category have an email on their website
  • 46.7% of WooCommerce stores in the Apparel category provide a phone number on their website
Type
Stores
Email
208,704
Phone
191,085

Top Countries For WooCommerce Stores In The Apparel Category

Here are the top countries for WooCommerce stores in the Apparel category.

  • 9.2% of WooCommerce stores in the Apparel category are in United States
  • 4.9% of WooCommerce stores in the Apparel category are in India
  • 3.1% of WooCommerce stores in the Apparel category are in United Kingdom
  • 2.2% of WooCommerce stores in the Apparel category are in Italy
Country
Stores
37,502
20,011
9,198
8,598
8,533
8,336
7,677
7,568

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Apparel Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Apparel category.

  • 8.6% of WooCommerce stores in the Apparel category have installed the WooPayments WooCommerce app.
  • 5.8% of WooCommerce stores in the Apparel category have installed the Mailchimp WooCommerce app.
  • 1.0% of WooCommerce stores in the Apparel category have installed the PayPal Payments WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Apparel Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 553 different technologies that have 1,756,387 collective installs on WooCommerce stores in the Apparel category.

  • Wordpress is used by 97.5% of WooCommerce stores in the Apparel category.
  • Google Tag Manager is used by 32.3% of WooCommerce stores in the Apparel category.
  • Google Adsense is used by 30.7% of WooCommerce stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
398,550
125,327
119,496
112,457
90,184
67,987

Number Of Products Sold For WooCommerce Stores In The Apparel Category

Here is the breakdown of WooCommerce stores in the Apparel category by the number of products that they sell.

  • 24.6% of WooCommerce stores in the Apparel category sell 1 - 9 different products.
  • 11.2% of WooCommerce stores in the Apparel category sell 10 - 24 different products.
  • 10.3% of WooCommerce stores in the Apparel category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
100,582
10 - 24
45,629
25 - 49
42,097
50 - 99
10,997
100 - 249
40,362
250 - 999
30,138
1000 - 4999
10,660
5000 - 9999
2,587
10000 - 24999
1,683
25000 - 99999
185

Top WooCommerce Themes For Stores In The Apparel Category

  • The astra theme is used by 13.6% of WooCommerce stores in the Apparel category.
  • The flatsome theme is used by 12.6% of WooCommerce stores in the Apparel category.
  • The woodmart theme is used by 8.1% of WooCommerce stores in the Apparel category.
Theme Name
Stores
astra
55,467
flatsome
51,453
woodmart
32,993
hello-elementor
26,302
divi
14,454
Unknown
10,887
blocksy
8,756
storefront
7,084
oceanwp
6,949
woostify
6,599

Top-level Domain Distribution For WooCommerce Stores In The Apparel Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 55.3% of WooCommerce stores in the Apparel category have a .com domain.
  • 4.4% of WooCommerce stores in the Apparel category have a .shop domain.
  • 2.3% of WooCommerce stores in the Apparel category have a .in domain.
Top-level Domain
Stores
.com
226,117
.shop
18,136
.in
9,541
.com.br
7,905
.co.uk
7,683
.it
6,904
.store
6,902
.fr
6,485
.de
6,404
.nl
6,262

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Kauai
2,623
2016/12/30
Jovani
3,173
2017/07/28
Gentleman's Guru
3,848
2018/01/05
www.vinow.com
11,480
2016/12/30
Hoku Hawaii Tours
4,339
2018/05/04

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
fashionistatrendshub.com
1,153,588
2025/12/19
Marie Claire
1,670,263
2025/12/19
Leading OEM
2,220,730
2025/12/19
Balenciaga Việt Nam
2,288,304
2025/12/19
Cole Buxton Clothing UK
2,339,062
2025/12/19

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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