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Apparel stores on WooCommerce

Updated Dec 26 2025

There are 407,720 live WooCommerce stores in the Apparel category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Apparel category.

Download a complete list of WooCommerce stores the Apparel category with a paid account.
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The most popular subcategories under Apparel are:

  • 22.2% of WooCommerce stores in the Apparel category sell Clothing Accessories products
  • 11.0% of WooCommerce stores in the Apparel category sell Women's Clothing products
  • 7.8% of WooCommerce stores in the Apparel category sell Footwear products

Here are the the top Apparel subcategories by store count.

Name
Store Count
31,799
10,719
6,810
3,721
3,046
2,366

Growth of Apparel Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Apparel category.

  • WooCommerce stores in the Apparel category have increased 13.8% quarter-over-quarter in 2025 Q3.
  • WooCommerce stores in the Apparel category have increased 191% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
1,331
2017 Q2
3,598
2017 Q3
1,533
2017 Q4
1,146
2018 Q1
3,100
2018 Q2
12,208
2018 Q3
4,664
2018 Q4
4,360
2019 Q1
7,058
2019 Q2
4,332
2019 Q3
5,249
2019 Q4
4,853
2020 Q1
6,423
2020 Q2
6,176
2020 Q3
6,125
2020 Q4
8,673
2021 Q1
12,229
2021 Q2
8,282
2021 Q3
7,216
2021 Q4
6,027
2022 Q1
4,125
2022 Q2
4,461
2022 Q3
11,421
2022 Q4
6,397
2023 Q1
6,759
2023 Q2
8,081
2023 Q3
15,753
2023 Q4
14,294
2024 Q1
13,660
2024 Q2
16,722
2024 Q3
13,825
2024 Q4
18,312
2025 Q1
21,522
2025 Q2
37,309
2025 Q3
40,201
2025 Q4 (to date)
45,756
Active Store Count by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Apparel Category

Here are the top social media sites for WooCommerce stores in the Apparel category.

  • Instagram is used by 42.6% of WooCommerce stores in the Apparel category.
  • Facebook is used by 30.4% of WooCommerce stores in the Apparel category.
  • WhatsApp is used by 7.4% of WooCommerce stores in the Apparel category.
Type
Stores
Instagram
173,687
Facebook
123,848
WhatsApp
30,368
YouTube
29,128
Twitter
24,851
Tiktok
24,169
Pinterest
21,536
LinkedIn
11,828
Facebook Group
1,364
Snapchat
603
Yelp
399
Soundcloud
196
Applemusic
45

Contact Information On WooCommerce Stores In The Apparel Category

Here are the top contact methods for WooCommerce stores in the Apparel category.

  • 51.0% of WooCommerce stores in the Apparel category have an email on their website
  • 46.8% of WooCommerce stores in the Apparel category provide a phone number on their website
Type
Stores
Email
208,031
Phone
190,688

Top Countries For WooCommerce Stores In The Apparel Category

Here are the top countries for WooCommerce stores in the Apparel category.

  • 9.2% of WooCommerce stores in the Apparel category are in United States
  • 4.9% of WooCommerce stores in the Apparel category are in India
  • 3.1% of WooCommerce stores in the Apparel category are in United Kingdom
  • 2.3% of WooCommerce stores in the Apparel category are in Italy
Country
Stores
37,460
19,994
9,174
8,605
8,459
8,273
7,660
7,598

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Apparel Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Apparel category.

  • 9.0% of WooCommerce stores in the Apparel category have installed the WooPayments WooCommerce app.
  • 5.7% of WooCommerce stores in the Apparel category have installed the Mailchimp WooCommerce app.
  • 0.9% of WooCommerce stores in the Apparel category have installed the PayPal Payments WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Apparel Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 558 different technologies that have 1,752,660 collective installs on WooCommerce stores in the Apparel category.

  • Wordpress is used by 97.6% of WooCommerce stores in the Apparel category.
  • Google Tag Manager is used by 32.3% of WooCommerce stores in the Apparel category.
  • Google Adsense is used by 30.6% of WooCommerce stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
397,893
124,910
118,898
112,277
90,269
67,744

Number Of Products Sold For WooCommerce Stores In The Apparel Category

Here is the breakdown of WooCommerce stores in the Apparel category by the number of products that they sell.

  • 25.3% of WooCommerce stores in the Apparel category sell 1 - 9 different products.
  • 11.4% of WooCommerce stores in the Apparel category sell 10 - 24 different products.
  • 10.5% of WooCommerce stores in the Apparel category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
103,250
10 - 24
46,445
25 - 49
42,694
50 - 99
11,147
100 - 249
41,205
250 - 999
30,860
1000 - 4999
11,154
5000 - 9999
2,628
10000 - 24999
1,783
25000 - 99999
181

Top WooCommerce Themes For Stores In The Apparel Category

  • The astra theme is used by 13.6% of WooCommerce stores in the Apparel category.
  • The flatsome theme is used by 12.5% of WooCommerce stores in the Apparel category.
  • The woodmart theme is used by 8.1% of WooCommerce stores in the Apparel category.
Theme Name
Stores
astra
55,337
flatsome
51,067
woodmart
33,067
hello-elementor
26,328
divi
14,398
Unknown
10,378
blocksy
8,795
storefront
7,072
oceanwp
6,913
woostify
6,631

Top-level Domain Distribution For WooCommerce Stores In The Apparel Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 55.4% of WooCommerce stores in the Apparel category have a .com domain.
  • 4.4% of WooCommerce stores in the Apparel category have a .shop domain.
  • 2.3% of WooCommerce stores in the Apparel category have a .in domain.
Top-level Domain
Stores
.com
225,843
.shop
17,892
.in
9,504
.com.br
7,835
.co.uk
7,672
.it
6,912
.store
6,883
.fr
6,445
.de
6,419
.nl
6,245

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Kauai
2,623
2016/12/30
Jovani
3,173
2017/07/28
Gentleman's Guru
3,848
2018/01/05
Hoku Hawaii Tours
4,339
2018/05/04
www.bandshoppe.com
4,440
2019/01/18

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
Archive Brand Clothes (ABC)
789,973
2025/12/26
The Outlet Barcelona
934,869
2025/12/26
Stylorica
1,332,403
2025/12/26
bufalo.co
1,446,901
2025/12/26
Fake Gods EspaƱa
1,691,088
2025/12/26

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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