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WooCommerce Stores in Brazil

Updated Mar 6 2026

There are 90,878 live WooCommerce stores in Brazil.

In this report, we'll cover the following essential statistics on WooCommerce stores in Brazil.

Download a complete list of WooCommerce stores in Brazil with a paid account.
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WooCommerce Growth in Brazil

  • WooCommerce stores in Brazil decreased -6.3% quarter-over-quarter in 2025 Q4.
  • WooCommerce stores in Brazil decreased -8% year-over-year in 2025 Q4.

Here is WooCommerce's quarter-over-quarter growth in Brazil.

Quarter
Active Stores
2020 Q1
27,090
2020 Q2
28,152
2020 Q3
31,164
2020 Q4
33,276
2021 Q1
35,048
2021 Q2
38,233
2021 Q3
40,634
2021 Q4
43,861
2022 Q1
46,935
2022 Q2
48,419
2022 Q3
53,602
2022 Q4
54,359
2023 Q1
55,486
2023 Q2
71,853
2023 Q3
89,607
2023 Q4
97,847
2024 Q1
103,672
2024 Q2
105,478
2024 Q3
104,423
2024 Q4
105,954
2025 Q1
100,593
2025 Q2
100,314
2025 Q3
98,901
2025 Q4
97,022
2026 Q1 (to date)
90,878
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For WooCommerce Stores In Brazil

Here is the breakdown of industry verticals for WooCommerce stores in Brazil.

  • 9.3% of WooCommerce stores in Brazil sell Home & Garden products.
  • 8.5% of WooCommerce stores in Brazil sell Apparel products.
  • 7.6% of WooCommerce stores in Brazil sell Business & Industrial products.

Social Media Usage On WooCommerce Stores In Brazil

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 57.4% of WooCommerce stores in Brazil.
  • Facebook is used by 37.2% of WooCommerce stores in Brazil.
  • WhatsApp is used by 32.5% of WooCommerce stores in Brazil.
Type
Stores
Instagram
52,124
Facebook
33,850
WhatsApp
29,533
YouTube
14,018
LinkedIn
6,750
Twitter
4,032
Tiktok
3,429
Pinterest
2,362

Contact Information On WooCommerce Stores In Brazil

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 66% of WooCommerce stores in Brazil provide a phone number on their website
  • 52% of WooCommerce stores in Brazil have an email on their website
Type
Stores
Phone
59,936
Email
47,436

Provinces With The Most WooCommerce Stores In Brazil

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of WooCommerce stores in Brazil. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 1,867 WooCommerce stores in Brazil are based in State of São Paulo.
  • 409 WooCommerce stores in Brazil are based in State of Paraná.
  • 408 WooCommerce stores in Brazil are based in State of Rio de Janeiro.

Cities With The Most WooCommerce Stores in Brazil

Here is the city distribution of WooCommerce stores in Brazil. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 87,538 WooCommerce stores in Brazil are based in Unknown.
  • 1,082 WooCommerce stores in Brazil are based in São Paulo.
  • 312 WooCommerce stores in Brazil are based in Rio de Janeiro.

Top WooCommerce Apps in Brazil

Here are the top 10 apps, ordered by number of installs, across all WooCommerce stores in Brazil.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for WooCommerce stores in Brazil

  • 99.2% of WooCommerce stores in Brazil have Unknown employees.
  • 0.2% of WooCommerce stores in Brazil have 1 - 9 employees.
  • 0.2% of WooCommerce stores in Brazil have 50 - 99 employees.

Here is the breakdown of WooCommerce stores in Brazil by the number of employees.

Employees
Stores
Unknown
90,115
1 - 9
223
10 - 24
119
25 - 49
78
50 - 99
170
100 - 249
67
250 - 999
62
1000 - 4999
33
5000+
11

Top Shipping Carriers For WooCommerce Stores In Brazil

  • 2.6% of WooCommerce stores in Brazil ship by Correios.
  • 0.2% of WooCommerce stores in Brazil ship by Fedex.
  • 0.2% of WooCommerce stores in Brazil ship by UPS.

Here are the top shipping carriers for WooCommerce stores in Brazil.

Shipping Carrier
Stores
Correios
2,380
Fedex
152
UPS
147
USPS
124
Canada Post
77
Australia Post
76
DHL
8
Correos
5
China Post
4
Japan Post
4

Top-level Domain Distribution For WooCommerce Stores In Brazil

.com is the most common top-level domain, by far, for world-wide WooCommerce stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 90.1% of WooCommerce stores in Brazil have a .com.br domain.
  • 5.9% of WooCommerce stores in Brazil have a .com domain.
  • 1.2% of WooCommerce stores in Brazil have a .org.br domain.

Here is the top-level domain distribution for WooCommerce stores in Brazil.

Top-level Domain
Stores
.com.br
81,866
.com
5,377
.org.br
1,090
.net.br
471
.shop
302
.org
212
.net
184
.ind.br
140
.online
136
.store
119

Top WooCommerce Stores In Brazil

Here are the top stores in Brazil ordered by worldwide store rank.

Name
Domain
Rank
Created
Jovem Pan
1,584
2016/12/30
Botafogo Futebol SA
12,695
2019/08/30
Consórcio Magalu
14,510
2020/07/03
Certisign
20,410
2020/05/01
SBD
21,616
2021/12/31

Get more insights on WooCommerce stores

Our search interface is easy to use and helps you find the WooCommerce stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on WooCommerce stores, create a free account and have a look for yourself.

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