Sporting Goods stores on WooCommerce

There are 74,584 live WooCommerce stores in the Sporting Goods category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Sporting Goods category.

• Growth of Sporting Goods stores on WooCommerce
• Social media usage on WooCommerce stores in the Sporting Goods category
• Contact information on WooCommerce stores in the Sporting Goods category
• Top countries for WooCommerce stores in the Sporting Goods category
• Top WooCommerce apps for stores in the Sporting Goods category
• Number of products sold for WooCommerce stores in the Sporting Goods category
• Top technologies for WooCommerce stores in the Sporting Goods category
• Top themes for WooCommerce stores in the Sporting Goods category
• Top-level domain distribution for WooCommerce stores in the Sporting Goods category
• Top Sporting Goods stores on WooCommerce
• New Sporting Goods stores on WooCommerce

The most popular subcategories under Sporting Goods are:

• 21.7% of WooCommerce stores in the Sporting Goods category sell Outdoors products
• 11.2% of WooCommerce stores in the Sporting Goods category sell Hiking & Camping products
• 11.0% of WooCommerce stores in the Sporting Goods category sell Fishing products

Here are the the top Sporting Goods subcategories by store count.

Growth of Sporting Goods Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Sporting Goods category.

• WooCommerce stores in the Sporting Goods category have decreased -21.3% quarter-over-quarter in 2025 Q3.
• WooCommerce stores in the Sporting Goods category have increased 220% year-over-year in 2025 Q3.

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Sporting Goods Category

Here are the top social media sites for WooCommerce stores in the Sporting Goods category.

• Instagram is used by 37.3% of WooCommerce stores in the Sporting Goods category.
• Facebook is used by 35.8% of WooCommerce stores in the Sporting Goods category.
• YouTube is used by 13.0% of WooCommerce stores in the Sporting Goods category.

Contact Information On WooCommerce Stores In The Sporting Goods Category

Here are the top contact methods for WooCommerce stores in the Sporting Goods category.

• 51.0% of WooCommerce stores in the Sporting Goods category provide a phone number on their website
• 50.0% of WooCommerce stores in the Sporting Goods category have an email on their website

Top Countries For WooCommerce Stores In The Sporting Goods Category

Here are the top countries for WooCommerce stores in the Sporting Goods category.

• 11.9% of WooCommerce stores in the Sporting Goods category are in United States
• 4.7% of WooCommerce stores in the Sporting Goods category are in United Kingdom
• 2.9% of WooCommerce stores in the Sporting Goods category are in Netherlands
• 2.7% of WooCommerce stores in the Sporting Goods category are in Germany

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Sporting Goods Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Sporting Goods category.

• 5.8% of WooCommerce stores in the Sporting Goods category have installed the Mailchimp WooCommerce app.
• 4.0% of WooCommerce stores in the Sporting Goods category have installed the WooPayments WooCommerce app.
• 1.1% of WooCommerce stores in the Sporting Goods category have installed the Square WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Sporting Goods Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 430 different technologies that have 358,291 collective installs on WooCommerce stores in the Sporting Goods category.

• Wordpress is used by 95.8% of WooCommerce stores in the Sporting Goods category.
• Google Tag Manager is used by 35.8% of WooCommerce stores in the Sporting Goods category.
• Yoast is used by 35.7% of WooCommerce stores in the Sporting Goods category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Number Of Products Sold For WooCommerce Stores In The Sporting Goods Category

Here is the breakdown of WooCommerce stores in the Sporting Goods category by the number of products that they sell.

• 25.8% of WooCommerce stores in the Sporting Goods category sell 1 - 9 different products.
• 10.4% of WooCommerce stores in the Sporting Goods category sell 100 - 249 different products.
• 10.3% of WooCommerce stores in the Sporting Goods category sell 10 - 24 different products.

Top WooCommerce Themes For Stores In The Sporting Goods Category

• The flatsome theme is used by 18.8% of WooCommerce stores in the Sporting Goods category.
• The astra theme is used by 9.5% of WooCommerce stores in the Sporting Goods category.
• The hello-elementor theme is used by 6.3% of WooCommerce stores in the Sporting Goods category.

Top-level Domain Distribution For WooCommerce Stores In The Sporting Goods Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

• 58.7% of WooCommerce stores in the Sporting Goods category have a .com domain.
• 3.4% of WooCommerce stores in the Sporting Goods category have a .co.uk domain.
• 2.6% of WooCommerce stores in the Sporting Goods category have a .nl domain.

Top Stores In The Sporting Goods Category

Here are the top 5 Sporting Goods stores ordered by worldwide store rank.

New Stores In The Sporting Goods Category

Here are the top 5 most recent Sporting Goods stores.

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• Social Media accounts
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• Third-party technologies
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.

• The State of Ecommerce
• The State of WooCommerce
• Most Installed WooCommerce Apps