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The State of Volusion

Launched in 2002, Volusion is one of the oldest ecommerce platform around. While it doesn't provide the most polished front-end, it's strength lie in back-end features like inventory management and analytics.

Quarterly Growth

At present, there are 9,176 live stores running on the Volusion platform.

Here is the quarter-over-quarter growth of stores running Volusion.

Quarter
New Active Stores
2017 Q1
584
2017 Q2
119
2017 Q3
138
2017 Q4
198
2018 Q1
826
2018 Q2
226
2018 Q3
163
2018 Q4
129
2019 Q1
192
2019 Q2
112
2019 Q3
115
2019 Q4
123
2020 Q1
255
2020 Q2
65
2020 Q3
56
2020 Q4
55
2021 Q1
51
2021 Q2 (to date)
11
Cumulative Stores by Quarter

It's hard to know exactly when a Volusion store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by Volusion, ordered by worldwide store rank.

Name
Domain
Rank
Created
Best Buy Auto Equipment
915
2016/12/30
PartsWarehouse.com
1,096
2016/12/30
JoeBobOutfitters
1,320
2016/12/30
ANSgear Paintball
1,815
2018/05/25
Nitecore Store
2,517
2016/12/30

New Stores

Here are the 5 highest-ranked new stores that are running Volusion.

Name
Domain
Rank
Created
www.earthsungrow.com
4,078,005
2021/04/16
Home
4,241,855
2021/04/16
Home
4,301,215
2021/04/16
www.spanglerfirecompany58.com
4,554,334
2021/04/16
www.cholulastore.com
2,999,904
2021/04/09

Platform Wins

Over the last 90 days, Volusion has taken 1 merchants from competitive platforms.

Platform
Stores
1

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
www.av-d.com
3,087,563
Wix
2021/03/18

Platform Losses

Over the last 90 days, Volusion has lost 164 merchants to competitive platforms.

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
Metro Restyling
3,529
Shopify
2021/03/05
Island Watch
3,818
BigCommerce
2021/02/26
Melissas Produce
3,953
Shopify
2021/03/05
Channel Master
5,220
Shopify
2021/02/22
Cascade Health Care Solutions
9,198
BigCommerce
2021/03/04

Category Breakdown

Here are the top 20 industry verticals for stores on Volusion.

Country Breakdown

Volusion is quite popular in the United States.

Country
Stores
None
3,644
276
116
31
5
4

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on Volusion.

This is in contrast with merchants using other ecommerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Phone
5,385
58%
Email
5,261
57%
Facebook
3,421
37%
Twitter
2,199
23%
Instagram
1,757
19%
Pinterest
985
10%
YouTube
942
10%
LinkedIn
464
5%
Facebook Group
34
0%
Snapchat
3
0%

Third-Party Technologies

Many Volusion merchants run third-party technologies on their store in addition to apps from the Volusion App Store. We're tracking 105 different technologies that have 10,346 collective installs on Volusion stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Volusion stores.

Top-level Domain Distribution

Most Volusion stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

Top-level Domain
Stores
.com
8,161
.net
261
.org
159
.co.uk
141
.ca
124
.com.au
100
.us
43
.biz
32
.ie
22
.ab.ca
14

Get more insights on Volusion stores

Our search interface is easy to use and helps you find the Volusion stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Volusion stores, create a free account and have a look for yourself.