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Family & Relationships stores on WooCommerce

Updated Jan 2 2026

There are 49,199 live WooCommerce stores in the Family & Relationships category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Family & Relationships category.

Download a complete list of WooCommerce stores the Family & Relationships category with a paid account.
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The most popular subcategories under Family & Relationships are:

  • 55.5% of WooCommerce stores in the Family & Relationships category sell Family products
  • 35.5% of WooCommerce stores in the Family & Relationships category sell Marriage products
  • 1.4% of WooCommerce stores in the Family & Relationships category sell Troubled Relationships products

Here are the the top Family & Relationships subcategories by store count.

Name
Store Count
27,315
17,480

Growth of Family & Relationships Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Family & Relationships category.

  • WooCommerce stores in the Family & Relationships category have decreased -92.8% quarter-over-quarter in 2025 Q4.
  • WooCommerce stores in the Family & Relationships category have increased 46% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
289
2017 Q2
578
2017 Q3
290
2017 Q4
213
2018 Q1
532
2018 Q2
2,324
2018 Q3
731
2018 Q4
741
2019 Q1
1,376
2019 Q2
731
2019 Q3
824
2019 Q4
774
2020 Q1
1,057
2020 Q2
908
2020 Q3
781
2020 Q4
1,159
2021 Q1
2,073
2021 Q2
1,080
2021 Q3
978
2021 Q4
704
2022 Q1
563
2022 Q2
521
2022 Q3
1,482
2022 Q4
632
2023 Q1
707
2023 Q2
958
2023 Q3
2,141
2023 Q4
2,096
2024 Q1
1,805
2024 Q2
1,948
2024 Q3
1,596
2024 Q4
2,160
2025 Q1
1,839
2025 Q2
3,358
2025 Q3
2,860
2025 Q4
3,154
2026 Q1 (to date)
226
Active Store Count by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Family & Relationships Category

Here are the top social media sites for WooCommerce stores in the Family & Relationships category.

  • Instagram is used by 54.3% of WooCommerce stores in the Family & Relationships category.
  • Facebook is used by 45.9% of WooCommerce stores in the Family & Relationships category.
  • YouTube is used by 13.6% of WooCommerce stores in the Family & Relationships category.
Type
Stores
Instagram
26,729
Facebook
22,603
YouTube
6,700
Pinterest
4,894
Twitter
4,391
WhatsApp
3,276
Tiktok
3,062
LinkedIn
2,001
Facebook Group
892
Yelp
169
Soundcloud
51
Snapchat
51
Applemusic
8

Contact Information On WooCommerce Stores In The Family & Relationships Category

Here are the top contact methods for WooCommerce stores in the Family & Relationships category.

  • 55.4% of WooCommerce stores in the Family & Relationships category have an email on their website
  • 54.2% of WooCommerce stores in the Family & Relationships category provide a phone number on their website
Type
Stores
Email
27,251
Phone
26,644

Top Countries For WooCommerce Stores In The Family & Relationships Category

Here are the top countries for WooCommerce stores in the Family & Relationships category.

  • 12.6% of WooCommerce stores in the Family & Relationships category are in United States
  • 5.3% of WooCommerce stores in the Family & Relationships category are in United Kingdom
  • 3.5% of WooCommerce stores in the Family & Relationships category are in Netherlands
  • 2.9% of WooCommerce stores in the Family & Relationships category are in India
Country
Stores
1,711
1,450
1,404
1,315
1,310
1,284
1,272

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Family & Relationships Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Family & Relationships category.

  • 9.5% of WooCommerce stores in the Family & Relationships category have installed the WooPayments WooCommerce app.
  • 6.7% of WooCommerce stores in the Family & Relationships category have installed the Mailchimp WooCommerce app.
  • 1.3% of WooCommerce stores in the Family & Relationships category have installed the WooCommerce Subscriptions WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Family & Relationships Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 389 different technologies that have 259,140 collective installs on WooCommerce stores in the Family & Relationships category.

  • Wordpress is used by 97.5% of WooCommerce stores in the Family & Relationships category.
  • Google Tag Manager is used by 43.5% of WooCommerce stores in the Family & Relationships category.
  • Google Adsense is used by 41.4% of WooCommerce stores in the Family & Relationships category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
47,968
19,577
12,734
8,532

Number Of Products Sold For WooCommerce Stores In The Family & Relationships Category

Here is the breakdown of WooCommerce stores in the Family & Relationships category by the number of products that they sell.

  • 29.9% of WooCommerce stores in the Family & Relationships category sell 1 - 9 different products.
  • 12.2% of WooCommerce stores in the Family & Relationships category sell 10 - 24 different products.
  • 10.9% of WooCommerce stores in the Family & Relationships category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
14,699
10 - 24
6,024
25 - 49
5,353
50 - 99
1,375
100 - 249
4,885
250 - 999
3,188
1000 - 4999
1,059
5000 - 9999
340
10000 - 24999
129
25000 - 99999
15

Top WooCommerce Themes For Stores In The Family & Relationships Category

  • The astra theme is used by 11.1% of WooCommerce stores in the Family & Relationships category.
  • The hello-elementor theme is used by 8.3% of WooCommerce stores in the Family & Relationships category.
  • The divi theme is used by 6.4% of WooCommerce stores in the Family & Relationships category.
Theme Name
Stores
astra
5,440
hello-elementor
4,076
divi
3,125
flatsome
3,003
woodmart
2,305
Unknown
1,366
oceanwp
901
kadence
879
blocksy
675
avada
651

Top-level Domain Distribution For WooCommerce Stores In The Family & Relationships Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 48.3% of WooCommerce stores in the Family & Relationships category have a .com domain.
  • 3.6% of WooCommerce stores in the Family & Relationships category have a .co.uk domain.
  • 3.3% of WooCommerce stores in the Family & Relationships category have a .nl domain.
Top-level Domain
Stores
.com
23,785
.co.uk
1,789
.nl
1,608
.de
1,250
.org
1,138
.pl
1,123
.com.au
1,045
.fr
1,014
.it
811
.es
731

Top Stores In The Family & Relationships Category

Here are the top 5 Family & Relationships stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Green Wedding Shoes
98,222
2016/12/30
MotherToBaby
98,224
2016/12/30
Kleinfeld Bridal
98,930
2018/02/09
Debrett's
100,485
2019/07/19
Spinning Babies
100,571
2020/10/02

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Family & Relationships Category

Here are the top 5 most recent Family & Relationships stores.

Name
Domain
Rank
Created
Rainbow Wedding Chapel
579,497
2026/01/02
Robe Vert Sauge
2,159,278
2026/01/02
Davetiye Modelleri
3,420,276
2026/01/02
Missouri Community Doula Council
3,446,135
2026/01/02
Marriage Proposal in Paris
3,553,429
2026/01/02

Get more insights on WooCommerce stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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