Check out our free Chrome Extension.

Beauty & Fitness stores on VTEX

Updated Feb 20 2026

There are 353 live VTEX stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on VTEX stores in the Beauty & Fitness category.

Download a complete list of VTEX stores the Beauty & Fitness category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Beauty & Fitness are:

  • 70.5% of VTEX stores in the Beauty & Fitness category sell Face & Body Care products
  • 16.4% of VTEX stores in the Beauty & Fitness category sell Hair Care products
  • 5.1% of VTEX stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Growth of Beauty & Fitness Stores On VTEX

Here is the historical growth of stores on VTEX in the Beauty & Fitness category.

  • VTEX stores in the Beauty & Fitness category have decreased -28.6% quarter-over-quarter in 2025 Q4.
  • VTEX stores in the Beauty & Fitness category have decreased -22% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
1
2017 Q3
3
2018 Q1
4
2018 Q2
13
2018 Q3
4
2018 Q4
4
2019 Q1
3
2019 Q2
7
2019 Q3
3
2019 Q4
7
2020 Q1
3
2020 Q2
7
2020 Q3
1
2020 Q4
5
2021 Q1
7
2021 Q2
83
2021 Q3
12
2021 Q4
5
2022 Q2
1
2022 Q3
57
2022 Q4
5
2023 Q1
4
2023 Q2
6
2023 Q3
14
2023 Q4
9
2024 Q1
5
2024 Q2
8
2024 Q3
15
2024 Q4
9
2025 Q1
7
2025 Q2
8
2025 Q3
6
2025 Q4
7
2026 Q1 (to date)
5
Active Store Count by Quarter

It's hard to know exactly when a VTEX store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On VTEX Stores In The Beauty & Fitness Category

Here are the top social media sites for VTEX stores in the Beauty & Fitness category.

  • Instagram is used by 76.8% of VTEX stores in the Beauty & Fitness category.
  • Facebook is used by 49.9% of VTEX stores in the Beauty & Fitness category.
  • YouTube is used by 32.0% of VTEX stores in the Beauty & Fitness category.
Type
Stores
Instagram
271
Facebook
176
YouTube
113
LinkedIn
105
WhatsApp
96
Tiktok
57
Twitter
46
Pinterest
25

Contact Information On VTEX Stores In The Beauty & Fitness Category

Here are the top contact methods for VTEX stores in the Beauty & Fitness category.

  • 53.5% of VTEX stores in the Beauty & Fitness category have an email on their website
  • 51.8% of VTEX stores in the Beauty & Fitness category provide a phone number on their website
Type
Stores
Email
189
Phone
183

Top Countries For VTEX Stores In The Beauty & Fitness Category

Here are the top countries for VTEX stores in the Beauty & Fitness category.

  • 49.3% of VTEX stores in the Beauty & Fitness category are in Brazil
  • 10.2% of VTEX stores in the Beauty & Fitness category are in Colombia
  • 7.1% of VTEX stores in the Beauty & Fitness category are in Argentina
  • 5.7% of VTEX stores in the Beauty & Fitness category are in Chile
Country
Stores
174
20
19
16
16
8

With a paid account, stores can also be segmented by region and city.

Top Technologies on VTEX Stores In The Beauty & Fitness Category

We're tracking 86 different technologies that have 2,315 collective installs on VTEX stores in the Beauty & Fitness category.

  • Google Tag Manager is used by 94.1% of VTEX stores in the Beauty & Fitness category.
  • Facebook Pixel is used by 75.6% of VTEX stores in the Beauty & Fitness category.
  • reCAPTCHA is used by 73.7% of VTEX stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all VTEX stores.

Number Of Products Sold For VTEX Stores In The Beauty & Fitness Category

Here is the breakdown of VTEX stores in the Beauty & Fitness category by the number of products that they sell.

  • 23.2% of VTEX stores in the Beauty & Fitness category sell 250 - 999 different products.
  • 19.8% of VTEX stores in the Beauty & Fitness category sell 100 - 249 different products.
  • 10.2% of VTEX stores in the Beauty & Fitness category sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
22
10 - 24
30
25 - 49
27
50 - 99
11
100 - 249
70
250 - 999
82
1000 - 4999
36
5000 - 9999
17
10000 - 24999
3
100000 - 249999
4

Top-level Domain Distribution For VTEX Stores In The Beauty & Fitness Category

The majority of VTEX stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 46.5% of VTEX stores in the Beauty & Fitness category have a .com.br domain.
  • 15.0% of VTEX stores in the Beauty & Fitness category have a .com domain.
  • 4.5% of VTEX stores in the Beauty & Fitness category have a .com.ar domain.
Top-level Domain
Stores
.com.br
164
.com
53
.com.ar
16
.cl
15
.com.co
14
.com.mx
12
.com.ec
11
.com.pe
10
.com.pa
6
.pe
6

Top Stores In The Beauty & Fitness Category

Here are the top 5 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
www.wong.pe
14,796
2018/01/05
Saba®
20,124
2016/12/30
Jequiti Loja Online
43,950
2021/04/23
Océane
46,021
2021/04/23
Lojas REDE
46,527
2016/12/30

For more insights on VTEX stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 5 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
Creamy
www.creamybrasilskin.shop
7,095,091
2026/02/20
EBC
400,560
2026/02/13
nuevo.sirena.do
11,890,803
2026/02/06
shop.cpgabaprofessional.at
13,131,249
2026/02/06
Entera
12,157,582
2026/01/30

Get more insights on VTEX stores

Our search interface is easy to use and helps you find the VTEX stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on VTEX stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.