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The State of Alibaba Minisite in 2025

Updated May 9 2025

In this report, we'll cover the following essential statistics on Alibaba Minisite usage.

Download a complete list of Alibaba Minisite stores with a paid account.
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Alibaba Minisite Growth

At present, there are 13,017 live stores running on the Alibaba Minisite platform.

Here is the historical growth of stores running Alibaba Minisite.

  • Alibaba Minisite stores increased 73.5% quarter-over-quarter in 2025 Q1.
  • Alibaba Minisite stores decreased -74% year-over-year in 2025 Q1.
Quarter
Active Stores
2022 Q1
7,616
2022 Q2
10,020
2022 Q3
13,787
2022 Q4
14,909
2023 Q1
15,350
2023 Q2
26,837
2023 Q3
27,662
2023 Q4
28,079
2024 Q1
28,334
2024 Q2
29,789
2024 Q3
29,993
2024 Q4
31,070
2025 Q1
7,503
2025 Q2 (to date)
13,017
Active Stores by Quarter
2022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q205,00010,00015,00020,00025,00030,00035,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Alibaba Minisite store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Alibaba Minisite Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • LinkedIn is used by 0.1% of Alibaba Minisite stores.
  • Facebook is used by 0.0% of Alibaba Minisite stores.
  • YouTube is used by 0.0% of Alibaba Minisite stores.
Type
Stores
LinkedIn
11
Facebook
6
YouTube
1
Instagram
1

Contact Information On Alibaba Minisite Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 1% of Alibaba Minisite stores have an email on their website
  • 0% of Alibaba Minisite stores provide a phone number on their website
Type
Stores
Email
68
Phone
64

Top Categories For Alibaba Minisite Stores

Here is the breakdown of industry verticals for stores on Alibaba Minisite.

  • 20.0% of Alibaba Minisite stores sell Business & Industrial products.
  • 18.0% of Alibaba Minisite stores sell Home & Garden products.
  • 11.1% of Alibaba Minisite stores sell Apparel products.
Business & IndustrialHome & GardenApparelComputersBeauty & FitnessConsumer ElectronicsAutos & VehiclesToys & HobbiesSportsHealthFood & Drink

Top Countries For Alibaba Minisite Stores

Here are the top countries for stores using Alibaba Minisite.

  • 21.7% of Alibaba Minisite stores are in China
  • 0.1% of Alibaba Minisite stores are in Cocos (Keeling) Islands
  • 0.0% of Alibaba Minisite stores are in United States
  • 0.0% of Alibaba Minisite stores are in Hong Kong

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Alibaba Minisite Stores

Here is the breakdown of Alibaba Minisite stores by the number of employees.

  • 99.8% of Alibaba Minisite stores have Unknown employees.
  • 0.1% of Alibaba Minisite stores have 1 - 9 employees.
  • 0.0% of Alibaba Minisite stores have 10 - 24 employees.
Employees
Stores
Unknown
12,994
1 - 9
8
10 - 24
6
25 - 49
5
50 - 99
2
100 - 249
1
250 - 999
1
Unknown

Number Of Products Sold For Alibaba Minisite Stores

Here is the breakdown of Alibaba Minisite stores by the number of products that they sell.

  • 64.4% of Alibaba Minisite stores sell 1 - 9 different products.
  • 0.2% of Alibaba Minisite stores sell 10 - 24 different products.
  • 0.0% of Alibaba Minisite stores sell 50 - 99 different products.
Products Sold
Stores
1 - 9
8,381
10 - 24
20
25 - 49
1
50 - 99
1
1 - 9

Top Technologies on Alibaba Minisite Stores

We're tracking 12 different technologies that have 40 collective installs on Alibaba Minisite stores.

  • Cloudflare CDN is used by 0.1% of Alibaba Minisite stores.
  • Cloudflare is used by 0.1% of Alibaba Minisite stores.
  • Google Adsense is used by 0.0% of Alibaba Minisite stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Alibaba Minisite stores.

Top Shipping Carriers Used By Alibaba Minisite Stores

  • UPS is used by 0.7% of Alibaba Minisite stores.
  • Fedex is used by 0.2% of Alibaba Minisite stores.
  • USPS is used by 0.1% of Alibaba Minisite stores.

Here are the top 6 shipping carriers across all Alibaba Minisite stores.

Shipping Carrier
Stores
UPS
85
Fedex
28
USPS
10
ORLEN
1
China Post
1
Royal Mail
1

Alibaba Minisite Store Top-level Domain Distribution

.com is the most popular top-level domain for Alibaba Minisite stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 76.1% of Alibaba Minisite stores have a .com domain.
  • 12.8% of Alibaba Minisite stores have a .cn domain.
  • 7.9% of Alibaba Minisite stores have a .com.cn domain.
Top-level Domain
Stores
.com
9,909
.cn
1,663
.com.cn
1,024
.net
173
.net.cn
123
.ltd
30
.top
18
.vip
13
.xyz
12
.cc
10
.com.cn.com.cn

Top Alibaba Minisite Stores

Here are the top stores, powered by Alibaba Minisite, ordered by store rank.

Name
Domain
Rank
Created
Huizhou Great
735,358
2022/07/29
www.jiuxingloves.com
1,693,335
2021/07/16
Company Overview
1,820,646
2022/03/04
www.karenspace.com
1,827,219
2022/04/15
www.homedee.com.cn
1,900,275
2022/07/29

New Alibaba Minisite Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
gzapro.en.alibaba.com
12,280,236
2025/05/09
Kap (xiamen) Bio
12,285,373
2025/05/09
Company Overview
12,289,240
2025/05/09
leminweld.en.alibaba.com
12,290,858
2025/05/09
recoo-china.en.alibaba.com
12,294,646
2025/05/09

Stores Switching to Alibaba Minisite From Other Platforms

Over the last 90 days, Alibaba Minisite has taken 235 merchants from competitive ecommerce platforms.

Platform
Stores
Custom CartShopify

Here are the top stores that have switched to Alibaba Minisite from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Jiangmen Xinhui Manicye Non
2,810,219
Custom Cart
2025/04/13
www.baiyuheng.com.cn
3,512,513
Custom Cart
2025/02/25
www.saidebao.cn
3,790,096
Custom Cart
2025/03/16
www.weimingpvc.cn
3,819,993
Custom Cart
2025/05/04
Company Overview
3,991,013
Custom Cart
2025/04/27

Stores Switching from Alibaba Minisite To Other Platforms

Over the last 90 days, Alibaba Minisite has lost 61 merchants to competitive platforms.

Platform
Stores
Custom CartWooCommerceShopifyueeshop

Here are the top Alibaba Minisite stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.boyueprinting.cn
3,698,802
Custom Cart
2025/05/04
Company Overview
4,255,575
Custom Cart
2025/05/04
www.zjfengyue.com.cn
4,320,689
Custom Cart
2025/05/04
www.deqibag.cn
4,854,105
Custom Cart
2025/05/04
www.nbjhd.net
5,190,730
Custom Cart
2025/05/04

Get more insights on Alibaba Minisite stores

Our search interface is easy to use and helps you find the Alibaba Minisite stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Alibaba Minisite stores, create a free account and have a look for yourself.