Check out our Chrome Extension.

The State of Alibaba Minisite in 2022

Updated Sep 16 2022

In this report, we'll cover the following essential statistics on Alibaba Minisite usage.

Download a complete list of Alibaba Minisite stores with a paid account.
Create a free account to get a feel for the data we provide.

Alibaba Minisite Growth

At present, there are 13,629 live stores running on the Alibaba Minisite platform.

Here is the historical growth of stores running Alibaba Minisite.

  • Alibaba Minisite stores increased 33.7% quarter-over-quarter in 2022 Q2.
  • Alibaba Minisite stores increased 914% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
5
2017 Q2
2
2017 Q3
3
2017 Q4
3
2018 Q1
6
2018 Q2
8
2018 Q3
13
2018 Q4
13
2019 Q1
126
2019 Q2
7
2019 Q3
10
2019 Q4
10
2020 Q1
5
2020 Q2
10
2020 Q3
17
2020 Q4
26
2021 Q1
30
2021 Q2
616
2021 Q3
1,471
2021 Q4
3,932
2022 Q1
784
2022 Q2
2,402
2022 Q3 (to date)
4,100
Cumulative Stores by Quarter

It's hard to know exactly when a Alibaba Minisite store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Alibaba Minisite Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Tiktok is used by 17.3% of Alibaba Minisite stores.
  • Instagram is used by 17.3% of Alibaba Minisite stores.
  • YouTube is used by 9.0% of Alibaba Minisite stores.
Type
Stores
Tiktok
2,355
Instagram
2,353
YouTube
1,231
LinkedIn
9
Facebook
3

Contact Information On Alibaba Minisite Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 1% of Alibaba Minisite stores provide a phone number on their website
  • 0% of Alibaba Minisite stores have an email on their website
Type
Stores
Phone
163
Email
34

Top Categories For Alibaba Minisite Stores

Here is the breakdown of industry verticals for stores on Alibaba Minisite.

  • 21.0% of Alibaba Minisite stores sell Business & Industrial products.
  • 17.7% of Alibaba Minisite stores sell Home & Garden products.
  • 10.4% of Alibaba Minisite stores sell Computers products.

Top Countries For Alibaba Minisite Stores

Here are the top countries for stores using Alibaba Minisite.

  • 30.1% of Alibaba Minisite stores are in China
  • 0.1% of Alibaba Minisite stores are in United States
  • 0.1% of Alibaba Minisite stores are in Cocos (Keeling) Islands
  • 0.1% of Alibaba Minisite stores are in Hong Kong

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Alibaba Minisite Stores

Here is the breakdown of Alibaba Minisite stores by the number of employees.

  • 0.1% of Alibaba Minisite stores have 1 - 9 employees.
  • 0.0% of Alibaba Minisite stores have 25 - 49 employees.
  • 0.0% of Alibaba Minisite stores have 10 - 24 employees.
Employees
Stores
1 - 9
10
10 - 24
4
25 - 49
6
50 - 99
1
100 - 249
3
250 - 999
1

Number Of Products Sold For Alibaba Minisite Stores

Here is the breakdown of Alibaba Minisite stores by the number of products that they sell.

  • 13.2% of Alibaba Minisite stores sell 1 - 9 different products.
  • 5.1% of Alibaba Minisite stores sell 25 - 49 different products.
  • 4.7% of Alibaba Minisite stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
1,802
10 - 24
514
25 - 49
693
50 - 99
134
100 - 249
638
250 - 999
296
1000 - 4999
38
250000+
597

Top Technologies on Alibaba Minisite Stores

We're tracking 4 different technologies that have 28 collective installs on Alibaba Minisite stores.

  • Cloudflare CDN is used by 0.1% of Alibaba Minisite stores.
  • Cloudfront CDN is used by 0.1% of Alibaba Minisite stores.
  • Google Analytics is used by 0.0% of Alibaba Minisite stores.

Here are the top 4 third-party technologies, ordered by number of installs, across all Alibaba Minisite stores.

Top Shipping Carriers Used By Alibaba Minisite Stores

  • UPS is used by 1.1% of Alibaba Minisite stores.
  • Fedex is used by 0.7% of Alibaba Minisite stores.
  • USPS is used by 0.1% of Alibaba Minisite stores.

Here are the top 6 shipping carriers across all Alibaba Minisite stores.

Shipping Carrier
Stores
UPS
154
Fedex
92
USPS
12
China Post
8
DHL
1
Royal Mail
1

Alibaba Minisite Store Top-level Domain Distribution

.com is the most popular top-level domain for Alibaba Minisite stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 66.2% of Alibaba Minisite stores have a .com domain.
  • 18.4% of Alibaba Minisite stores have a .cn domain.
  • 10.0% of Alibaba Minisite stores have a .com.cn domain.
Top-level Domain
Stores
.com
9,029
.cn
2,508
.com.cn
1,358
.net
301
.net.cn
174
.ltd
59
.top
31
.vip
28
.xyz
24
.store
16

Top Alibaba Minisite Stores

Here are the top stores, powered by Alibaba Minisite, ordered by store rank.

Name
Domain
Rank
Created
ShenZhen JoyFiber Technology Co.,Ltd
294,132
2021/10/29
www.kaixuankite.cn
522,093
2021/07/16
mesh fence, aluminum fence
633,271
2018/04/27
www.pinging.cn
665,090
2021/10/29
www.ocstrade.com.cn
720,179
2022/07/01

New Alibaba Minisite Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
kingreetec.en.alibaba.com
7,734,835
2022/09/16
flashforge.en.alibaba.com
7,743,731
2022/09/16
taojin.en.alibaba.com
7,743,893
2022/09/16
Socks
7,763,165
2022/09/16
Ink Cartridge, Ink
7,765,014
2022/09/16

Stores Switching to Alibaba Minisite From Other Platforms

Over the last 90 days, Alibaba Minisite has taken 19 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Alibaba Minisite from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
www.xmhupu.com
5,401,646
WooCommerce
2022/07/16
www.runtesters.com
5,582,116
WooCommerce
2022/07/16
outdoor knife, folding knife
5,598,853
Shopify
2022/07/06
www.heyeasyuse.net
6,188,867
Magento
2022/06/29
UV printer, Tablet printer
6,268,886
Shopify
2022/09/18

Stores Switching from Alibaba Minisite To Other Platforms

Over the last 90 days, Alibaba Minisite has lost 14 merchants to competitive platforms.

Platform
Stores

Here are the top Alibaba Minisite stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.paipaitek.com
5,735,888
Shopify
2022/08/08
Kensun
5,859,960
Shopify
2022/08/29
FSHH Store
7,217,334
WooCommerce
2022/07/25
Junlee
7,903,417
WooCommerce
2022/08/09
www.zjchuangli.com
8,243,853
Custom Cart
2022/08/23

Get more insights on Alibaba Minisite stores

Our search interface is easy to use and helps you find the Alibaba Minisite stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Alibaba Minisite stores, create a free account and have a look for yourself.