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Toys & Hobbies stores on WooCommerce

Updated Nov 24 2023

There are 41,656 live WooCommerce stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on WooCommerce stores in the Toys & Hobbies category.

Download a complete list of WooCommerce stores the Toys & Hobbies category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Toys & Hobbies are:

  • 60.4% of WooCommerce stores in the Toys & Hobbies category sell Arts & Crafts products
  • 11.1% of WooCommerce stores in the Toys & Hobbies category sell Radio Control & Modeling products
  • 1.8% of WooCommerce stores in the Toys & Hobbies category sell Dolls products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On WooCommerce

Here is the historical growth of stores on WooCommerce in the Toys & Hobbies category.

  • WooCommerce stores in the Toys & Hobbies category have increased 14.2% quarter-over-quarter in 2023 Q3.
  • WooCommerce stores in the Toys & Hobbies category have increased 35% year-over-year in 2023 Q3.
Quarter
New Active Stores
2017 Q1
340
2017 Q2
785
2017 Q3
355
2017 Q4
306
2018 Q1
694
2018 Q2
2,380
2018 Q3
874
2018 Q4
916
2019 Q1
1,305
2019 Q2
788
2019 Q3
994
2019 Q4
856
2020 Q1
1,245
2020 Q2
1,053
2020 Q3
1,159
2020 Q4
1,432
2021 Q1
2,611
2021 Q2
1,427
2021 Q3
1,017
2021 Q4
1,057
2022 Q1
604
2022 Q2
739
2022 Q3
1,911
2022 Q4
1,344
2023 Q1
1,950
2023 Q2
1,957
2023 Q3
4,805
2023 Q4 (to date)
3,051
Active Store Count by Quarter

It's hard to know exactly when a WooCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On WooCommerce Stores In The Toys & Hobbies Category

Here are the top social media sites for WooCommerce stores in the Toys & Hobbies category.

  • Facebook is used by 44.6% of WooCommerce stores in the Toys & Hobbies category.
  • Instagram is used by 41.8% of WooCommerce stores in the Toys & Hobbies category.
  • YouTube is used by 11.5% of WooCommerce stores in the Toys & Hobbies category.
Type
Stores
Facebook
18,582
Instagram
17,420
YouTube
4,777
Pinterest
4,774
Twitter
4,299
LinkedIn
1,557
Tiktok
1,169
WhatsApp
1,125
Facebook Group
1,060
Yelp
100
Snapchat
23

Contact Information On WooCommerce Stores In The Toys & Hobbies Category

Here are the top contact methods for WooCommerce stores in the Toys & Hobbies category.

  • 46.8% of WooCommerce stores in the Toys & Hobbies category have an email on their website
  • 43.1% of WooCommerce stores in the Toys & Hobbies category provide a phone number on their website
Type
Stores
Email
19,480
Phone
17,950

Top Countries For WooCommerce Stores In The Toys & Hobbies Category

Here are the top countries for WooCommerce stores in the Toys & Hobbies category.

  • 15.7% of WooCommerce stores in the Toys & Hobbies category are in United States
  • 10.0% of WooCommerce stores in the Toys & Hobbies category are in United Kingdom
  • 4.1% of WooCommerce stores in the Toys & Hobbies category are in Australia
  • 3.6% of WooCommerce stores in the Toys & Hobbies category are in India
Country
Stores
1,694
1,479
877
465
436

With a paid account, stores can also be segmented by region and city.

Top WooCommerce Apps For Stores In The Toys & Hobbies Category

Here are the top WooCommerce apps, ordered by number of installs, across stores in the Toys & Hobbies category.

  • 11.8% of WooCommerce stores in the Toys & Hobbies category have installed the Mailchimp for WooCommerce WooCommerce app.
  • 6.7% of WooCommerce stores in the Toys & Hobbies category have installed the WooPayments WooCommerce app.
  • 4.2% of WooCommerce stores in the Toys & Hobbies category have installed the PayPal Payments WooCommerce app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on WooCommerce Stores In The Toys & Hobbies Category

Many WooCommerce merchants run third-party technologies on their store in addition to apps from the WooCommerce App Store.

We're tracking 284 different technologies that have 145,407 collective installs on WooCommerce stores in the Toys & Hobbies category.

  • Yoast is used by 34.4% of WooCommerce stores in the Toys & Hobbies category.
  • Google Tag Manager is used by 34.3% of WooCommerce stores in the Toys & Hobbies category.
  • Google Adsense is used by 33.8% of WooCommerce stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all WooCommerce stores.

Technology
Stores
14,349
12,508
9,967

Number Of Products Sold For WooCommerce Stores In The Toys & Hobbies Category

Here is the breakdown of WooCommerce stores in the Toys & Hobbies category by the number of products that they sell.

  • 25.0% of WooCommerce stores in the Toys & Hobbies category sell 1 - 9 different products.
  • 11.1% of WooCommerce stores in the Toys & Hobbies category sell 100 - 249 different products.
  • 9.6% of WooCommerce stores in the Toys & Hobbies category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
10,416
10 - 24
3,755
25 - 49
3,982
50 - 99
1,085
100 - 249
4,605
250 - 999
3,620
1000 - 4999
1,067
5000 - 9999
197
10000 - 24999
93
25000 - 99999
38

Top WooCommerce Themes For Stores In The Toys & Hobbies Category

  • The flatsome theme is used by 16.2% of WooCommerce stores in the Toys & Hobbies category.
  • The astra theme is used by 9.5% of WooCommerce stores in the Toys & Hobbies category.
  • The divi theme is used by 6.5% of WooCommerce stores in the Toys & Hobbies category.
Theme Name
Stores
flatsome
6,747
astra
3,944
divi
2,692
Unknown
1,986
storefront
1,740
hello-elementor
1,468
woodmart
1,272
oceanwp
855
avada
570
kadence
442

Top-level Domain Distribution For WooCommerce Stores In The Toys & Hobbies Category

The majority of WooCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 66.5% of WooCommerce stores in the Toys & Hobbies category have a .com domain.
  • 7.3% of WooCommerce stores in the Toys & Hobbies category have a .co.uk domain.
  • 3.3% of WooCommerce stores in the Toys & Hobbies category have a .com.au domain.
Top-level Domain
Stores
.com
27,708
.co.uk
3,058
.com.au
1,377
.shop
876
.co.za
803
.in
635
.net
578
.ca
450
.org
331
.store
298

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Knitting, Crochet, Jewelry, Beading
1,616
2016/12/30
Quilting Daily
1,962
2019/10/18
DIY Playbook
2,067
2017/07/28
Brick Fanatics
4,011
2019/05/10
The Fold Line
4,156
2019/08/23

For more insights on WooCommerce stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
kirbyplushies.com
2,072,914
2023/11/24
firstsa.org
2,212,050
2023/11/24
hollytreats.com
2,506,398
2023/11/24
www.kidstoyshop.pk
2,649,025
2023/11/24
flyvam.com
2,759,508
2023/11/24

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  • Domain type
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