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Home Improvement stores on VTEX

Updated Feb 20 2026

There are 123 live VTEX stores in the Home Improvement category.

In this report, we'll cover the following essential statistics on VTEX stores in the Home Improvement category.

Download a complete list of VTEX stores the Home Improvement category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Home Improvement are:

  • 28.5% of VTEX stores in the Home Improvement category sell Construction & Power Tools products
  • 9.8% of VTEX stores in the Home Improvement category sell House Painting & Finishing products
  • 6.5% of VTEX stores in the Home Improvement category sell Flooring products

Here are the the top Home Improvement subcategories by store count.

Growth of Home Improvement Stores On VTEX

Here is the historical growth of stores on VTEX in the Home Improvement category.

  • VTEX stores in the Home Improvement category have decreased 0.0% quarter-over-quarter in 2025 Q3.
  • VTEX stores in the Home Improvement category have decreased -67% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
1
2017 Q4
1
2018 Q1
1
2018 Q2
5
2019 Q1
3
2019 Q3
2
2019 Q4
2
2020 Q2
3
2020 Q4
1
2021 Q1
3
2021 Q2
26
2021 Q3
4
2021 Q4
5
2022 Q1
2
2022 Q2
1
2022 Q3
8
2022 Q4
1
2023 Q1
1
2023 Q3
8
2023 Q4
4
2024 Q1
4
2024 Q2
2
2024 Q3
9
2024 Q4
2
2025 Q1
1
2025 Q2
4
2025 Q3
3
2025 Q4 (to date)
3
Active Store Count by Quarter

It's hard to know exactly when a VTEX store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On VTEX Stores In The Home Improvement Category

Here are the top social media sites for VTEX stores in the Home Improvement category.

  • Instagram is used by 85.4% of VTEX stores in the Home Improvement category.
  • Facebook is used by 53.7% of VTEX stores in the Home Improvement category.
  • WhatsApp is used by 45.5% of VTEX stores in the Home Improvement category.
Type
Stores
Instagram
105
Facebook
66
WhatsApp
56
YouTube
44
LinkedIn
42
Tiktok
15
Twitter
13
Pinterest
9

Contact Information On VTEX Stores In The Home Improvement Category

Here are the top contact methods for VTEX stores in the Home Improvement category.

  • 67.5% of VTEX stores in the Home Improvement category provide a phone number on their website
  • 58.5% of VTEX stores in the Home Improvement category have an email on their website
Type
Stores
Phone
83
Email
72

Top Countries For VTEX Stores In The Home Improvement Category

Here are the top countries for VTEX stores in the Home Improvement category.

  • 59.3% of VTEX stores in the Home Improvement category are in Brazil
  • 12.2% of VTEX stores in the Home Improvement category are in Argentina
  • 7.3% of VTEX stores in the Home Improvement category are in Chile
  • 5.7% of VTEX stores in the Home Improvement category are in Colombia

With a paid account, stores can also be segmented by region and city.

Top Technologies on VTEX Stores In The Home Improvement Category

We're tracking 58 different technologies that have 633 collective installs on VTEX stores in the Home Improvement category.

  • Google Tag Manager is used by 91.1% of VTEX stores in the Home Improvement category.
  • Facebook Pixel is used by 73.2% of VTEX stores in the Home Improvement category.
  • reCAPTCHA is used by 66.7% of VTEX stores in the Home Improvement category.

Here are the top 10 third-party technologies, ordered by number of installs, across all VTEX stores.

Number Of Products Sold For VTEX Stores In The Home Improvement Category

Here is the breakdown of VTEX stores in the Home Improvement category by the number of products that they sell.

  • 26.0% of VTEX stores in the Home Improvement category sell 250 - 999 different products.
  • 20.3% of VTEX stores in the Home Improvement category sell 1000 - 4999 different products.
  • 13.0% of VTEX stores in the Home Improvement category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
7
10 - 24
4
25 - 49
5
50 - 99
1
100 - 249
16
250 - 999
32
1000 - 4999
25
5000 - 9999
14
10000 - 24999
5
100000 - 249999
1

Top-level Domain Distribution For VTEX Stores In The Home Improvement Category

The majority of VTEX stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 56.9% of VTEX stores in the Home Improvement category have a .com.br domain.
  • 16.3% of VTEX stores in the Home Improvement category have a .com domain.
  • 8.9% of VTEX stores in the Home Improvement category have a .com.ar domain.
Top-level Domain
Stores
.com.br
70
.com
20
.com.ar
11
.cl
7
.com.mx
5
.com.co
2
.com.pe
2
.beer
1
.ca
1
.co
1

Top Stores In The Home Improvement Category

Here are the top 5 Home Improvement stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Easy.cl
21,293
2016/12/30
Decorceramica
56,381
2017/01/27
Alfa
72,563
2020/05/08
Obramax Atacado e Varejo
117,679
2018/02/02
Telhanorte
119,709
2016/12/30

For more insights on VTEX stores, create a free account and explore our data.

New Stores In The Home Improvement Category

Here are the top 5 most recent Home Improvement stores.

Name
Domain
Rank
Created
uruguay.brementools.com
12,096,185
2025/12/12
www.wembley-site.com
7,820,274
2025/11/07
FP Atacado
11,055,638
2025/11/07
Tienda en LĂ­nea STIHL
11,805,836
2025/08/29
RONA
11,876,043
2025/07/11

Get more insights on VTEX stores

Our search interface is easy to use and helps you find the VTEX stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on VTEX stores, create a free account and have a look for yourself.

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