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Ecommerce stores using Amazon Pay in Italy

Updated Dec 26 2025

Amazon Pay is an online payment service that makes checkout on your site fast and secure for hundreds of millions of Amazon customers around the world.

Get more information from the Amazon Pay website.

Amazon Pay is currently installed on 86 ecommerce stores in Italy.

In this report, we'll cover the following statistics on usage of Amazon Pay on ecommerce stores.

  • Amazon Pay usage on ecommerce stores
  • Top stores using Amazon Pay
  • Stores that have recently installed Amazon Pay
  • Top ecommerce platforms for stores with Amazon Pay installed
  • Top categories for stores with Amazon Pay installed

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    Amazon Pay Usage On Ecommerce Stores

    Amazon Pay is currently installed on 86 ecommerce stores in Italy.

    Top Stores using Amazon Pay

    Here are the top 5 stores in Italy running Amazon Pay ordered by store rank.

    Name
    Domain
    Rank
    Created
    Tuscany Leather
    www.tuscanyleather.it
    48,776
    2017/10/27
    Farmasave.it
    www.farmasave.it
    54,846
    2020/02/28
    TuttoCornici.it
    www.tuttocornici.it
    346,184
    2016/12/30
    www.centrootticorizzo.it
    www.centrootticorizzo.it
    352,926
    2020/12/11
    www.cosmofarm.it
    www.cosmofarm.it
    464,104
    2019/12/13

    Stores That Have Recently Installed Amazon Pay

    Here are the stores in Italy that have installed Amazon Pay most recently.

    Name
    Domain
    Rank
    Installed At
    Autoshopping Assistenza
    www.autoshopping-assistenza.it
    4,899,815
    2025/12/24
    Bioessence by GioMat
    www.bioessence.shop
    1,921,731
    2025/09/05
    Planet4garden
    www.planet4garden.com
    9,290,715
    2025/09/03
    Bravi Caffè
    bravicaffe.com
    3,352,727
    2025/09/03
    LABO
    www.labosrl.it
    6,813,043
    2025/09/03

    Top Ecommerce Platforms for stores using Amazon Pay

    Here is the ecommerce platform breakdown for stores in Italy with Amazon Pay installed.

    • 52.3% of stores using Amazon Pay are on PrestaShop
    • 30.2% of stores using Amazon Pay are on Custom Cart
    • 8.1% of stores using Amazon Pay are on Magento
    • 4.7% of stores using Amazon Pay are on WooCommerce
    Top-level Domain
    Stores
    PrestaShop
    45
    Custom Cart
    26
    Magento
    7
    WooCommerce
    4
    OXID eShop
    2
    Shopware
    1
    BigCommerce
    1

    Top Categories for stores using Amazon Pay

    Here are the top 10 industry verticals for stores using Amazon Pay.

    • 19.8% of stores using Amazon Pay sell Apparel products.
    • 19.8% of stores using Amazon Pay sell Home & Garden products.
    • 7.0% of stores using Amazon Pay sell Beauty & Fitness products.
    Category
    Stores
    Apparel
    17
    Home & Garden
    17
    None
    16
    Beauty & Fitness
    6
    Computers
    6
    Business & Industrial
    4
    Health
    4
    Sports
    4
    Autos & Vehicles
    3
    Food & Drink
    3

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    • Domain type
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