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The State of SmartEtailing in 2025

Updated Feb 14 2025

In this report, we'll cover the following essential statistics on SmartEtailing usage.

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SmartEtailing Growth

At present, there are 1,276 live stores running on the SmartEtailing platform.

Here is the historical growth of stores running SmartEtailing.

  • SmartEtailing stores decreased -0.9% quarter-over-quarter in 2024 Q4.
  • SmartEtailing stores decreased -0% year-over-year in 2024 Q4.
Quarter
Active Stores
2022 Q2
1,216
2022 Q3
1,257
2022 Q4
1,269
2023 Q1
1,262
2023 Q2
1,283
2023 Q3
1,287
2023 Q4
1,292
2024 Q1
1,304
2024 Q2
1,310
2024 Q3
1,293
2024 Q4
1,288
2025 Q1 (to date)
1,276
Active Stores by Quarter
2022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q101002003004005006007008009001,0001,1001,2001,3001,400

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a SmartEtailing store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On SmartEtailing Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 85.0% of SmartEtailing stores.
  • Instagram is used by 74.4% of SmartEtailing stores.
  • Twitter is used by 22.0% of SmartEtailing stores.
Type
Stores
Facebook
1,085
Instagram
949
Twitter
281
YouTube
153
Yelp
135
LinkedIn
64
Facebook Group
19
Pinterest
14
Tiktok
11
Snapchat
1
WhatsApp
1

Contact Information On SmartEtailing Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 98% of SmartEtailing stores provide a phone number on their website
  • 55% of SmartEtailing stores have an email on their website
Type
Stores
Phone
1,248
Email
708

Top Categories For SmartEtailing Stores

Here is the breakdown of industry verticals for stores on SmartEtailing.

  • 97.7% of SmartEtailing stores sell Sports products.
  • 1.3% of SmartEtailing stores sell Autos & Vehicles products.
  • 0.9% of SmartEtailing stores sell Beauty & Fitness products.
Sports

Top Countries For SmartEtailing Stores

Here are the top countries for stores using SmartEtailing.

  • 68.6% of SmartEtailing stores are in United States
  • 8.5% of SmartEtailing stores are in Canada
  • 0.1% of SmartEtailing stores are in Puerto Rico
Country
Stores
109
United StatesCanada

With a paid account, stores can also be segmented by region and city.

Number Of Employees For SmartEtailing Stores

Here is the breakdown of SmartEtailing stores by the number of employees.

  • 93.8% of SmartEtailing stores have Unknown employees.
  • 3.3% of SmartEtailing stores have 1 - 9 employees.
  • 1.3% of SmartEtailing stores have 10 - 24 employees.
Employees
Stores
Unknown
1,197
1 - 9
42
10 - 24
16
25 - 49
15
50 - 99
4
100 - 249
1
250 - 999
1
Unknown1 - 9

Number Of Products Sold For SmartEtailing Stores

Here is the breakdown of SmartEtailing stores by the number of products that they sell.

  • 23.7% of SmartEtailing stores sell 250 - 999 different products.
  • 22.8% of SmartEtailing stores sell 1000 - 4999 different products.
  • 11.9% of SmartEtailing stores sell 1 - 9 different products.
Products Sold
Stores
1 - 9
152
10 - 24
40
25 - 49
49
50 - 99
15
100 - 249
105
250 - 999
303
1000 - 4999
291
5000 - 9999
137
10000 - 24999
148
25000 - 99999
10
1 - 910 - 2425 - 49100 - 249250 - 9991000 - 49995000 - 999910000 - 24999

Top Technologies on SmartEtailing Stores

We're tracking 70 different technologies that have 8,665 collective installs on SmartEtailing stores.

  • YouTube Player is used by 100.0% of SmartEtailing stores.
  • Vimeo is used by 100.0% of SmartEtailing stores.
  • PowerReviews is used by 81.2% of SmartEtailing stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all SmartEtailing stores.

Top Shipping Carriers Used By SmartEtailing Stores

  • UPS is used by 44.6% of SmartEtailing stores.
  • USPS is used by 3.3% of SmartEtailing stores.
  • Fedex is used by 2.8% of SmartEtailing stores.

Here are the top 5 shipping carriers across all SmartEtailing stores.

Shipping Carrier
Stores
UPS
569
USPS
42
Fedex
36
Canada Post
22
Purolator
4

SmartEtailing Store Top-level Domain Distribution

.com is the most popular top-level domain for SmartEtailing stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 90.1% of SmartEtailing stores have a .com domain.
  • 3.8% of SmartEtailing stores have a .ca domain.
  • 3.5% of SmartEtailing stores have a .net domain.
Top-level Domain
Stores
.com
1,150
.ca
48
.net
45
.bike
13
.us
6
.co
5
.biz
3
.org
1
.nyc
1
.info
1
.com.ca.net

Top SmartEtailing Stores

Here are the top stores, powered by SmartEtailing, ordered by store rank.

Name
Domain
Rank
Created
Conte's Bike Shop
9,581
2017/02/24
Wheel & Sprocket
9,881
2016/12/30
www.thebikeshoppe.com
10,953
2019/09/06
Landry's Bicycles
14,565
2016/12/30
Bike Mart
14,750
2016/12/30

New SmartEtailing Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Harper's Bike Shop
236,579
2025/02/14
Brookside Bikes
6,300,000
2025/02/14
the Bike Zone
1,056,096
2025/01/17
BikeFIX
2,702,818
2025/01/17
E Cyclepath
2,728,553
2024/12/27

Stores Switching to SmartEtailing From Other Platforms

Over the last 90 days, SmartEtailing has taken 11 merchants from competitive ecommerce platforms.

Custom CartWooCommerceSquarespaceLightspeedEcwidShopify

Here are the top stores that have switched to SmartEtailing from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
45NRTH
32,041
Custom Cart
2025/01/23
Just Ride L.A
87,294
WooCommerce
2025/02/05
Los Angeles Bike Shop
210,291
WooCommerce
2024/12/17
Highroller Cyclery
220,592
Custom Cart
2025/02/03
Burlington County Bikes
261,786
Squarespace
2025/02/04

Stores Switching from SmartEtailing To Other Platforms

Over the last 90 days, SmartEtailing has lost 5 merchants to competitive platforms.

Platform
Stores
1
EcwidCustom CartSquare OnlineShopifySquarespace

Here are the top SmartEtailing stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Bike Tech
223,872
Custom Cart
2025/02/12
Chilkoot Cyclery
599,866
Squarespace
2024/12/29
Essential Cycles
631,794
Shopify
2025/01/27
Espresso Bicycle Repairs, LLC
715,251
Square Online
2025/02/12
Halifax Cycles
752,416
Ecwid
2025/01/28

Get more insights on SmartEtailing stores

Our search interface is easy to use and helps you find the SmartEtailing stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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