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Sports stores on Shopware

Updated Jul 18 2025

There are 1,255 live Shopware stores in the Sports category.

In this report, we'll cover the following essential statistics on Shopware stores in the Sports category.

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The most popular subcategories under Sports are:

  • 71.1% of Shopware stores in the Sports category sell Sporting Goods products
  • 35.2% of Shopware stores in the Sports category sell Individual Sports products
  • 9.7% of Shopware stores in the Sports category sell Team Sports products

Here are the the top Sports subcategories by store count.

Name
Store Count
Sporting Goods
892
Individual Sports
442
Team Sports
122
Winter Sports
56
Water Sports
45
Motor Sports
33
Combat Sports
32
Extreme Sports
26
Sports Coaching & Training
3
Trophies and Awards
2
Animal Sports
1

Social Media Usage On Shopware Stores In The Sports Category

Here are the top social media sites for Shopware stores in the Sports category.

  • Instagram is used by 41.1% of Shopware stores in the Sports category.
  • Facebook is used by 40.8% of Shopware stores in the Sports category.
  • YouTube is used by 22.9% of Shopware stores in the Sports category.
Type
Stores
Instagram
516
Facebook
512
YouTube
288
LinkedIn
106
Twitter
76
Tiktok
52
Pinterest
20
WhatsApp
20
Facebook Group
3
Yelp
2

Contact Information On Shopware Stores In The Sports Category

Here are the top contact methods for Shopware stores in the Sports category.

  • 73.1% of Shopware stores in the Sports category provide a phone number on their website
  • 64.6% of Shopware stores in the Sports category have an email on their website
Type
Stores
Phone
917
Email
811

Top Countries For Shopware Stores In The Sports Category

Here are the top countries for Shopware stores in the Sports category.

  • 68.8% of Shopware stores in the Sports category are in Germany
  • 4.3% of Shopware stores in the Sports category are in Austria
  • 4.0% of Shopware stores in the Sports category are in Switzerland
  • 1.8% of Shopware stores in the Sports category are in Netherlands
Country
Stores
Germany
864
Austria
54
Switzerland
50
Netherlands
23
Italy
15
France
11
Denmark
8
Spain
4
United Kingdom
4
GermanyAustriaSwitzerlandNetherlands

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shopware Stores In The Sports Category

We're tracking 110 different technologies that have 5,043 collective installs on Shopware stores in the Sports category.

  • Google Tag Manager is used by 51.6% of Shopware stores in the Sports category.
  • Google Analytics is used by 41.7% of Shopware stores in the Sports category.
  • Google Adsense is used by 37.7% of Shopware stores in the Sports category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopware stores.

Technology
Stores
Google Tag Manager
647
Google Analytics
523
Google Adsense
473
Google Ads Pixel
411
reCAPTCHA
289
Facebook Pixel
285
Google Analytics 4
223
PayPal Checkout
175
Apple Pay
168
Klarna
126

Number Of Products Sold For Shopware Stores In The Sports Category

Here is the breakdown of Shopware stores in the Sports category by the number of products that they sell.

  • 17.8% of Shopware stores in the Sports category sell 1 - 9 different products.
  • 14.9% of Shopware stores in the Sports category sell 250000+ different products.
  • 13.3% of Shopware stores in the Sports category sell 250 - 999 different products.
Products Sold
Stores
1 - 9
224
10 - 24
45
25 - 49
90
50 - 99
45
100 - 249
132
250 - 999
167
1000 - 4999
87
25000 - 99999
46
100000 - 249999
42
250000+
187
1 - 910 - 2425 - 4950 - 99100 - 249250 - 9991000 - 499925000 - 99999100000 - 249999250000+

Top-level Domain Distribution For Shopware Stores In The Sports Category

The majority of Shopware stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 60.4% of Shopware stores in the Sports category have a .de domain.
  • 17.9% of Shopware stores in the Sports category have a .com domain.
  • 3.9% of Shopware stores in the Sports category have a .ch domain.
Top-level Domain
Stores
.de
758
.com
225
.ch
49
.at
46
.shop
34
.eu
31
.nl
17
.net
12
.it
11
.fr
10
.de.com.ch.at.shop.eu

Top Stores In The Sports Category

Here are the top 0 Sports stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Fischer Sports
www.fischersports.com
5,811
2017/01/27
YT Industries
www.yt-industries.com
7,420
2020/08/14
discount.de
www.bike-discount.de
19,773
2016/12/30
Shop
www.fcsp-shop.com
44,206
2018/02/02
Spejder Sport
www.spejdersport.dk
45,522
2016/12/30

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New Stores In The Sports Category

Here are the top 0 most recent Sports stores.

Name
Domain
Rank
Created
www.padelcamp-mallorca.de
www.padelcamp-mallorca.de
6,655,447
2025/07/18
www.fahrradonline24.com
www.fahrradonline24.com
7,014,444
2025/07/11
ecraft
www.ecraft-shop.de
7,915,745
2025/07/11
Sportsgear Store
old.sportsgear.store
13,476,826
2025/07/11
tz-handels-logistik.de
tz-handels-logistik.de
6,984,404
2025/07/04

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  • Domain type
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