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Shopware Stores in Italy

Updated Jan 9 2026

There are 262 live Shopware stores in Italy.

In this report, we'll cover the following essential statistics on Shopware stores in Italy.

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Shopware Growth in Italy

  • Shopware stores in Italy decreased -0.4% quarter-over-quarter in 2025 Q4.
  • Shopware stores in Italy increased 18% year-over-year in 2025 Q4.

Here is Shopware's quarter-over-quarter growth in Italy.

Quarter
Active Stores
2020 Q4
6
2021 Q1
40
2021 Q2
142
2021 Q3
138
2021 Q4
136
2022 Q1
133
2022 Q2
134
2022 Q3
139
2022 Q4
223
2023 Q1
228
2023 Q2
246
2023 Q3
251
2023 Q4
245
2024 Q1
222
2024 Q2
229
2024 Q3
227
2024 Q4
222
2025 Q1
280
2025 Q2
280
2025 Q3
269
2025 Q4
263
2026 Q1 (to date)
262
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopware Stores In Italy

Here is the breakdown of industry verticals for Shopware stores in Italy.

  • 16.8% of Shopware stores in Italy sell Home & Garden products.
  • 10.7% of Shopware stores in Italy sell Food & Drink products.
  • 8.4% of Shopware stores in Italy sell Computers products.

Social Media Usage On Shopware Stores In Italy

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 48.9% of Shopware stores in Italy.
  • Facebook is used by 43.9% of Shopware stores in Italy.
  • YouTube is used by 21.8% of Shopware stores in Italy.
Type
Stores
Instagram
128
Facebook
115
YouTube
57
LinkedIn
40
Pinterest
24
Twitter
17
Tiktok
11
WhatsApp
6

Contact Information On Shopware Stores In Italy

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 75% of Shopware stores in Italy provide a phone number on their website
  • 67% of Shopware stores in Italy have an email on their website
Type
Stores
Phone
197
Email
176

Provinces With The Most Shopware Stores In Italy

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopware stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 9 Shopware stores in Italy are based in Trentino-South Tyrol.
  • 2 Shopware stores in Italy are based in Lombardia.
  • 2 Shopware stores in Italy are based in Tuscany.

Cities With The Most Shopware Stores in Italy

Here is the city distribution of Shopware stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 246 Shopware stores in Italy are based in Unknown.
  • 2 Shopware stores in Italy are based in Bolzano.
  • 2 Shopware stores in Italy are based in Prato.

Number of Employees for Shopware stores in Italy

  • 87.0% of Shopware stores in Italy have Unknown employees.
  • 5.0% of Shopware stores in Italy have 1 - 9 employees.
  • 3.1% of Shopware stores in Italy have 10 - 24 employees.

Here is the breakdown of Shopware stores in Italy by the number of employees.

Employees
Stores
Unknown
228
1 - 9
13
10 - 24
8
25 - 49
4
50 - 99
3
100 - 249
5
250 - 999
1

Top Shipping Carriers For Shopware Stores In Italy

  • 6.9% of Shopware stores in Italy ship by UPS.
  • 1.9% of Shopware stores in Italy ship by Fedex.
  • 1.5% of Shopware stores in Italy ship by DHL.

Here are the top shipping carriers for Shopware stores in Italy.

Shipping Carrier
Stores
UPS
18
Fedex
5
DHL
4
Correos
3
PostNord
2
DPD
2
GLS Parcel
1
China Post
1

Top-level Domain Distribution For Shopware Stores In Italy

.com is the most common top-level domain, by far, for world-wide Shopware stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 80.2% of Shopware stores in Italy have a .it domain.
  • 15.3% of Shopware stores in Italy have a .com domain.
  • 1.9% of Shopware stores in Italy have a .eu domain.

Here is the top-level domain distribution for Shopware stores in Italy.

Top-level Domain
Stores
.it
210
.com
40
.eu
5
.net
2
.shop
2
.agency
1
.bz.it
1
.org
1

Top Shopware Stores In Italy

Here are the top stores in Italy ordered by worldwide store rank.

Name
Domain
Rank
Created
Flower Mountain®
49,149
2019/08/23
www.trauttmansdorff.it
61,541
2018/08/03
Mywalit
71,518
2016/12/30
Bisazza
72,917
2016/12/30
TEAM DR JOSEPH
85,989
2017/05/26

Get more insights on Shopware stores

Our search interface is easy to use and helps you find the Shopware stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.