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Apparel stores on Shopware

Updated Nov 7 2025

There are 2,975 live Shopware stores in the Apparel category.

In this report, we'll cover the following essential statistics on Shopware stores in the Apparel category.

Download a complete list of Shopware stores the Apparel category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Apparel are:

  • 18.2% of Shopware stores in the Apparel category sell Clothing Accessories products
  • 9.9% of Shopware stores in the Apparel category sell Footwear products
  • 6.6% of Shopware stores in the Apparel category sell Casual Apparel products

Here are the the top Apparel subcategories by store count.

Growth of Apparel Stores On Shopware

Here is the historical growth of stores on Shopware in the Apparel category.

  • Shopware stores in the Apparel category have decreased -43.1% quarter-over-quarter in 2025 Q3.
  • Shopware stores in the Apparel category have decreased -31% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
32
2017 Q2
40
2017 Q3
28
2017 Q4
37
2018 Q1
46
2018 Q2
258
2018 Q3
64
2018 Q4
66
2019 Q1
90
2019 Q2
64
2019 Q3
96
2019 Q4
58
2020 Q1
65
2020 Q2
93
2020 Q3
80
2020 Q4
113
2021 Q1
167
2021 Q2
111
2021 Q3
58
2021 Q4
37
2022 Q1
22
2022 Q2
20
2022 Q3
123
2022 Q4
39
2023 Q1
20
2023 Q2
59
2023 Q3
106
2023 Q4
93
2024 Q1
56
2024 Q2
58
2024 Q3
74
2024 Q4
110
2025 Q1
69
2025 Q2
48
2025 Q3
51
2025 Q4 (to date)
29
Active Store Count by Quarter

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopware Stores In The Apparel Category

Here are the top social media sites for Shopware stores in the Apparel category.

  • Instagram is used by 37.4% of Shopware stores in the Apparel category.
  • Facebook is used by 35.1% of Shopware stores in the Apparel category.
  • YouTube is used by 11.1% of Shopware stores in the Apparel category.
Type
Stores
Instagram
1,113
Facebook
1,045
YouTube
330
Pinterest
261
LinkedIn
237
Twitter
128
Tiktok
96
WhatsApp
27
Facebook Group
9
Soundcloud
1

Contact Information On Shopware Stores In The Apparel Category

Here are the top contact methods for Shopware stores in the Apparel category.

  • 65.9% of Shopware stores in the Apparel category provide a phone number on their website
  • 58.5% of Shopware stores in the Apparel category have an email on their website
Type
Stores
Phone
1,962
Email
1,739

Top Countries For Shopware Stores In The Apparel Category

Here are the top countries for Shopware stores in the Apparel category.

  • 69.5% of Shopware stores in the Apparel category are in Germany
  • 4.1% of Shopware stores in the Apparel category are in Switzerland
  • 2.5% of Shopware stores in the Apparel category are in Austria
  • 2.4% of Shopware stores in the Apparel category are in Netherlands
Country
Stores
2,069
74
20
14
14
13

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shopware Stores In The Apparel Category

We're tracking 139 different technologies that have 10,497 collective installs on Shopware stores in the Apparel category.

  • Google Tag Manager is used by 46.7% of Shopware stores in the Apparel category.
  • Google Analytics is used by 36.5% of Shopware stores in the Apparel category.
  • Google Ads Pixel is used by 33.1% of Shopware stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopware stores.

Number Of Products Sold For Shopware Stores In The Apparel Category

Here is the breakdown of Shopware stores in the Apparel category by the number of products that they sell.

  • 17.9% of Shopware stores in the Apparel category sell 250 - 999 different products.
  • 16.3% of Shopware stores in the Apparel category sell 1 - 9 different products.
  • 14.5% of Shopware stores in the Apparel category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
486
10 - 24
187
25 - 49
261
50 - 99
139
100 - 249
430
250 - 999
532
1000 - 4999
376
5000 - 9999
98
10000 - 24999
76
25000 - 99999
15

Top-level Domain Distribution For Shopware Stores In The Apparel Category

The majority of Shopware stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 61.5% of Shopware stores in the Apparel category have a .de domain.
  • 18.4% of Shopware stores in the Apparel category have a .com domain.
  • 3.9% of Shopware stores in the Apparel category have a .ch domain.
Top-level Domain
Stores
.de
1,829
.com
548
.ch
116
.shop
71
.at
65
.nl
59
.eu
58
.net
33
.fr
14
.it
13

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Merchant ⚔
7,339
2021/01/08
Aigner
20,531
2016/12/30
BERING ®
21,684
2017/06/30
Yasini Jewelers
25,005
2017/01/27
www.theheatcompany.com
30,355
2016/12/30

For more insights on Shopware stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
SportSpar
6,572,337
2025/11/07
Sassa
6,579,333
2025/11/07
Produkte
7,261,787
2025/11/07
vikunjafashion.de
7,950,853
2025/11/07
shop.eggersmann-recyclingtechnology.com
12,226,200
2025/11/07

Get more insights on Shopware stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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