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Apparel stores on Shopware

Updated Jan 30 2026

There are 2,885 live Shopware stores in the Apparel category.

In this report, we'll cover the following essential statistics on Shopware stores in the Apparel category.

Download a complete list of Shopware stores the Apparel category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Apparel are:

  • 18.8% of Shopware stores in the Apparel category sell Clothing Accessories products
  • 9.8% of Shopware stores in the Apparel category sell Footwear products
  • 6.5% of Shopware stores in the Apparel category sell Casual Apparel products

Here are the the top Apparel subcategories by store count.

Growth of Apparel Stores On Shopware

Here is the historical growth of stores on Shopware in the Apparel category.

  • Shopware stores in the Apparel category have decreased -85.3% quarter-over-quarter in 2025 Q4.
  • Shopware stores in the Apparel category have increased 4% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
32
2017 Q2
38
2017 Q3
19
2017 Q4
36
2018 Q1
42
2018 Q2
244
2018 Q3
61
2018 Q4
62
2019 Q1
84
2019 Q2
61
2019 Q3
86
2019 Q4
59
2020 Q1
57
2020 Q2
88
2020 Q3
77
2020 Q4
101
2021 Q1
155
2021 Q2
111
2021 Q3
48
2021 Q4
35
2022 Q1
23
2022 Q2
23
2022 Q3
125
2022 Q4
36
2023 Q1
17
2023 Q2
53
2023 Q3
97
2023 Q4
87
2024 Q1
52
2024 Q2
52
2024 Q3
62
2024 Q4
105
2025 Q1
62
2025 Q2
44
2025 Q3
45
2025 Q4
109
2026 Q1 (to date)
16
Active Store Count by Quarter

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopware Stores In The Apparel Category

Here are the top social media sites for Shopware stores in the Apparel category.

  • Instagram is used by 37.2% of Shopware stores in the Apparel category.
  • Facebook is used by 34.7% of Shopware stores in the Apparel category.
  • YouTube is used by 11.1% of Shopware stores in the Apparel category.
Type
Stores
Instagram
1,074
Facebook
1,000
YouTube
319
Pinterest
244
LinkedIn
232
Twitter
118
Tiktok
100
WhatsApp
28
Facebook Group
11
Soundcloud
1

Contact Information On Shopware Stores In The Apparel Category

Here are the top contact methods for Shopware stores in the Apparel category.

  • 65.1% of Shopware stores in the Apparel category provide a phone number on their website
  • 58.0% of Shopware stores in the Apparel category have an email on their website
Type
Stores
Phone
1,878
Email
1,673

Top Countries For Shopware Stores In The Apparel Category

Here are the top countries for Shopware stores in the Apparel category.

  • 68.6% of Shopware stores in the Apparel category are in Germany
  • 3.6% of Shopware stores in the Apparel category are in Switzerland
  • 2.5% of Shopware stores in the Apparel category are in Austria
  • 2.5% of Shopware stores in the Apparel category are in Netherlands
Country
Stores
1,978
71
23
15
14
13

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shopware Stores In The Apparel Category

We're tracking 139 different technologies that have 9,771 collective installs on Shopware stores in the Apparel category.

  • Google Tag Manager is used by 44.9% of Shopware stores in the Apparel category.
  • Google Analytics is used by 34.7% of Shopware stores in the Apparel category.
  • Google Ads Pixel is used by 31.9% of Shopware stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopware stores.

Number Of Products Sold For Shopware Stores In The Apparel Category

Here is the breakdown of Shopware stores in the Apparel category by the number of products that they sell.

  • 17.1% of Shopware stores in the Apparel category sell 250 - 999 different products.
  • 15.7% of Shopware stores in the Apparel category sell 1 - 9 different products.
  • 13.8% of Shopware stores in the Apparel category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
454
10 - 24
176
25 - 49
258
50 - 99
137
100 - 249
397
250 - 999
492
1000 - 4999
382
5000 - 9999
80
10000 - 24999
90
25000 - 99999
10

Top-level Domain Distribution For Shopware Stores In The Apparel Category

The majority of Shopware stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 60.9% of Shopware stores in the Apparel category have a .de domain.
  • 18.3% of Shopware stores in the Apparel category have a .com domain.
  • 3.5% of Shopware stores in the Apparel category have a .ch domain.
Top-level Domain
Stores
.de
1,757
.com
528
.ch
101
.shop
75
.at
66
.nl
61
.eu
54
.net
33
.fr
16
.it
16

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Merchant ⚔
8,056
2021/01/08
Aigner
19,628
2016/12/30
Yasini Jewelers
25,824
2017/01/27
BERING ®
30,379
2017/06/30
new Motorola Watch
36,072
2021/08/27

For more insights on Shopware stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
Juwelier Becher
1,630,552
2026/01/30
www.shop.schleychwerbung-druckshop.de
13,073,434
2026/01/30
shop.open-mind-culture.org
13,089,262
2026/01/30
247Teamsports.de
3,896,078
2026/01/23
Sortiment
4,644,091
2026/01/23

Get more insights on Shopware stores

Our search interface is easy to use and helps you find the Shopware stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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