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Shopware Stores in Germany

Updated Jan 21 2022

There are 16,884 live Shopware stores in Germany.

In this report, we'll cover the following essential statistics on Shopware stores in Germany.

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Shopware Growth in Germany

  • Shopware stores in Germany increased 0.7% quarter-over-quarter in 2021 Q4.
  • Shopware stores in Germany increased 11% year-over-year in 2021 Q4.

Here is Shopware's quarter-over-quarter growth in Germany.

Quarter
Active Stores
2017 Q1
280
2017 Q2
314
2017 Q3
268
2017 Q4
316
2018 Q1
438
2018 Q2
2,704
2018 Q3
783
2018 Q4
738
2019 Q1
1,149
2019 Q2
736
2019 Q3
980
2019 Q4
685
2020 Q1
764
2020 Q2
836
2020 Q3
557
2020 Q4
960
2021 Q1
772
2021 Q2
675
2021 Q3
149
2021 Q4
120
2022 Q1 (to date)
19
Cumulative Stores by Quarter

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopware Stores In Germany

Here is the breakdown of industry verticals for Shopware stores in Germany.

  • 1.5% of Shopware stores in Germany sell Home & Garden products.
  • 1.5% of Shopware stores in Germany sell Apparel products.
  • 0.9% of Shopware stores in Germany sell Food & Drink products.

Social Media Usage On Shopware Stores In Germany

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 30.9% of Shopware stores in Germany.
  • Instagram is used by 24.7% of Shopware stores in Germany.
  • YouTube is used by 10.6% of Shopware stores in Germany.
Type
Stores
Facebook
5,225
Instagram
4,171
YouTube
1,787
Twitter
1,153
Pinterest
949
LinkedIn
453
Tiktok
39
Facebook Group
34

Contact Information On Shopware Stores In Germany

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 78% of Shopware stores in Germany have an email on their website
  • 49% of Shopware stores in Germany provide a phone number on their website
Type
Stores
Email
13,253
Phone
8,221

Provinces With The Most Shopware Stores In Germany

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopware stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 341 Shopware stores in Germany are based in North Rhine-Westphalia.
  • 219 Shopware stores in Germany are based in Bavaria.
  • 156 Shopware stores in Germany are based in Baden-Württemberg.

Cities With The Most Shopware Stores in Germany

Here is the city distribution of Shopware stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 15,531 Shopware stores in Germany are based in Unknown.
  • 138 Shopware stores in Germany are based in Berlin.
  • 81 Shopware stores in Germany are based in Hamburg.
City
Stores
15,531
138
81
62
40
29
23
19
17

Number of Employees for Shopware stores in Germany

  • 0.8% of Shopware stores in Germany have 1 - 9 employees.
  • 0.4% of Shopware stores in Germany have 10 - 24 employees.
  • 0.1% of Shopware stores in Germany have 25 - 49 employees.

Here is the breakdown of Shopware stores in Germany by the number of employees.

Employees
Stores
1 - 9
133
10 - 24
63
25 - 49
25
50 - 99
19
100 - 249
16
250 - 999
1
1000 - 4999
3
5000+
1

Top Shipping Carriers For Shopware Stores In Germany

  • 10.8% of Shopware stores in Germany ship by UPS.
  • 4.7% of Shopware stores in Germany ship by DHL.
  • 0.8% of Shopware stores in Germany ship by Fedex.

Here are the top shipping carriers for Shopware stores in Germany.

Shipping Carrier
Stores
UPS
1,819
DHL
800
Fedex
143
DPD
143
GLS Parcel
95
USPS
17
DSV
4
Canada Post
3
Correos
3
Purolator
2

Top-level Domain Distribution For Shopware Stores In Germany

.com is the most common top-level domain, by far, for world-wide Shopware stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 90.5% of Shopware stores in Germany have a .de domain.
  • 6.4% of Shopware stores in Germany have a .com domain.
  • 1.0% of Shopware stores in Germany have a .shop domain.

Here is the top-level domain distribution for Shopware stores in Germany.

Top-level Domain
Stores
.de
15,288
.com
1,074
.shop
177
.eu
113
.net
69
.org
23
.shopware.store
14
.store
12
.info
11
.online
11

Top Shopware Stores In Germany

Here are the top stores in Germany ordered by worldwide store rank.

Name
Domain
Rank
Created
Discount GmbH
1,339
2016/12/30
Fanatec
3,524
2016/12/30
Norma24
4,057
2016/12/30
Voo Store Berlin
4,448
2016/12/30
neuesbad.de
6,440
2016/12/30

Get more insights on Shopware stores

Our search interface is easy to use and helps you find the Shopware stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Shopware stores, create a free account and have a look for yourself.

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