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Home & Garden stores on Shopware

Updated Nov 7 2025

There are 4,702 live Shopware stores in the Home & Garden category.

In this report, we'll cover the following essential statistics on Shopware stores in the Home & Garden category.

Download a complete list of Shopware stores the Home & Garden category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Home & Garden are:

  • 21.0% of Shopware stores in the Home & Garden category sell Home Improvement products
  • 18.1% of Shopware stores in the Home & Garden category sell Home Furnishings products
  • 7.6% of Shopware stores in the Home & Garden category sell Home Appliances products

Here are the the top Home & Garden subcategories by store count.

Growth of Home & Garden Stores On Shopware

Here is the historical growth of stores on Shopware in the Home & Garden category.

  • Shopware stores in the Home & Garden category have decreased -43.4% quarter-over-quarter in 2025 Q3.
  • Shopware stores in the Home & Garden category have decreased -10% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
49
2017 Q2
57
2017 Q3
50
2017 Q4
54
2018 Q1
61
2018 Q2
420
2018 Q3
127
2018 Q4
96
2019 Q1
159
2019 Q2
102
2019 Q3
154
2019 Q4
97
2020 Q1
105
2020 Q2
117
2020 Q3
99
2020 Q4
197
2021 Q1
186
2021 Q2
184
2021 Q3
91
2021 Q4
55
2022 Q1
34
2022 Q2
51
2022 Q3
150
2022 Q4
60
2023 Q1
51
2023 Q2
81
2023 Q3
177
2023 Q4
145
2024 Q1
128
2024 Q2
130
2024 Q3
118
2024 Q4
190
2025 Q1
117
2025 Q2
103
2025 Q3
106
2025 Q4 (to date)
60
Active Store Count by Quarter

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopware Stores In The Home & Garden Category

Here are the top social media sites for Shopware stores in the Home & Garden category.

  • Instagram is used by 31.2% of Shopware stores in the Home & Garden category.
  • Facebook is used by 29.0% of Shopware stores in the Home & Garden category.
  • YouTube is used by 14.9% of Shopware stores in the Home & Garden category.
Type
Stores
Instagram
1,465
Facebook
1,365
YouTube
702
Pinterest
482
LinkedIn
360
Twitter
150
Tiktok
103
WhatsApp
100
Facebook Group
1

Contact Information On Shopware Stores In The Home & Garden Category

Here are the top contact methods for Shopware stores in the Home & Garden category.

  • 76.8% of Shopware stores in the Home & Garden category provide a phone number on their website
  • 60.7% of Shopware stores in the Home & Garden category have an email on their website
Type
Stores
Phone
3,609
Email
2,852

Top Countries For Shopware Stores In The Home & Garden Category

Here are the top countries for Shopware stores in the Home & Garden category.

  • 69.5% of Shopware stores in the Home & Garden category are in Germany
  • 4.0% of Shopware stores in the Home & Garden category are in Austria
  • 3.8% of Shopware stores in the Home & Garden category are in Switzerland
  • 2.3% of Shopware stores in the Home & Garden category are in Netherlands
Country
Stores
3,270
190
53
43
34
34

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shopware Stores In The Home & Garden Category

We're tracking 172 different technologies that have 19,864 collective installs on Shopware stores in the Home & Garden category.

  • Google Tag Manager is used by 58.5% of Shopware stores in the Home & Garden category.
  • Google Ads Pixel is used by 43.0% of Shopware stores in the Home & Garden category.
  • Google Adsense is used by 41.7% of Shopware stores in the Home & Garden category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopware stores.

Number Of Products Sold For Shopware Stores In The Home & Garden Category

Here is the breakdown of Shopware stores in the Home & Garden category by the number of products that they sell.

  • 17.5% of Shopware stores in the Home & Garden category sell 250 - 999 different products.
  • 13.9% of Shopware stores in the Home & Garden category sell 100 - 249 different products.
  • 13.0% of Shopware stores in the Home & Garden category sell 1 - 9 different products.
Products Sold
Stores
1 - 9
609
10 - 24
353
25 - 49
480
50 - 99
241
100 - 249
652
250 - 999
823
1000 - 4999
577
5000 - 9999
172
10000 - 24999
135
25000 - 99999
46

Top-level Domain Distribution For Shopware Stores In The Home & Garden Category

The majority of Shopware stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 62.8% of Shopware stores in the Home & Garden category have a .de domain.
  • 13.9% of Shopware stores in the Home & Garden category have a .com domain.
  • 3.7% of Shopware stores in the Home & Garden category have a .at domain.
Top-level Domain
Stores
.de
2,952
.com
654
.at
173
.ch
167
.shop
114
.nl
94
.eu
82
.fr
53
.net
49
.it
37

Top Stores In The Home & Garden Category

Here are the top 5 Home & Garden stores ordered by worldwide store rank.

Name
Domain
Rank
Created
AlbanyCountyFasteners.com
12,135
2017/09/29
Wallpaper from the 70s
21,288
2016/12/30
Wohnen.de
35,123
2016/12/30
Holzprofi24
47,537
2016/12/30
Matratze online kaufen
48,727
2016/12/30

For more insights on Shopware stores, create a free account and explore our data.

New Stores In The Home & Garden Category

Here are the top 5 most recent Home & Garden stores.

Name
Domain
Rank
Created
Scheppach Shop
3,310,303
2025/11/07
tec
3,361,065
2025/11/07
f2lsuqorrb22m-main-bvxea6i.de-2.tst.site
f2lsuqorrb22m-main-bvxea6i.de-2.tst.site
6,998,540
2025/11/07
Loft Projekt
7,028,844
2025/11/07
www.rixie-kauf.com
7,313,807
2025/11/07

Get more insights on Shopware stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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