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The State of Unicart in 2024

Updated Feb 23 2024

In this report, we'll cover the following essential statistics on Unicart usage.

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Unicart Growth

At present, there are 3,370 live stores running on the Unicart platform.

Here is the historical growth of stores running Unicart.

  • Unicart stores increased 10.2% quarter-over-quarter in 2023 Q4.
  • Unicart stores increased 70% year-over-year in 2023 Q4.
Quarter
Active Stores
2022 Q1
8,457
2022 Q2
4,313
2022 Q3
5,051
2022 Q4
4,469
2023 Q1
4,246
2023 Q2
4,090
2023 Q3
3,829
2023 Q4
3,507
2024 Q1 (to date)
3,370
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Unicart store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Unicart Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 47.8% of Unicart stores.
  • WhatsApp is used by 40.7% of Unicart stores.
  • Instagram is used by 35.6% of Unicart stores.
Type
Stores
Facebook
1,610
WhatsApp
1,370
Instagram
1,201
YouTube
568
Tiktok
44
Twitter
17
LinkedIn
17
Facebook Group
14
Pinterest
5

Contact Information On Unicart Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 49% of Unicart stores provide a phone number on their website
  • 39% of Unicart stores have an email on their website
Type
Stores
Phone
1,645
Email
1,312

Top Categories For Unicart Stores

Here is the breakdown of industry verticals for stores on Unicart.

  • 15.1% of Unicart stores sell Apparel products.
  • 14.5% of Unicart stores sell Home & Garden products.
  • 7.4% of Unicart stores sell Food & Drink products.

Top Countries For Unicart Stores

Here are the top countries for stores using Unicart.

  • 36.6% of Unicart stores are in Malaysia
  • 7.2% of Unicart stores are in Cocos (Keeling) Islands
  • 5.3% of Unicart stores are in Montenegro
  • 0.6% of Unicart stores are in Singapore

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Unicart Stores

Here is the breakdown of Unicart stores by the number of employees.

  • 99.1% of Unicart stores have Unknown employees.
  • 0.3% of Unicart stores have 1 - 9 employees.
  • 0.1% of Unicart stores have 10 - 24 employees.
Employees
Stores
Unknown
3,338
1 - 9
9
10 - 24
5
25 - 49
4
50 - 99
3
100 - 249
4
250 - 999
5
5000+
2

Number Of Products Sold For Unicart Stores

Here is the breakdown of Unicart stores by the number of products that they sell.

  • 39.1% of Unicart stores sell 1 - 9 different products.
  • 9.7% of Unicart stores sell 250 - 999 different products.
  • 8.1% of Unicart stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
1,319
10 - 24
104
25 - 49
172
50 - 99
41
100 - 249
272
250 - 999
326
1000 - 4999
148
5000 - 9999
30
10000 - 24999
30
25000 - 99999
9

Top Technologies on Unicart Stores

We're tracking 39 different technologies that have 10,952 collective installs on Unicart stores.

  • reCAPTCHA is used by 99.9% of Unicart stores.
  • Facebook Pixel is used by 44.5% of Unicart stores.
  • Facebook Messenger Chat Plugin is used by 31.6% of Unicart stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Unicart stores.

Top Shipping Carriers Used By Unicart Stores

  • UPS is used by 0.7% of Unicart stores.
  • DHL is used by 0.6% of Unicart stores.
  • Fedex is used by 0.4% of Unicart stores.

Here are the top 9 shipping carriers across all Unicart stores.

Shipping Carrier
Stores
UPS
22
DHL
19
Fedex
12
Skynet
6
China Post
2
USPS
2
Aramex
1
ORLEN
1
Australia Post
1

Unicart Store Top-level Domain Distribution

.com is the most popular top-level domain for Unicart stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 27.1% of Unicart stores have a .com domain.
  • 15.1% of Unicart stores have a .co domain.
  • 14.3% of Unicart stores have a .com.my domain.
Top-level Domain
Stores
.com
914
.co
509
.com.my
481
.org
422
.club
304
.cc
244
.me
178
.my
145
.biz
124
.net
14

Top Unicart Stores

Here are the top stores, powered by Unicart, ordered by store rank.

Name
Domain
Rank
Created
Habib Jewels
47,918
2016/12/30
[OFFICEPRO] Office Furniture Malaysia
133,579
2018/06/15
hoopsstation.com
146,022
2016/12/30
Nex Quick Scientific Instrument
150,606
2021/02/19
BWS Malaysia
155,369
2020/12/11

New Unicart Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Yaya Accessories Enterprise
5,836,123
2024/02/23
You Store Title
7,081,249
2024/02/16
You Store Title
12,312,379
2024/01/12
to A&T Industries Enterprise
10,429,361
2023/12/29
shop.mytwol.com
12,789,901
2023/12/29

Stores Switching to Unicart From Other Platforms

Over the last 90 days, Unicart has taken 3 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Unicart from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
jumpingbabyjacks.com
1,753,193
OpenCart
2024/02/19
Dive Buddy Online Store
2,101,420
OpenCart
2023/12/18
EngHong Medical Trading (MA0085316
11,270,858
Custom Cart
2024/02/08

Stores Switching from Unicart To Other Platforms

Over the last 90 days, Unicart has lost 78 merchants to competitive platforms.

Platform
Stores

Here are the top Unicart stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Shiok Collection
337,595
Custom Cart
2024/01/29
Mojoskins
1,100,949
Custom Cart
2023/12/25
Ty Malaysia
1,324,092
Custom Cart
2024/01/15
UniMAP Online Bookstore
1,656,088
Custom Cart
2024/01/08
Papper Shop
1,669,178
Custom Cart
2023/12/04

Get more insights on Unicart stores

Our search interface is easy to use and helps you find the Unicart stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Unicart stores, create a free account and have a look for yourself.