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The State of Unicart in 2023

Updated Jan 27 2023

In this report, we'll cover the following essential statistics on Unicart usage.

Download a complete list of Unicart stores with a paid account.
Create a free account to get a feel for the data we provide.

Unicart Growth

At present, there are 4,251 live stores running on the Unicart platform.

Here is the historical growth of stores running Unicart.

  • Unicart stores increased 1.8% quarter-over-quarter in 2022 Q4.
  • Unicart stores increased 46% year-over-year in 2022 Q4.
Quarter
New Active Stores
2017 Q1
9
2017 Q2
32
2017 Q3
12
2017 Q4
12
2018 Q1
33
2018 Q2
225
2018 Q3
58
2018 Q4
42
2019 Q1
66
2019 Q2
101
2019 Q3
41
2019 Q4
17
2020 Q1
48
2020 Q2
63
2020 Q3
60
2020 Q4
628
2021 Q1
591
2021 Q2
422
2021 Q3
174
2021 Q4
138
2022 Q1
573
2022 Q2
77
2022 Q3
615
2022 Q4
73
2023 Q1 (to date)
7
Cumulative Stores by Quarter

It's hard to know exactly when a Unicart store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Unicart Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 45.4% of Unicart stores.
  • Instagram is used by 34.8% of Unicart stores.
  • YouTube is used by 15.6% of Unicart stores.
Type
Stores
Facebook
1,932
Instagram
1,481
YouTube
662
Tiktok
23
LinkedIn
18
Twitter
16
Facebook Group
16
Pinterest
5

Contact Information On Unicart Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 48% of Unicart stores provide a phone number on their website
  • 42% of Unicart stores have an email on their website
Type
Stores
Phone
2,048
Email
1,772
WhatsApp
1,618

Top Categories For Unicart Stores

Here is the breakdown of industry verticals for stores on Unicart.

  • 15.1% of Unicart stores sell Home & Garden products.
  • 14.9% of Unicart stores sell Apparel products.
  • 7.7% of Unicart stores sell Food & Drink products.

Top Countries For Unicart Stores

Here are the top countries for stores using Unicart.

  • 38.1% of Unicart stores are in Malaysia
  • 8.2% of Unicart stores are in Cocos (Keeling) Islands
  • 5.9% of Unicart stores are in Montenegro
  • 0.5% of Unicart stores are in Singapore

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Unicart Stores

Here is the breakdown of Unicart stores by the number of employees.

  • 0.4% of Unicart stores have 1 - 9 employees.
  • 0.1% of Unicart stores have 10 - 24 employees.
  • 0.1% of Unicart stores have 25 - 49 employees.
Employees
Stores
1 - 9
18
10 - 24
6
25 - 49
5
50 - 99
5
100 - 249
3
250 - 999
5
1000 - 4999
1
5000+
1

Number Of Products Sold For Unicart Stores

Here is the breakdown of Unicart stores by the number of products that they sell.

  • 19.3% of Unicart stores sell 1000 - 4999 different products.
  • 15.9% of Unicart stores sell 250 - 999 different products.
  • 11.9% of Unicart stores sell 1 - 9 different products.
Products Sold
Stores
1 - 9
507
10 - 24
187
25 - 49
265
50 - 99
75
100 - 249
431
250 - 999
678
1000 - 4999
819
5000 - 9999
172
10000 - 24999
47
25000 - 99999
12

Top Technologies on Unicart Stores

We're tracking 33 different technologies that have 12,680 collective installs on Unicart stores.

  • reCAPTCHA is used by 99.6% of Unicart stores.
  • Facebook Pixel is used by 42.9% of Unicart stores.
  • Facebook Messenger Chat Plugin is used by 31.5% of Unicart stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Unicart stores.

Top Shipping Carriers Used By Unicart Stores

  • DHL is used by 0.4% of Unicart stores.
  • UPS is used by 0.4% of Unicart stores.
  • Fedex is used by 0.4% of Unicart stores.

Here are the top 7 shipping carriers across all Unicart stores.

Shipping Carrier
Stores
DHL
19
UPS
19
Fedex
18
Skynet
11
China Post
2
USPS
1
Aramex
1

Unicart Store Top-level Domain Distribution

.com is the most popular top-level domain for Unicart stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 28.9% of Unicart stores have a .com domain.
  • 15.6% of Unicart stores have a .com.my domain.
  • 14.4% of Unicart stores have a .co domain.
Top-level Domain
Stores
.com
1,228
.com.my
664
.co
611
.org
374
.cc
349
.club
348
.me
251
.my
214
.biz
128
.net
27

Top Unicart Stores

Here are the top stores, powered by Unicart, ordered by store rank.

Name
Domain
Rank
Created
Love Earth
60,236
2019/04/12
Habib Jewels
79,701
2016/12/30
DMP Car Design
97,113
2020/07/10
Mirai Collectibles
113,911
2022/01/21
hoopsstation.com
128,411
2016/12/30

New Unicart Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
e-ordershop.multistore.site-giant.org
6,576,826
2023/01/20
penangism.multistore.site-giant.org
6,103,056
2023/01/13
tbsventure.com.my
6,152,540
2023/01/13
Creative Designer Tshirt
6,697,047
2023/01/13
aicasmy.multistore2.site-giant.org
6,798,338
2023/01/13

Stores Switching to Unicart From Other Platforms

Over the last 90 days, Unicart has taken 7 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Unicart from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
to More More Mall
3,296,708
OpenCart
2023/01/27
Skinphy
3,595,817
OpenCart
2023/01/27
kailingcaracc.com
4,805,825
OpenCart
2023/01/27
Creative Designer Tshirt
6,697,047
OpenCart
2023/01/27
aicasmy.multistore2.site-giant.org
6,798,338
OpenCart
2023/01/27

Stores Switching from Unicart To Other Platforms

Over the last 90 days, Unicart has lost 38 merchants to competitive platforms.

Platform
Stores

Here are the top Unicart stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
ONE1RIDE
777,351
WooCommerce
2022/11/07
living.My
781,099
Custom Cart
2022/11/07
Jefferson
962,591
Custom Cart
2022/11/07
Online Components Sdn Bhd
1,050,574
WooCommerce
2022/11/07
Babyland SS2 Malaysia– babylandmalaysia.com
1,329,286
Shopify
2023/01/09

Get more insights on Unicart stores

Our search interface is easy to use and helps you find the Unicart stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Unicart stores, create a free account and have a look for yourself.