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Nursery & Playroom stores on Shopware

Updated Dec 5 2025

There are 29 live Shopware stores in the Nursery & Playroom category.

In this report, we'll cover the following essential statistics on Shopware stores in the Nursery & Playroom category.

Download a complete list of Shopware stores the Nursery & Playroom category with a paid account.
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Growth of Nursery & Playroom Stores On Shopware

Here is the historical growth of stores on Shopware in the Nursery & Playroom category.

  • Shopware stores in the Nursery & Playroom category have increased 100.0% quarter-over-quarter in 2023 Q4.
  • Shopware stores in the Nursery & Playroom category have decreased 0% year-over-year in 2023 Q4.
Quarter
New Active Stores
2017 Q4
1
2018 Q1
2
2018 Q2
3
2018 Q4
3
2019 Q1
1
2019 Q3
2
2020 Q1
1
2020 Q2
1
2020 Q4
1
2021 Q1
1
2021 Q2
1
2022 Q1
1
2022 Q3
1
2023 Q4
1
2025 Q2 (to date)
2
Active Store Count by Quarter

It's hard to know exactly when a Shopware store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopware Stores In The Nursery & Playroom Category

Here are the top social media sites for Shopware stores in the Nursery & Playroom category.

  • Instagram is used by 75.9% of Shopware stores in the Nursery & Playroom category.
  • Facebook is used by 72.4% of Shopware stores in the Nursery & Playroom category.
  • Pinterest is used by 55.2% of Shopware stores in the Nursery & Playroom category.
Type
Stores
Instagram
22
Facebook
21
Pinterest
16
YouTube
13
Tiktok
6
LinkedIn
5
Twitter
4
WhatsApp
1

Contact Information On Shopware Stores In The Nursery & Playroom Category

Here are the top contact methods for Shopware stores in the Nursery & Playroom category.

  • 79.3% of Shopware stores in the Nursery & Playroom category provide a phone number on their website
  • 65.5% of Shopware stores in the Nursery & Playroom category have an email on their website
Type
Stores
Phone
23
Email
19

Top Countries For Shopware Stores In The Nursery & Playroom Category

Here are the top countries for Shopware stores in the Nursery & Playroom category.

  • 72.4% of Shopware stores in the Nursery & Playroom category are in Germany
  • 6.9% of Shopware stores in the Nursery & Playroom category are in Switzerland
  • 3.4% of Shopware stores in the Nursery & Playroom category are in Canada
  • 3.4% of Shopware stores in the Nursery & Playroom category are in France

With a paid account, stores can also be segmented by region and city.

Top Technologies on Shopware Stores In The Nursery & Playroom Category

We're tracking 48 different technologies that have 198 collective installs on Shopware stores in the Nursery & Playroom category.

  • Google Tag Manager is used by 72.4% of Shopware stores in the Nursery & Playroom category.
  • Google Ads Pixel is used by 62.1% of Shopware stores in the Nursery & Playroom category.
  • Google Adsense is used by 62.1% of Shopware stores in the Nursery & Playroom category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopware stores.

Number Of Products Sold For Shopware Stores In The Nursery & Playroom Category

Here is the breakdown of Shopware stores in the Nursery & Playroom category by the number of products that they sell.

  • 24.1% of Shopware stores in the Nursery & Playroom category sell 100 - 249 different products.
  • 24.1% of Shopware stores in the Nursery & Playroom category sell 1000 - 4999 different products.
  • 17.2% of Shopware stores in the Nursery & Playroom category sell 1 - 9 different products.
Products Sold
Stores
1 - 9
5
10 - 24
1
25 - 49
3
50 - 99
1
100 - 249
7
250 - 999
4
1000 - 4999
7

Top-level Domain Distribution For Shopware Stores In The Nursery & Playroom Category

The majority of Shopware stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 62.1% of Shopware stores in the Nursery & Playroom category have a .de domain.
  • 17.2% of Shopware stores in the Nursery & Playroom category have a .com domain.
  • 6.9% of Shopware stores in the Nursery & Playroom category have a .ch domain.
Top-level Domain
Stores
.de
18
.com
5
.ch
2
.ca
1
.co.uk
1
.fr
1
.pl
1

Top Stores In The Nursery & Playroom Category

Here are the top 5 Nursery & Playroom stores ordered by worldwide store rank.

Name
Domain
Rank
Created
DIDYMOS
197,049
2016/12/30
LÄSSIG
257,415
2018/12/21
babybay.de
305,181
2019/01/25
UPPAbaby
315,571
2022/07/15
Koeka
321,428
2016/12/30

For more insights on Shopware stores, create a free account and explore our data.

New Stores In The Nursery & Playroom Category

Here are the top 5 most recent Nursery & Playroom stores.

Name
Domain
Rank
Created
ivy-dekowelt.de
9,017,472
2025/05/09
www.arthurberndt.de
1,644,996
2025/05/02
Babydecke.co.uk
10,921,374
2023/12/01
UPPAbaby
315,571
2022/07/15
Dinki Balloon International
2,134,865
2022/02/25

Get more insights on Shopware stores

Our search interface is easy to use and helps you find the Shopware stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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