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Sports stores on Shopify

Updated Dec 12 2025

There are 103,655 live Shopify stores in the Sports category.

In this report, we'll cover the following essential statistics on Shopify stores in the Sports category.

Download a complete list of Shopify stores the Sports category with a paid account.
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The most popular subcategories under Sports are:

  • 63.8% of Shopify stores in the Sports category sell Sporting Goods products
  • 31.4% of Shopify stores in the Sports category sell Individual Sports products
  • 14.9% of Shopify stores in the Sports category sell Team Sports products

Here are the the top Sports subcategories by store count.

Growth of Sports Stores On Shopify

Here is the historical growth of stores on Shopify in the Sports category.

  • Shopify stores in the Sports category have increased 10.8% quarter-over-quarter in 2025 Q3.
  • Shopify stores in the Sports category have increased 85% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
1,196
2017 Q2
751
2017 Q3
880
2017 Q4
1,163
2018 Q1
1,068
2018 Q2
2,696
2018 Q3
1,382
2018 Q4
1,145
2019 Q1
1,465
2019 Q2
1,404
2019 Q3
1,417
2019 Q4
1,414
2020 Q1
1,416
2020 Q2
2,126
2020 Q3
2,101
2020 Q4
2,287
2021 Q1
2,660
2021 Q2
2,164
2021 Q3
2,333
2021 Q4
1,867
2022 Q1
1,603
2022 Q2
1,776
2022 Q3
2,861
2022 Q4
1,965
2023 Q1
2,419
2023 Q2
2,879
2023 Q3
3,333
2023 Q4
3,613
2024 Q1
3,762
2024 Q2
4,185
2024 Q3
3,980
2024 Q4
4,615
2025 Q1
5,496
2025 Q2
5,828
2025 Q3
7,372
2025 Q4 (to date)
8,165
Active Store Count by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopify Stores In The Sports Category

Here are the top social media sites for Shopify stores in the Sports category.

  • Instagram is used by 55.5% of Shopify stores in the Sports category.
  • Facebook is used by 38.0% of Shopify stores in the Sports category.
  • YouTube is used by 20.9% of Shopify stores in the Sports category.
Type
Stores
Instagram
57,551
Facebook
39,353
YouTube
21,672
Tiktok
13,280
Twitter
12,399
LinkedIn
8,074
Pinterest
5,126
WhatsApp
1,435
Facebook Group
1,416
Snapchat
254
Yelp
60
Soundcloud
29
Discord
24

Contact Information On Shopify Stores In The Sports Category

Here are the top contact methods for Shopify stores in the Sports category.

  • 61.6% of Shopify stores in the Sports category have an email on their website
  • 38.8% of Shopify stores in the Sports category provide a phone number on their website
Type
Stores
Email
63,867
Phone
40,210

Top Countries For Shopify Stores In The Sports Category

Here are the top countries for Shopify stores in the Sports category.

  • 45.5% of Shopify stores in the Sports category are in United States
  • 8.9% of Shopify stores in the Sports category are in United Kingdom
  • 6.5% of Shopify stores in the Sports category are in Australia
  • 6.4% of Shopify stores in the Sports category are in Canada
Country
Stores
47,121
6,789
6,629
3,144
2,441
1,917
1,511
1,462
1,446

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Sports Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Sports category.

  • 17.9% of Shopify stores in the Sports category have installed the Judge.me Product Reviews App Shopify app.
  • 16.2% of Shopify stores in the Sports category have installed the Klaviyo: Email Marketing & SMS Shopify app.
  • 14.6% of Shopify stores in the Sports category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Sports Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 666 different technologies that have 972,440 collective installs on Shopify stores in the Sports category.

  • Cloudflare is used by 99.3% of Shopify stores in the Sports category.
  • Cloudflare CDN is used by 98.8% of Shopify stores in the Sports category.
  • Arrive is used by 94.7% of Shopify stores in the Sports category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
102,904
102,383
98,168
71,357
66,938
66,709

Number Of Products Sold For Shopify Stores In The Sports Category

Here is the breakdown of Shopify stores in the Sports category by the number of products that they sell.

  • 22.8% of Shopify stores in the Sports category sell 1 - 9 different products.
  • 17.0% of Shopify stores in the Sports category sell 10 - 24 different products.
  • 13.0% of Shopify stores in the Sports category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
23,639
10 - 24
17,664
25 - 49
13,484
50 - 99
12,124
100 - 249
12,193
250 - 999
12,122
1000 - 4999
6,560
5000 - 9999
916
10000 - 24999
515
25000 - 99999
383

Top Shopify Themes For Stores In The Sports Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1000 different Shopify themes. Here are the top themes.

  • The trademark theme is used by 18.7% of Shopify stores in the Sports category.
  • The dawn theme is used by 9.2% of Shopify stores in the Sports category.
  • The debut theme is used by 5.0% of Shopify stores in the Sports category.
Theme Name
Stores
trademark
19,349
dawn
9,520
debut
5,191
rise
4,061
horizon
4,044
impulse
3,043
spotlight
2,787
venture
2,624
origin
2,105
ride
2,047

Top-level Domain Distribution For Shopify Stores In The Sports Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 69.0% of Shopify stores in the Sports category have a .com domain.
  • 3.4% of Shopify stores in the Sports category have a .com.au domain.
  • 3.4% of Shopify stores in the Sports category have a .co.uk domain.
Top-level Domain
Stores
.com
71,514
.com.au
3,531
.co.uk
3,511
.shop
2,136
.ca
1,976
.store
1,919
.de
1,811
.co
1,162
.net
1,078
.co.nz
884

Top Stores In The Sports Category

Here are the top 5 Sports stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Patagonia
252
2018/09/07
On
295
2016/12/30
New Era Cap
341
2016/12/30
Peloton
394
2017/09/29
Billabong
502
2018/10/12

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Sports Category

Here are the top 5 most recent Sports stores.

Name
Domain
Rank
Created
Banx Watersports
1,813,233
2025/12/12
MARK MARTIN
1,974,354
2025/12/12
MONSTER BAIT DEVELOPMENT
2,708,469
2025/12/12
sasdirt.com
3,260,457
2025/12/12
My Store
3,462,469
2025/12/12

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Shopify stores, create a free account and have a look for yourself.

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