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Sports stores on Shopify

Updated Dec 19 2025

There are 103,760 live Shopify stores in the Sports category.

In this report, we'll cover the following essential statistics on Shopify stores in the Sports category.

Download a complete list of Shopify stores the Sports category with a paid account.
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The most popular subcategories under Sports are:

  • 63.7% of Shopify stores in the Sports category sell Sporting Goods products
  • 31.5% of Shopify stores in the Sports category sell Individual Sports products
  • 14.9% of Shopify stores in the Sports category sell Team Sports products

Here are the the top Sports subcategories by store count.

Growth of Sports Stores On Shopify

Here is the historical growth of stores on Shopify in the Sports category.

  • Shopify stores in the Sports category have increased 19.0% quarter-over-quarter in 2025 Q3.
  • Shopify stores in the Sports category have increased 82% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
1,200
2017 Q2
750
2017 Q3
876
2017 Q4
1,162
2018 Q1
1,067
2018 Q2
2,698
2018 Q3
1,380
2018 Q4
1,143
2019 Q1
1,463
2019 Q2
1,403
2019 Q3
1,412
2019 Q4
1,409
2020 Q1
1,416
2020 Q2
2,127
2020 Q3
2,103
2020 Q4
2,281
2021 Q1
2,652
2021 Q2
2,163
2021 Q3
2,332
2021 Q4
1,865
2022 Q1
1,599
2022 Q2
1,766
2022 Q3
2,854
2022 Q4
1,964
2023 Q1
2,419
2023 Q2
2,870
2023 Q3
3,319
2023 Q4
3,594
2024 Q1
3,760
2024 Q2
4,174
2024 Q3
3,983
2024 Q4
4,583
2025 Q1
5,463
2025 Q2
5,779
2025 Q3
7,240
2025 Q4 (to date)
8,615
Active Store Count by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopify Stores In The Sports Category

Here are the top social media sites for Shopify stores in the Sports category.

  • Instagram is used by 55.6% of Shopify stores in the Sports category.
  • Facebook is used by 37.9% of Shopify stores in the Sports category.
  • YouTube is used by 21.0% of Shopify stores in the Sports category.
Type
Stores
Instagram
57,647
Facebook
39,363
YouTube
21,749
Tiktok
13,359
Twitter
12,385
LinkedIn
8,090
Pinterest
5,118
Facebook Group
1,451
WhatsApp
1,451
Snapchat
253
Yelp
60
Soundcloud
29
Discord
25

Contact Information On Shopify Stores In The Sports Category

Here are the top contact methods for Shopify stores in the Sports category.

  • 61.6% of Shopify stores in the Sports category have an email on their website
  • 38.8% of Shopify stores in the Sports category provide a phone number on their website
Type
Stores
Email
63,965
Phone
40,216

Top Countries For Shopify Stores In The Sports Category

Here are the top countries for Shopify stores in the Sports category.

  • 45.3% of Shopify stores in the Sports category are in United States
  • 8.9% of Shopify stores in the Sports category are in United Kingdom
  • 6.5% of Shopify stores in the Sports category are in Australia
  • 6.4% of Shopify stores in the Sports category are in Canada
Country
Stores
47,045
6,794
6,621
3,179
2,483
1,932
1,548
1,468
1,427

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Sports Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Sports category.

  • 18.0% of Shopify stores in the Sports category have installed the Judge.me Product Reviews App Shopify app.
  • 16.2% of Shopify stores in the Sports category have installed the Klaviyo: Email Marketing & SMS Shopify app.
  • 14.6% of Shopify stores in the Sports category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Sports Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 664 different technologies that have 973,624 collective installs on Shopify stores in the Sports category.

  • Cloudflare is used by 99.3% of Shopify stores in the Sports category.
  • Cloudflare CDN is used by 98.8% of Shopify stores in the Sports category.
  • Arrive is used by 94.7% of Shopify stores in the Sports category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
103,018
102,490
98,279
71,510
67,042
66,781

Number Of Products Sold For Shopify Stores In The Sports Category

Here is the breakdown of Shopify stores in the Sports category by the number of products that they sell.

  • 22.8% of Shopify stores in the Sports category sell 1 - 9 different products.
  • 17.1% of Shopify stores in the Sports category sell 10 - 24 different products.
  • 12.9% of Shopify stores in the Sports category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
23,655
10 - 24
17,700
25 - 49
13,371
50 - 99
12,134
100 - 249
12,221
250 - 999
12,182
1000 - 4999
6,545
5000 - 9999
917
10000 - 24999
512
25000 - 99999
399

Top Shopify Themes For Stores In The Sports Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1000 different Shopify themes. Here are the top themes.

  • The trademark theme is used by 18.4% of Shopify stores in the Sports category.
  • The dawn theme is used by 9.2% of Shopify stores in the Sports category.
  • The debut theme is used by 5.0% of Shopify stores in the Sports category.
Theme Name
Stores
trademark
19,119
dawn
9,568
debut
5,174
horizon
4,258
rise
4,043
impulse
3,056
spotlight
2,759
venture
2,610
origin
2,105
ride
2,044

Top-level Domain Distribution For Shopify Stores In The Sports Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 69.0% of Shopify stores in the Sports category have a .com domain.
  • 3.4% of Shopify stores in the Sports category have a .com.au domain.
  • 3.4% of Shopify stores in the Sports category have a .co.uk domain.
Top-level Domain
Stores
.com
71,575
.com.au
3,534
.co.uk
3,530
.shop
2,100
.ca
1,966
.store
1,939
.de
1,826
.co
1,157
.net
1,081
.co.nz
886

Top Stores In The Sports Category

Here are the top 5 Sports stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Patagonia
250
2018/09/07
On
294
2016/12/30
New Era Cap
336
2016/12/30
Peloton
390
2017/09/29
Billabong
501
2018/10/12

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Sports Category

Here are the top 5 most recent Sports stores.

Name
Domain
Rank
Created
BadmintonGallery
2,325,570
2025/12/19
Horsley Football Club
2,335,357
2025/12/19
World Sevens Football
3,580,682
2025/12/19
unionhuaral.com
3,581,462
2025/12/19
Buffalo Bulls 50
3,649,016
2025/12/19

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

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