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Sporting Goods stores on Shopify

Updated Dec 5 2025

There are 65,955 live Shopify stores in the Sporting Goods category.

In this report, we'll cover the following essential statistics on Shopify stores in the Sporting Goods category.

Download a complete list of Shopify stores the Sporting Goods category with a paid account.
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The most popular subcategories under Sporting Goods are:

  • 17.2% of Shopify stores in the Sporting Goods category sell Outdoors products
  • 9.8% of Shopify stores in the Sporting Goods category sell Fishing products
  • 7.1% of Shopify stores in the Sporting Goods category sell Hiking & Camping products

Here are the the top Sporting Goods subcategories by store count.

Name
Store Count
11,362
6,494

Growth of Sporting Goods Stores On Shopify

Here is the historical growth of stores on Shopify in the Sporting Goods category.

  • Shopify stores in the Sporting Goods category have increased 0.6% quarter-over-quarter in 2025 Q3.
  • Shopify stores in the Sporting Goods category have increased 101% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
785
2017 Q2
500
2017 Q3
608
2017 Q4
732
2018 Q1
717
2018 Q2
1,659
2018 Q3
894
2018 Q4
712
2019 Q1
977
2019 Q2
953
2019 Q3
910
2019 Q4
880
2020 Q1
920
2020 Q2
1,364
2020 Q3
1,368
2020 Q4
1,486
2021 Q1
1,775
2021 Q2
1,410
2021 Q3
1,480
2021 Q4
1,224
2022 Q1
1,042
2022 Q2
1,158
2022 Q3
1,832
2022 Q4
1,285
2023 Q1
1,567
2023 Q2
1,817
2023 Q3
2,098
2023 Q4
2,244
2024 Q1
2,354
2024 Q2
2,537
2024 Q3
2,418
2024 Q4
2,853
2025 Q1
3,394
2025 Q2
3,665
2025 Q3
4,851
2025 Q4 (to date)
4,882
Active Store Count by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopify Stores In The Sporting Goods Category

Here are the top social media sites for Shopify stores in the Sporting Goods category.

  • Instagram is used by 55.8% of Shopify stores in the Sporting Goods category.
  • Facebook is used by 39.7% of Shopify stores in the Sporting Goods category.
  • YouTube is used by 22.2% of Shopify stores in the Sporting Goods category.
Type
Stores
Instagram
36,771
Facebook
26,217
YouTube
14,666
Tiktok
8,290
Twitter
7,216
LinkedIn
5,448
Pinterest
3,543
Facebook Group
1,001
WhatsApp
941
Snapchat
146
Yelp
44
Soundcloud
12
Discord
11

Contact Information On Shopify Stores In The Sporting Goods Category

Here are the top contact methods for Shopify stores in the Sporting Goods category.

  • 64.6% of Shopify stores in the Sporting Goods category have an email on their website
  • 42.4% of Shopify stores in the Sporting Goods category provide a phone number on their website
Type
Stores
Email
42,585
Phone
27,974

Top Countries For Shopify Stores In The Sporting Goods Category

Here are the top countries for Shopify stores in the Sporting Goods category.

  • 44.5% of Shopify stores in the Sporting Goods category are in United States
  • 8.9% of Shopify stores in the Sporting Goods category are in United Kingdom
  • 6.8% of Shopify stores in the Sporting Goods category are in Australia
  • 6.4% of Shopify stores in the Sporting Goods category are in Canada
Country
Stores
29,361
4,502
4,194
2,129
1,472
1,267
1,207
1,074
1,026

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Sporting Goods Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Sporting Goods category.

  • 20.2% of Shopify stores in the Sporting Goods category have installed the Judge.me Product Reviews App Shopify app.
  • 17.1% of Shopify stores in the Sporting Goods category have installed the Klaviyo: Email Marketing & SMS Shopify app.
  • 16.3% of Shopify stores in the Sporting Goods category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Sporting Goods Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 624 different technologies that have 639,603 collective installs on Shopify stores in the Sporting Goods category.

  • Cloudflare is used by 99.6% of Shopify stores in the Sporting Goods category.
  • Cloudflare CDN is used by 99.0% of Shopify stores in the Sporting Goods category.
  • Arrive is used by 95.8% of Shopify stores in the Sporting Goods category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
65,671
63,177
45,689
43,143
42,756

Number Of Products Sold For Shopify Stores In The Sporting Goods Category

Here is the breakdown of Shopify stores in the Sporting Goods category by the number of products that they sell.

  • 20.3% of Shopify stores in the Sporting Goods category sell 1 - 9 different products.
  • 16.8% of Shopify stores in the Sporting Goods category sell 10 - 24 different products.
  • 13.5% of Shopify stores in the Sporting Goods category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
13,412
10 - 24
11,084
25 - 49
8,904
50 - 99
8,242
100 - 249
8,345
250 - 999
8,189
1000 - 4999
4,503
5000 - 9999
698
10000 - 24999
355
25000 - 99999
283

Top Shopify Themes For Stores In The Sporting Goods Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1000 different Shopify themes. Here are the top themes.

  • The trademark theme is used by 18.2% of Shopify stores in the Sporting Goods category.
  • The dawn theme is used by 8.9% of Shopify stores in the Sporting Goods category.
  • The debut theme is used by 4.6% of Shopify stores in the Sporting Goods category.
Theme Name
Stores
trademark
12,031
dawn
5,877
debut
3,058
rise
2,531
horizon
2,186
impulse
2,182
venture
1,738
spotlight
1,559
origin
1,356
refresh
1,321

Top-level Domain Distribution For Shopify Stores In The Sporting Goods Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 67.8% of Shopify stores in the Sporting Goods category have a .com domain.
  • 3.8% of Shopify stores in the Sporting Goods category have a .com.au domain.
  • 3.7% of Shopify stores in the Sporting Goods category have a .co.uk domain.
Top-level Domain
Stores
.com
44,745
.com.au
2,478
.co.uk
2,441
.ca
1,354
.shop
1,316
.store
1,244
.de
1,243
.co
731
.net
678
.co.nz
652

Top Stores In The Sporting Goods Category

Here are the top 5 Sporting Goods stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Patagonia
248
2018/09/07
Billabong
499
2018/10/12
Onewheel // Future Motion
578
2016/12/30
Topps Official
586
2019/01/18
Selkirk Sport
619
2019/10/11

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Sporting Goods Category

Here are the top 5 most recent Sporting Goods stores.

Name
Domain
Rank
Created
AirPitch Football Store
1,660,544
2025/12/05
Platform 5 Padel
2,310,966
2025/12/05
Equestrian Center Hendrikx
2,944,962
2025/12/05
PTA Padelshop
3,355,883
2025/12/05
PRO SHOP NYC
3,404,681
2025/12/05

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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