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Shopify Stores in Germany

Updated Nov 19 2021

There are 40,259 live Shopify stores in Germany.

In this report, we'll cover the following essential statistics on Shopify stores in Germany.

Download a complete list of Shopify stores in Germany with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Germany

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Germany increased 16.2% quarter-over-quarter in 2021 Q3.
  • Shopify stores in Germany increased 127% year-over-year in 2021 Q3.

Here is Shopify's quarter-over-quarter growth in Germany.

Quarter
Active Stores
2017 Q1
281
2017 Q2
201
2017 Q3
243
2017 Q4
360
2018 Q1
337
2018 Q2
380
2018 Q3
574
2018 Q4
714
2019 Q1
877
2019 Q2
1,018
2019 Q3
1,148
2019 Q4
1,364
2020 Q1
1,742
2020 Q2
3,117
2020 Q3
2,260
2020 Q4
5,079
2021 Q1
5,474
2021 Q2
4,885
2021 Q3
5,128
2021 Q4 (to date)
3,447
Cumulative Stores by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Germany

Here is the breakdown of industry verticals for Shopify stores in Germany.

  • 10.2% of Shopify stores in Germany sell Apparel products.
  • 3.2% of Shopify stores in Germany sell Home & Garden products.
  • 3.1% of Shopify stores in Germany sell Beauty & Fitness products.

Social Media Usage On Shopify Stores In Germany

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 55.0% of Shopify stores in Germany.
  • Facebook is used by 45.2% of Shopify stores in Germany.
  • YouTube is used by 11.9% of Shopify stores in Germany.
Type
Stores
Instagram
22,133
Facebook
18,207
YouTube
4,779
Pinterest
4,500
Twitter
2,311
LinkedIn
938
Tiktok
737
Facebook Group
201

Contact Information On Shopify Stores In Germany

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 67% of Shopify stores in Germany have an email on their website
  • 41% of Shopify stores in Germany provide a phone number on their website
Type
Stores
Email
27,129
Phone
16,476

Shopify Plus Stores In Germany

There are 748 Shopify Plus stores in Germany. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Germany

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 936 Shopify stores in Germany are based in Berlin.
  • 847 Shopify stores in Germany are based in North Rhine-Westphalia.
  • 749 Shopify stores in Germany are based in Bavaria.

Cities With The Most Shopify Stores in Germany

Here is the city distribution of Shopify stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 35,989 Shopify stores in Germany are based in Unknown.
  • 936 Shopify stores in Germany are based in Berlin.
  • 401 Shopify stores in Germany are based in Hamburg.
City
Stores
35,989
936
401
371
178
126
117
42
36
35
35

Top Shopify Apps in Germany

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Germany.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Germany

  • 0.2% of Shopify stores in Germany have 1 - 9 employees.
  • 0.2% of Shopify stores in Germany have 25 - 49 employees.
  • 0.2% of Shopify stores in Germany have 10 - 24 employees.

Here is the breakdown of Shopify stores in Germany by the number of employees.

Employees
Stores
1 - 9
85
10 - 24
67
25 - 49
80
50 - 99
60
100 - 249
34
250 - 999
9
1000 - 4999
5
5000+
2

Top Shipping Carriers For Shopify Stores In Germany

  • 6.6% of Shopify stores in Germany ship by UPS.
  • 2.4% of Shopify stores in Germany ship by DHL.
  • 1.1% of Shopify stores in Germany ship by Fedex.

Here are the top shipping carriers for Shopify stores in Germany.

Shipping Carrier
Stores
UPS
2,639
DHL
957
Fedex
458
USPS
404
DPD
86
Royal Mail
63
GLS Parcel
44
PostNord
35
China Post
34
Canada Post
34

Top-level Domain Distribution For Shopify Stores In Germany

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 52.4% of Shopify stores in Germany have a .de domain.
  • 35.2% of Shopify stores in Germany have a .com domain.
  • 3.3% of Shopify stores in Germany have a .shop domain.

Here is the top-level domain distribution for Shopify stores in Germany.

Top-level Domain
Stores
.de
21,088
.com
14,176
.shop
1,345
.eu
698
.store
374
.net
341
.co
188
.fr
160
.nl
138
.org
103

Top Shopify Stores In Germany

Here are the top stores in Germany ordered by worldwide store rank.

Name
Domain
Rank
Created
Asphaltgold
4,792
2021/04/09
Heritage Type Co.
5,609
2019/02/01
LevlUp® Gaming Booster
6,735
2015/12/25
PESOCLO
8,969
2018/04/13
Paperlike
9,648
2017/11/03

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.