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Shopify Stores in Germany

Updated Jun 20 2025

There are 88,511 live Shopify stores in Germany.

In this report, we'll cover the following essential statistics on Shopify stores in Germany.

Download a complete list of Shopify stores in Germany with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Germany

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Germany increased 3.2% quarter-over-quarter in 2025 Q1.
  • Shopify stores in Germany increased 5% year-over-year in 2025 Q1.

Here is Shopify's quarter-over-quarter growth in Germany.

Quarter
Active Stores
2019 Q1
7,659
2019 Q2
9,603
2019 Q3
12,317
2019 Q4
15,168
2020 Q1
17,928
2020 Q2
22,543
2020 Q3
23,746
2020 Q4
28,275
2021 Q1
32,095
2021 Q2
36,567
2021 Q3
38,066
2021 Q4
40,307
2022 Q1
46,418
2022 Q2
49,942
2022 Q3
56,877
2022 Q4
62,421
2023 Q1
66,957
2023 Q2
70,582
2023 Q3
73,943
2023 Q4
78,402
2024 Q1
81,432
2024 Q2
78,102
2024 Q3
80,971
2024 Q4
82,564
2025 Q1
85,734
2025 Q2 (to date)
88,511
Active Stores by Quarter
2019 Q12019 Q22019 Q32019 Q42020 Q12020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q2010,00020,00030,00040,00050,00060,00070,00080,00090,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Germany

Here is the breakdown of industry verticals for Shopify stores in Germany.

  • 23.6% of Shopify stores in Germany sell Apparel products.
  • 11.2% of Shopify stores in Germany sell Home & Garden products.
  • 8.2% of Shopify stores in Germany sell Beauty & Fitness products.
ApparelNoneHome & GardenBeauty & FitnessFood & DrinkHealthArts & EntertainmentPeople & SocietySportsPets & AnimalsBusiness & IndustrialAutos & VehiclesToys & HobbiesGifts & Special EventsComputers

Social Media Usage On Shopify Stores In Germany

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 53.2% of Shopify stores in Germany.
  • Facebook is used by 26.4% of Shopify stores in Germany.
  • Tiktok is used by 14.6% of Shopify stores in Germany.
Type
Stores
Instagram
47,114
Facebook
23,375
Tiktok
12,882
YouTube
11,960
Pinterest
7,056
LinkedIn
4,895
Twitter
3,081
WhatsApp
1,023

Contact Information On Shopify Stores In Germany

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 74% of Shopify stores in Germany have an email on their website
  • 48% of Shopify stores in Germany provide a phone number on their website
Type
Stores
Email
65,794
Phone
42,324

Shopify Plus Stores In Germany

There are 2,297 Shopify Plus stores in Germany. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Germany

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 18,517 Shopify stores in Germany are based in North Rhine-Westphalia.
  • 11,464 Shopify stores in Germany are based in Baden-Württemberg.
  • 10,216 Shopify stores in Germany are based in Bavaria.
Province
Stores
10,216
8,202
6,314
5,960
4,202
2,258
1,568
795
670

Cities With The Most Shopify Stores in Germany

Here is the city distribution of Shopify stores in Germany. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 11,338 Shopify stores in Germany are based in Unknown.
  • 8,200 Shopify stores in Germany are based in Berlin.
  • 4,202 Shopify stores in Germany are based in Hamburg.
City
Stores
11,338
8,200
4,202
2,172
1,524
1,352
941
646
610
604
576
494
465
426
423

Top Shopify Apps in Germany

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Germany.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Germany

  • 95.2% of Shopify stores in Germany have Unknown employees.
  • 2.5% of Shopify stores in Germany have 1 - 9 employees.
  • 0.8% of Shopify stores in Germany have 10 - 24 employees.

Here is the breakdown of Shopify stores in Germany by the number of employees.

Employees
Stores
Unknown
84,252
1 - 9
2,240
10 - 24
752
25 - 49
467
50 - 99
292
100 - 249
243
250 - 999
204
1000 - 4999
51
5000+
10
Unknown1 - 9

Top Shipping Carriers For Shopify Stores In Germany

  • 4.9% of Shopify stores in Germany ship by UPS.
  • 3.2% of Shopify stores in Germany ship by DHL.
  • 1.6% of Shopify stores in Germany ship by Fedex.

Here are the top shipping carriers for Shopify stores in Germany.

Shipping Carrier
Stores
UPS
4,296
DHL
2,791
Fedex
1,415
USPS
938
DPD
173
Royal Mail
164
Correos
157
Canada Post
157
GLS Parcel
66
China Post
64

Top-level Domain Distribution For Shopify Stores In Germany

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 51.6% of Shopify stores in Germany have a .de domain.
  • 34.1% of Shopify stores in Germany have a .com domain.
  • 3.8% of Shopify stores in Germany have a .shop domain.

Here is the top-level domain distribution for Shopify stores in Germany.

Top-level Domain
Stores
.de
45,640
.com
30,197
.shop
3,366
.store
1,755
.eu
1,438
.net
634
.fr
409
.ch
295
.co
294
.at
287
.de.com.shop.store.eu

Top Shopify Stores In Germany

Here are the top stores in Germany ordered by worldwide store rank.

Name
Domain
Rank
Created
Paperlike
1,265
2017/11/10
Impericon
1,644
2016/12/30
Elgato
2,081
2016/12/30
Official Carhartt WIP Store
2,574
2016/12/30
SANVT
2,921
2019/03/22

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.