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Apparel stores on Shopify

Updated Jan 23 2026

There are 789,659 live Shopify stores in the Apparel category.

In this report, we'll cover the following essential statistics on Shopify stores in the Apparel category.

Download a complete list of Shopify stores the Apparel category with a paid account.
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The most popular subcategories under Apparel are:

  • 22.6% of Shopify stores in the Apparel category sell Clothing Accessories products
  • 11.2% of Shopify stores in the Apparel category sell Women's Clothing products
  • 8.2% of Shopify stores in the Apparel category sell Casual Apparel products

Here are the the top Apparel subcategories by store count.

Name
Store Count
42,676
12,334
11,250
10,373
7,313
3,196
1,602

Growth of Apparel Stores On Shopify

Here is the historical growth of stores on Shopify in the Apparel category.

  • Shopify stores in the Apparel category have decreased -56.7% quarter-over-quarter in 2025 Q4.
  • Shopify stores in the Apparel category have increased 170% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
6,024
2017 Q2
4,225
2017 Q3
4,622
2017 Q4
5,644
2018 Q1
5,727
2018 Q2
13,604
2018 Q3
8,830
2018 Q4
7,016
2019 Q1
9,041
2019 Q2
8,944
2019 Q3
9,852
2019 Q4
9,329
2020 Q1
10,152
2020 Q2
16,246
2020 Q3
16,183
2020 Q4
17,819
2021 Q1
18,492
2021 Q2
14,716
2021 Q3
17,000
2021 Q4
13,414
2022 Q1
11,752
2022 Q2
13,157
2022 Q3
20,155
2022 Q4
14,191
2023 Q1
17,572
2023 Q2
19,582
2023 Q3
22,641
2023 Q4
23,928
2024 Q1
25,769
2024 Q2
29,346
2024 Q3
29,696
2024 Q4
34,720
2025 Q1
40,150
2025 Q2
46,601
2025 Q3
59,080
2025 Q4
93,683
2026 Q1 (to date)
40,522
Active Store Count by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopify Stores In The Apparel Category

Here are the top social media sites for Shopify stores in the Apparel category.

  • Instagram is used by 53.4% of Shopify stores in the Apparel category.
  • Facebook is used by 28.3% of Shopify stores in the Apparel category.
  • Tiktok is used by 14.6% of Shopify stores in the Apparel category.
Type
Stores
Instagram
421,492
Facebook
223,780
Tiktok
115,676
YouTube
72,761
Pinterest
71,734
Twitter
49,262
LinkedIn
39,404
WhatsApp
15,831
Facebook Group
5,862
Snapchat
3,118
Applemusic
505
Soundcloud
393
Yelp
288

Contact Information On Shopify Stores In The Apparel Category

Here are the top contact methods for Shopify stores in the Apparel category.

  • 60.4% of Shopify stores in the Apparel category have an email on their website
  • 30.1% of Shopify stores in the Apparel category provide a phone number on their website
Type
Stores
Email
477,225
Phone
237,624

Top Countries For Shopify Stores In The Apparel Category

Here are the top countries for Shopify stores in the Apparel category.

  • 41.6% of Shopify stores in the Apparel category are in United States
  • 6.9% of Shopify stores in the Apparel category are in United Kingdom
  • 6.0% of Shopify stores in the Apparel category are in India
  • 4.0% of Shopify stores in the Apparel category are in Canada
Country
Stores
328,459
47,025
31,942
30,962
26,009
22,161
20,671
18,169
17,362

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Apparel Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Apparel category.

  • 17.9% of Shopify stores in the Apparel category have installed the Judge.me Product Reviews App Shopify app.
  • 15.5% of Shopify stores in the Apparel category have installed the Klaviyo: Email Marketing & SMS Shopify app.
  • 14.6% of Shopify stores in the Apparel category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Apparel Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 781 different technologies that have 6,958,768 collective installs on Shopify stores in the Apparel category.

  • Cloudflare is used by 99.8% of Shopify stores in the Apparel category.
  • Cloudflare CDN is used by 99.5% of Shopify stores in the Apparel category.
  • Arrive is used by 96.1% of Shopify stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
787,746
785,408
758,554
495,636
458,115
451,493
259,135
213,628

Number Of Products Sold For Shopify Stores In The Apparel Category

Here is the breakdown of Shopify stores in the Apparel category by the number of products that they sell.

  • 19.2% of Shopify stores in the Apparel category sell 1 - 9 different products.
  • 17.1% of Shopify stores in the Apparel category sell 10 - 24 different products.
  • 14.8% of Shopify stores in the Apparel category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
151,262
10 - 24
134,734
25 - 49
111,760
50 - 99
107,852
100 - 249
116,785
250 - 999
101,106
1000 - 4999
37,894
5000 - 9999
4,738
10000 - 24999
2,561
25000 - 99999
1,512

Top Shopify Themes For Stores In The Apparel Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1000 different Shopify themes. Here are the top themes.

  • The trademark theme is used by 19.4% of Shopify stores in the Apparel category.
  • The dawn theme is used by 9.1% of Shopify stores in the Apparel category.
  • The horizon theme is used by 7.6% of Shopify stores in the Apparel category.
Theme Name
Stores
trademark
152,940
dawn
71,468
horizon
59,858
debut
35,525
spotlight
30,807
rise
30,634
impulse
23,295
prestige
22,740
origin
14,055
refresh
13,308

Top-level Domain Distribution For Shopify Stores In The Apparel Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 71.3% of Shopify stores in the Apparel category have a .com domain.
  • 3.0% of Shopify stores in the Apparel category have a .shop domain.
  • 2.9% of Shopify stores in the Apparel category have a .store domain.
Top-level Domain
Stores
.com
562,795
.shop
23,653
.store
22,684
.co.uk
15,486
.com.au
12,915
.in
12,475
.co
12,405
.de
11,231
.fr
8,493
.ca
7,834

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Fashion Nova
147
2017/01/27
QVC
166
2016/12/30
Alo Yoga
210
2017/10/27
On
217
2016/12/30
Patagonia
228
2018/09/07

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
Nsport AS – NSportAS
1,432,138
2026/01/23
Jamela
2,581,689
2026/01/23
Pinterest Susan Jewelry
3,176,292
2026/01/23
Veelist Recovery Footwear
3,208,955
2026/01/23
valero.co.il
3,218,052
2026/01/23

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

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