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Shopify Stores in Italy

Updated Sep 16 2022

There are 27,360 live Shopify stores in Italy.

In this report, we'll cover the following essential statistics on Shopify stores in Italy.

Download a complete list of Shopify stores in Italy with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in Italy

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in Italy increased 14.9% quarter-over-quarter in 2022 Q2.
  • Shopify stores in Italy increased 52% year-over-year in 2022 Q2.

Here is Shopify's quarter-over-quarter growth in Italy.

Quarter
Active Stores
2017 Q1
192
2017 Q2
152
2017 Q3
128
2017 Q4
190
2018 Q1
213
2018 Q2
195
2018 Q3
291
2018 Q4
286
2019 Q1
521
2019 Q2
440
2019 Q3
343
2019 Q4
541
2020 Q1
641
2020 Q2
1,845
2020 Q3
1,047
2020 Q4
2,251
2021 Q1
1,924
2021 Q2
1,808
2021 Q3
1,372
2021 Q4
1,768
2022 Q1
1,395
2022 Q2
2,794
2022 Q3 (to date)
5,861
Cumulative Stores by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In Italy

Here is the breakdown of industry verticals for Shopify stores in Italy.

  • 13.5% of Shopify stores in Italy sell Apparel products.
  • 3.4% of Shopify stores in Italy sell Home & Garden products.
  • 3.2% of Shopify stores in Italy sell Beauty & Fitness products.

Social Media Usage On Shopify Stores In Italy

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 59.2% of Shopify stores in Italy.
  • Facebook is used by 51.4% of Shopify stores in Italy.
  • YouTube is used by 10.7% of Shopify stores in Italy.
Type
Stores
Instagram
16,187
Facebook
14,066
YouTube
2,918
Pinterest
1,980
Twitter
1,326
Tiktok
1,096
LinkedIn
754
Facebook Group
99

Contact Information On Shopify Stores In Italy

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 65% of Shopify stores in Italy have an email on their website
  • 42% of Shopify stores in Italy provide a phone number on their website
Type
Stores
Email
17,778
Phone
11,396

Shopify Plus Stores In Italy

There are 530 Shopify Plus stores in Italy. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In Italy

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 5,658 Shopify stores in Italy are based in Lombardy.
  • 3,009 Shopify stores in Italy are based in Campania.
  • 2,740 Shopify stores in Italy are based in Lazio.
  • 2,200 Shopify stores in Italy are based in Veneto.
Province
Stores
5,658
3,009
2,740
2,200
1,738
1,646
1,079
1,030
810
514
456
427

Cities With The Most Shopify Stores in Italy

Here is the city distribution of Shopify stores in Italy. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 5,804 Shopify stores in Italy are based in Unknown.
  • 2,211 Shopify stores in Italy are based in Milan.
  • 1,750 Shopify stores in Italy are based in Rome.
City
Stores
5,804
2,211
1,750
299
256
206
166
165
157
143
127
122
111
99

Top Shopify Apps in Italy

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in Italy.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in Italy

  • 1.2% of Shopify stores in Italy have 1 - 9 employees.
  • 0.3% of Shopify stores in Italy have 10 - 24 employees.
  • 0.3% of Shopify stores in Italy have 25 - 49 employees.

Here is the breakdown of Shopify stores in Italy by the number of employees.

Employees
Stores
1 - 9
334
10 - 24
94
25 - 49
73
50 - 99
57
100 - 249
55
250 - 999
33
1000 - 4999
10
5000+
1

Top Shipping Carriers For Shopify Stores In Italy

  • 2.6% of Shopify stores in Italy ship by UPS.
  • 1.1% of Shopify stores in Italy ship by Fedex.
  • 0.6% of Shopify stores in Italy ship by USPS.

Here are the top shipping carriers for Shopify stores in Italy.

Shipping Carrier
Stores
UPS
720
Fedex
311
USPS
174
DHL
136
Royal Mail
22
Canada Post
12
GLS Parcel
8
DPD
7
China Post
6
Correos
6

Top-level Domain Distribution For Shopify Stores In Italy

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 57.0% of Shopify stores in Italy have a .com domain.
  • 32.9% of Shopify stores in Italy have a .it domain.
  • 2.7% of Shopify stores in Italy have a .shop domain.

Here is the top-level domain distribution for Shopify stores in Italy.

Top-level Domain
Stores
.com
15,588
.it
9,014
.shop
726
.store
426
.eu
329
.net
274
.co
107
.fr
102
.org
74
.de
61

Top Shopify Stores In Italy

Here are the top stores in Italy ordered by worldwide store rank.

Name
Domain
Rank
Created
Velasca (World)
5,021
2017/03/24
All4cycling
5,569
2018/12/21
APM Monaco
5,576
2016/12/30
1017-ALYX-9SM
6,477
2017/05/26
Alessi Spa (IT)
7,045
2018/01/12

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.