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Shopify Stores in New Zealand

Updated Nov 6 2026

There are 27,298 live Shopify stores in New Zealand.

In this report, we'll cover the following essential statistics on Shopify stores in New Zealand.

Download a complete list of Shopify stores in New Zealand with a paid account.
Create a free account to get a feel for the data we provide.

Shopify Growth in New Zealand

Shopify's worldwide quarter-over-quarter growth has been quite impressive over the last few years, and that trend is visible within most countries.

  • Shopify stores in New Zealand increased 2.6% quarter-over-quarter in 2026 Q3.
  • Shopify stores in New Zealand increased 11% year-over-year in 2026 Q3.

Here is Shopify's quarter-over-quarter growth in New Zealand.

Quarter
Active Stores
2019 Q1
9,575
2019 Q2
10,404
2019 Q3
11,122
2019 Q4
11,869
2020 Q1
11,998
2020 Q2
13,894
2020 Q3
14,314
2020 Q4
15,031
2021 Q1
15,274
2021 Q2
15,722
2021 Q3
16,907
2021 Q4
18,018
2022 Q1
17,479
2022 Q2
18,686
2022 Q3
19,800
2022 Q4
20,476
2023 Q1
20,908
2023 Q2
21,232
2023 Q3
21,574
2023 Q4
21,878
2024 Q1
21,972
2024 Q2
21,998
2024 Q3
22,327
2024 Q4
22,285
2025 Q1
22,681
2025 Q2
23,231
2025 Q3
23,931
2025 Q4
24,829
2026 Q1
24,793
2026 Q2
24,955
2026 Q3
26,604
2026 Q4 (to date)
27,298
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Shopify Stores In New Zealand

Here is the breakdown of industry verticals for Shopify stores in New Zealand.

  • 18.5% of Shopify stores in New Zealand sell Apparel products.
  • 14.4% of Shopify stores in New Zealand sell Home & Garden products.
  • 13.7% of Shopify stores in New Zealand sell Food & Drink products.
  • 10.0% of Shopify stores in New Zealand sell Beauty & Fitness products.

Social Media Usage On Shopify Stores In New Zealand

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 54.1% of Shopify stores in New Zealand.
  • Facebook is used by 41.8% of Shopify stores in New Zealand.
  • Tiktok is used by 10.6% of Shopify stores in New Zealand.
Type
Stores
Instagram
14,771
Facebook
11,401
Tiktok
2,883
YouTube
2,765
LinkedIn
1,796
Pinterest
1,552
Twitter
874
Facebook Group
199

Contact Information On Shopify Stores In New Zealand

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 69% of Shopify stores in New Zealand have an email on their website
  • 44% of Shopify stores in New Zealand provide a phone number on their website
Type
Stores
Email
18,903
Phone
11,890

Shopify Plus Stores In New Zealand

There are 606 Shopify Plus stores in New Zealand. For more information on Shopify Plus, read our Shopify Plus report.

Provinces With The Most Shopify Stores In New Zealand

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the province-level or city-level and even fewer provide a street address.

Here is the province distribution of Shopify stores in New Zealand. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 11,409 Shopify stores in New Zealand are based in Auckland.
  • 3,523 Shopify stores in New Zealand are based in Canterbury.
  • 2,285 Shopify stores in New Zealand are based in Wellington.
  • 2,010 Shopify stores in New Zealand are based in Waikato.
Province
Stores
11,409
3,523
2,285
2,010
1,318
755
465
284
238
143

Cities With The Most Shopify Stores in New Zealand

Here is the city distribution of Shopify stores in New Zealand. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 10,416 Shopify stores in New Zealand are based in Auckland.
  • 2,341 Shopify stores in New Zealand are based in Christchurch.
  • 1,336 Shopify stores in New Zealand are based in Unknown.

Top Shopify Apps in New Zealand

Here are the top 10 apps, ordered by number of installs, across all Shopify stores in New Zealand.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Number of Employees for Shopify stores in New Zealand

  • 94.0% of Shopify stores in New Zealand have Unknown employees.
  • 2.4% of Shopify stores in New Zealand have 1 - 9 employees.
  • 1.3% of Shopify stores in New Zealand have 10 - 24 employees.

Here is the breakdown of Shopify stores in New Zealand by the number of employees.

Employees
Stores
Unknown
25,670
1 - 9
661
10 - 24
345
25 - 49
178
50 - 99
165
100 - 249
139
250 - 999
91
1000 - 4999
35
5000+
14

Top Shipping Carriers For Shopify Stores In New Zealand

  • 14.0% of Shopify stores in New Zealand ship by New Zealean Post.
  • 1.3% of Shopify stores in New Zealand ship by Fedex.
  • 1.1% of Shopify stores in New Zealand ship by Australia Post.

Here are the top shipping carriers for Shopify stores in New Zealand.

Shipping Carrier
Stores
New Zealean Post
3,826
Fedex
365
Australia Post
310
USPS
252
UPS
208
DHL
98
Royal Mail
76
Fastway
51
Canada Post
39
Correos
13

Top-level Domain Distribution For Shopify Stores In New Zealand

.com is the most common top-level domain, by far, for world-wide Shopify stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 49.8% of Shopify stores in New Zealand have a .co.nz domain.
  • 32.9% of Shopify stores in New Zealand have a .com domain.
  • 6.8% of Shopify stores in New Zealand have a .nz domain.

Here is the top-level domain distribution for Shopify stores in New Zealand.

Top-level Domain
Stores
.co.nz
13,596
.com
8,968
.nz
1,850
.shop
1,182
.store
357
.co
323
.com.au
242
.org.nz
103
.net
65
.co.uk
64

Top Shopify Stores In New Zealand

Here are the top stores in New Zealand ordered by worldwide store rank.

Name
Domain
Rank
Created
ZIWI®
8,984
2017/02/03
Army & Outdoors - USA
13,973
2019/03/01
I Love Ugly US
14,856
2018/10/05
Kids Ride Shotgun USA
15,324
2018/12/21
www.lovethatleaf.co.nz
17,678
2020/10/30

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.