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The State of Nexternal in 2025

Updated Jun 6 2025

In this report, we'll cover the following essential statistics on Nexternal usage.

Download a complete list of Nexternal stores with a paid account.
Create a free account to get a feel for the data we provide.

Nexternal Growth

At present, there are 202 live stores running on the Nexternal platform.

Here is the historical growth of stores running Nexternal.

  • Nexternal stores increased 102.0% quarter-over-quarter in 2025 Q1.
Quarter
Active Stores
2024 Q3
213
2024 Q4
16
2025 Q1
100
2025 Q2 (to date)
202
Active Stores by Quarter
2024 Q32024 Q42025 Q12025 Q2020406080100120140160180200220

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Nexternal store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Nexternal Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 45.0% of Nexternal stores.
  • Instagram is used by 35.6% of Nexternal stores.
  • Twitter is used by 32.2% of Nexternal stores.
Type
Stores
Facebook
91
Instagram
72
Twitter
65
LinkedIn
42
YouTube
39
Pinterest
14
Yelp
7
Facebook Group
1

Contact Information On Nexternal Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 87% of Nexternal stores provide a phone number on their website
  • 79% of Nexternal stores have an email on their website
Type
Stores
Phone
175
Email
159

Top Categories For Nexternal Stores

Here is the breakdown of industry verticals for stores on Nexternal.

  • 32.7% of Nexternal stores sell Food & Drink products.
  • 10.4% of Nexternal stores sell Home & Garden products.
  • 9.9% of Nexternal stores sell Business & Industrial products.
Food & DrinkHome & GardenBusiness & IndustrialHealthAutos & VehiclesComputersSportsPets & AnimalsJobs & EducationPeople & SocietyBeauty & FitnessApparelConsumer Electronics

Top Countries For Nexternal Stores

Here are the top countries for stores using Nexternal.

  • 76.2% of Nexternal stores are in United States
  • 1.5% of Nexternal stores are in Canada
Country
Stores
3
United StatesCanada

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Nexternal Stores

Here is the breakdown of Nexternal stores by the number of employees.

  • 89.1% of Nexternal stores have Unknown employees.
  • 3.5% of Nexternal stores have 10 - 24 employees.
  • 2.0% of Nexternal stores have 100 - 249 employees.
Employees
Stores
Unknown
180
1 - 9
3
10 - 24
7
25 - 49
2
50 - 99
3
100 - 249
4
250 - 999
1
1000 - 4999
2
Unknown10 - 24100 - 249

Number Of Products Sold For Nexternal Stores

Here is the breakdown of Nexternal stores by the number of products that they sell.

  • 6.4% of Nexternal stores sell 1 - 9 different products.
  • 6.4% of Nexternal stores sell 100 - 249 different products.
  • 5.4% of Nexternal stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
13
10 - 24
8
25 - 49
11
50 - 99
5
100 - 249
13
250 - 999
8
1000 - 4999
5
25000 - 99999
1
1 - 910 - 2425 - 4950 - 99100 - 249250 - 9991000 - 4999

Top Technologies on Nexternal Stores

We're tracking 42 different technologies that have 720 collective installs on Nexternal stores.

  • Facebook SDK is used by 59.4% of Nexternal stores.
  • reCAPTCHA is used by 54.5% of Nexternal stores.
  • Google Tag Manager is used by 37.6% of Nexternal stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Nexternal stores.

Top Shipping Carriers Used By Nexternal Stores

  • USPS is used by 9.4% of Nexternal stores.
  • Fedex is used by 8.9% of Nexternal stores.
  • UPS is used by 6.4% of Nexternal stores.

Here are the top 3 shipping carriers across all Nexternal stores.

Shipping Carrier
Stores
USPS
19
Fedex
18
UPS
13

Nexternal Store Top-level Domain Distribution

.com is the most popular top-level domain for Nexternal stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 93.1% of Nexternal stores have a .com domain.
  • 3.0% of Nexternal stores have a .org domain.
  • 2.5% of Nexternal stores have a .net domain.
Top-level Domain
Stores
.com
188
.org
6
.net
5
.ca
2
.biz
1
.com.org.net

Top Nexternal Stores

Here are the top stores, powered by Nexternal, ordered by store rank.

Name
Domain
Rank
Created
www.txscientific.com
453,270
2019/12/13
www.vet-ez-order.com
478,164
2021/06/11
www.hiwaysafety.com
542,455
2019/03/22
StoreFront – Healthnut
1,454,628
2018/06/15
www.order.naturecast.com
3,828,162
2020/08/14

New Nexternal Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
orders.hdlighting.com
12,942,609
2025/02/14
Smart Vents
12,153,174
2024/07/26
www.store.adaptivelivingstore.com
4,844,728
2024/07/12
Copper Moon Coffee
12,010,891
2024/07/12
Oceans, Reefs & Aquariums
12,013,753
2024/07/12

Stores Switching to Nexternal From Other Platforms

Over the last 90 days, Nexternal has taken 1 merchants from competitive ecommerce platforms.

Platform
Stores
Custom Cart

Here are the top stores that have switched to Nexternal from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
orders.medimetriks.com
12,232,437
Custom Cart
2025/05/25

Stores Switching from Nexternal To Other Platforms

Over the last 90 days, Nexternal has lost 3 merchants to competitive platforms.

Platform
Stores
Custom CartShopify

Here are the top Nexternal stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Legend Brands
11,995,602
Shopify
2025/04/22
shop.gaineyvineyard.com
12,004,604
Custom Cart
2025/06/01
store.schrammsmead.com
12,027,260
Custom Cart
2025/06/07

Get more insights on Nexternal stores

Our search interface is easy to use and helps you find the Nexternal stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Nexternal stores, create a free account and have a look for yourself.