The State of Genstore in 2025

In this report, we'll cover the following essential statistics on Genstore usage.

• Genstore growth
• Social media usage on Genstore stores
• Contact information on Genstore stores
• Top categories for Genstore stores
• Top countries for Genstore stores
• Number of employees for Genstore stores
• Number of products sold for Genstore stores
• Top Genstore technologies
• Top Shipping Carriers used by Genstore stores
• Genstore store top-level domain distribution
• Top Genstore stores
• New Genstore stores
• Stores switching to Genstore from other platforms
• Stores switching from Genstore to other platforms

Genstore Growth

At present, there are 480 live stores running on the Genstore platform.

Here is the historical growth of stores running Genstore.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Genstore store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Genstore Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Instagram is used by 25.0% of Genstore stores.
• Facebook is used by 18.3% of Genstore stores.
• Twitter is used by 16.5% of Genstore stores.

Contact Information On Genstore Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 8% of Genstore stores have an email on their website
• 5% of Genstore stores provide a phone number on their website

Top Categories For Genstore Stores

Here is the breakdown of industry verticals for stores on Genstore.

• 26.9% of Genstore stores sell Apparel products.
• 9.8% of Genstore stores sell Home & Garden products.
• 6.5% of Genstore stores sell Beauty & Fitness products.

Top Countries For Genstore Stores

Here are the top countries for stores using Genstore.

• 1.7% of Genstore stores are in China
• 0.8% of Genstore stores are in United States
• 0.4% of Genstore stores are in Australia
• 0.4% of Genstore stores are in Canada

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Genstore Stores

Here is the breakdown of Genstore stores by the number of employees.

• 99.8% of Genstore stores have Unknown employees.
• 0.2% of Genstore stores have 1 - 9 employees.

Number Of Products Sold For Genstore Stores

Here is the breakdown of Genstore stores by the number of products that they sell.

• 19.4% of Genstore stores sell 1 - 9 different products.
• 1.0% of Genstore stores sell 25 - 49 different products.
• 0.2% of Genstore stores sell 10 - 24 different products.

Top Technologies on Genstore Stores

We're tracking 14 different technologies that have 3,360 collective installs on Genstore stores.

• Facebook Pixel is used by 100.0% of Genstore stores.
• Google Tag Manager is used by 100.0% of Genstore stores.
• Omnisend is used by 100.0% of Genstore stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Genstore stores.

Top Shipping Carriers Used By Genstore Stores

• USPS is used by 19.0% of Genstore stores.
• Fedex is used by 2.7% of Genstore stores.
• UPS is used by 1.2% of Genstore stores.

Here are the top 5 shipping carriers across all Genstore stores.

Genstore Store Top-level Domain Distribution

.com is the most popular top-level domain for Genstore stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 73.8% of Genstore stores have a .com domain.
• 17.5% of Genstore stores have a .beer domain.
• 6.0% of Genstore stores have a .shop domain.

Top Genstore Stores

Here are the top stores, powered by Genstore, ordered by store rank.

New Genstore Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to Genstore From Other Platforms

Over the last 90 days, Genstore has taken 133 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Genstore from competitive ecommerce platforms.

Stores Switching from Genstore To Other Platforms

Over the last 90 days, Genstore has lost 10 merchants to competitive platforms.

Here are the top Genstore stores that have recently changed to a competitive platform.

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