The State of Webmercs in 2025

In this report, we'll cover the following essential statistics on Webmercs usage.

• Webmercs growth
• Social media usage on Webmercs stores
• Contact information on Webmercs stores
• Top categories for Webmercs stores
• Top countries for Webmercs stores
• Number of employees for Webmercs stores
• Number of products sold for Webmercs stores
• Top Webmercs technologies
• Top Shipping Carriers used by Webmercs stores
• Webmercs store top-level domain distribution
• Top Webmercs stores
• New Webmercs stores

Webmercs Growth

At present, there are 253 live stores running on the Webmercs platform.

Here is the historical growth of stores running Webmercs.

• Webmercs stores decreased 0.0% quarter-over-quarter in 2025 Q1.
• Webmercs stores increased 2% year-over-year in 2025 Q1.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Webmercs store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Webmercs Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• LinkedIn is used by 47.0% of Webmercs stores.
• Facebook is used by 44.7% of Webmercs stores.
• Instagram is used by 20.6% of Webmercs stores.

Contact Information On Webmercs Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 72% of Webmercs stores have an email on their website
• 70% of Webmercs stores provide a phone number on their website

Top Categories For Webmercs Stores

Here is the breakdown of industry verticals for stores on Webmercs.

• 1.6% of Webmercs stores sell Computers products.
• 0.4% of Webmercs stores sell Pets & Animals products.
• 0.4% of Webmercs stores sell Business & Industrial products.

Top Countries For Webmercs Stores

Here are the top countries for stores using Webmercs.

• 32.0% of Webmercs stores are in Norway
• 26.9% of Webmercs stores are in Denmark
• 20.9% of Webmercs stores are in Sweden
• 10.7% of Webmercs stores are in Finland

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Webmercs Stores

Here is the breakdown of Webmercs stores by the number of employees.

• 90.5% of Webmercs stores have Unknown employees.
• 4.3% of Webmercs stores have 5000+ employees.
• 1.6% of Webmercs stores have 1 - 9 employees.

Number Of Products Sold For Webmercs Stores

Here is the breakdown of Webmercs stores by the number of products that they sell.

• 13.4% of Webmercs stores sell 10000 - 24999 different products.
• 6.3% of Webmercs stores sell 1 - 9 different products.
• 5.5% of Webmercs stores sell 5000 - 9999 different products.

Top Technologies on Webmercs Stores

We're tracking 41 different technologies that have 499 collective installs on Webmercs stores.

• Google Analytics is used by 37.5% of Webmercs stores.
• Google Analytics Enhanced Ecommerce is used by 29.2% of Webmercs stores.
• Google Tag Manager is used by 22.5% of Webmercs stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Webmercs stores.

Top Shipping Carriers Used By Webmercs Stores

• UPS is used by 20.2% of Webmercs stores.
• Posti is used by 4.7% of Webmercs stores.
• PostNord is used by 1.2% of Webmercs stores.

Here are the top 3 shipping carriers across all Webmercs stores.

Webmercs Store Top-level Domain Distribution

.com is the most popular top-level domain for Webmercs stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 26.5% of Webmercs stores have a .com domain.
• 24.1% of Webmercs stores have a .no domain.
• 21.3% of Webmercs stores have a .dk domain.

Top Webmercs Stores

Here are the top stores, powered by Webmercs, ordered by store rank.

New Webmercs Stores

Here are the 0 highest-ranked stores added most recently.

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