The State of WACA in 2024

In this report, we'll cover the following essential statistics on WACA usage.

• WACA growth
• Social media usage on WACA stores
• Contact information on WACA stores
• Top categories for WACA stores
• Top countries for WACA stores
• Number of employees for WACA stores
• Number of products sold for WACA stores
• Top WACA technologies
• Top Shipping Carriers used by WACA stores
• WACA store top-level domain distribution
• Top WACA stores
• New WACA stores
• Stores switching to WACA from other platforms
• Stores switching from WACA to other platforms

WACA Growth

At present, there are 797 live stores running on the WACA platform.

Here is the historical growth of stores running WACA.

• WACA stores increased 14.6% quarter-over-quarter in 2024 Q1.
• WACA stores increased 87% year-over-year in 2024 Q1.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a WACA store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On WACA Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 60.0% of WACA stores.
• Instagram is used by 59.8% of WACA stores.
• YouTube is used by 19.2% of WACA stores.

Contact Information On WACA Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 40% of WACA stores provide a phone number on their website
• 26% of WACA stores have an email on their website

Top Categories For WACA Stores

Here is the breakdown of industry verticals for stores on WACA.

• 21.7% of WACA stores sell Food & Drink products.
• 13.6% of WACA stores sell Apparel products.
• 8.3% of WACA stores sell Beauty & Fitness products.

Top Countries For WACA Stores

Here are the top countries for stores using WACA.

• 62.9% of WACA stores are in Taiwan
• 4.9% of WACA stores are in Ecuador
• 0.9% of WACA stores are in United States
• 0.6% of WACA stores are in Cocos (Keeling) Islands

With a paid account, stores can also be segmented by region and city.

Number Of Employees For WACA Stores

Here is the breakdown of WACA stores by the number of employees.

• 99.1% of WACA stores have Unknown employees.
• 0.3% of WACA stores have 1 - 9 employees.
• 0.3% of WACA stores have 50 - 99 employees.

Number Of Products Sold For WACA Stores

Here is the breakdown of WACA stores by the number of products that they sell.

• 20.1% of WACA stores sell 1 - 9 different products.
• 13.4% of WACA stores sell 100 - 249 different products.
• 12.7% of WACA stores sell 25 - 49 different products.

Top Technologies on WACA Stores

We're tracking 19 different technologies that have 5,703 collective installs on WACA stores.

• Google Analytics is used by 100.0% of WACA stores.
• Google Tag Manager is used by 100.0% of WACA stores.
• Google Analytics 4 is used by 100.0% of WACA stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all WACA stores.

Top Shipping Carriers Used By WACA Stores

• SF Express is used by 1.5% of WACA stores.
• Fedex is used by 0.1% of WACA stores.
• DHL is used by 0.1% of WACA stores.

Here are the top 3 shipping carriers across all WACA stores.

WACA Store Top-level Domain Distribution

Here is the top-level domain distribution for WACA stores.

• 43.0% of WACA stores have a .com.tw domain.
• 29.4% of WACA stores have a .com domain.
• 15.7% of WACA stores have a .tw domain.

Top WACA Stores

Here are the top stores, powered by WACA, ordered by store rank.

New WACA Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to WACA From Other Platforms

Over the last 90 days, WACA has taken 9 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to WACA from competitive ecommerce platforms.

Stores Switching from WACA To Other Platforms

Over the last 90 days, WACA has lost 6 merchants to competitive platforms.

Here are the top WACA stores that have recently changed to a competitive platform.

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