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The State of Unilog in 2025

Updated Nov 28 2025

In this report, we'll cover the following essential statistics on Unilog usage.

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Unilog Growth

At present, there are 132 live stores running on the Unilog platform.

Here is the historical growth of stores running Unilog.

  • Unilog stores increased 2.3% quarter-over-quarter in 2025 Q3.
  • Unilog stores decreased -3% year-over-year in 2025 Q3.
Quarter
Active Stores
2024 Q1
134
2024 Q2
139
2024 Q3
133
2024 Q4
131
2025 Q1
138
2025 Q2
135
2025 Q3
129
2025 Q4 (to date)
132
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Unilog store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Unilog Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 73.5% of Unilog stores.
  • LinkedIn is used by 69.7% of Unilog stores.
  • Instagram is used by 47.7% of Unilog stores.
Type
Stores
Facebook
97
LinkedIn
92
Instagram
63
Twitter
41
YouTube
25
Pinterest
9
Tiktok
4

Contact Information On Unilog Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 64% of Unilog stores provide a phone number on their website
  • 26% of Unilog stores have an email on their website
Type
Stores
Phone
84
Email
34

Top Categories For Unilog Stores

Here is the breakdown of industry verticals for stores on Unilog.

  • 56.1% of Unilog stores sell Home & Garden products.
  • 25.8% of Unilog stores sell Business & Industrial products.
  • 10.6% of Unilog stores sell Computers products.

Top Countries For Unilog Stores

Here are the top countries for stores using Unilog.

  • 56.8% of Unilog stores are in United States
  • 3.8% of Unilog stores are in Canada
  • 0.8% of Unilog stores are in Malaysia
Country
Stores
5

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Unilog Stores

Here is the breakdown of Unilog stores by the number of employees.

  • 68.2% of Unilog stores have Unknown employees.
  • 11.4% of Unilog stores have 100 - 249 employees.
  • 10.6% of Unilog stores have 250 - 999 employees.
Employees
Stores
Unknown
90
1 - 9
2
25 - 49
6
50 - 99
5
100 - 249
15
250 - 999
14

Number Of Products Sold For Unilog Stores

Here is the breakdown of Unilog stores by the number of products that they sell.

  • 20.5% of Unilog stores sell 10000 - 24999 different products.
  • 16.7% of Unilog stores sell 25000 - 99999 different products.
  • 14.4% of Unilog stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
3
10 - 24
3
25 - 49
3
100 - 249
5
250 - 999
5
1000 - 4999
19
5000 - 9999
12
10000 - 24999
27
25000 - 99999
22
100000 - 249999
9

Top Technologies on Unilog Stores

We're tracking 50 different technologies that have 1,061 collective installs on Unilog stores.

  • Cloudflare is used by 95.5% of Unilog stores.
  • Cloudflare CDN is used by 95.5% of Unilog stores.
  • Google Ads Pixel is used by 80.3% of Unilog stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Unilog stores.

Top Shipping Carriers Used By Unilog Stores

  • UPS is used by 2.3% of Unilog stores.
  • Purolator is used by 1.5% of Unilog stores.
  • USPS is used by 0.8% of Unilog stores.

Here are the top 3 shipping carriers across all Unilog stores.

Shipping Carrier
Stores
UPS
3
Purolator
2
USPS
1

Unilog Store Top-level Domain Distribution

.com is the most popular top-level domain for Unilog stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 93.2% of Unilog stores have a .com domain.
  • 3.0% of Unilog stores have a .net domain.
  • 1.5% of Unilog stores have a .ca domain.
Top-level Domain
Stores
.com
123
.net
4
.ca
2
.coop
2
.us
1

Top Unilog Stores

Here are the top stores, powered by Unilog, ordered by store rank.

Name
Domain
Rank
Created
McLendon Hardware
11,730
2016/12/30
www.ifa.coop
12,757
2023/07/28
Southern Pipe & Supply
12,924
2016/12/30
Jerry’s Home Improvement Center
13,515
2016/12/30
lawn mower parts
15,835
2016/12/30

New Unilog Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
General Plumbing Supply
6,553,728
2025/11/07
www.ourcoopsupply.com
8,088,748
2025/11/07
Electrozad
12,488,711
2025/11/07
Reagents
12,582,076
2025/10/03
ARG Industrial
3,829,597
2025/08/29

Stores Switching to Unilog From Other Platforms

Over the last 90 days, Unilog has taken 5 merchants from competitive ecommerce platforms.

Platform
Stores
1

Here are the top stores that have switched to Unilog from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Foxx Equipment
164,176
Sana Commerce
2025/11/21
Langendorf Supply Co, Inc.
400,922
Wix
2025/09/15
Milford Supply
662,400
Custom Cart
2025/10/28
CTC Supply
706,069
Custom Cart
2025/11/17
B&P Lamp Supply
3,221,398
Custom Cart
2025/11/20

Get more insights on Unilog stores

Our search interface is easy to use and helps you find the Unilog stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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