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The State of TokoTalk in 2021

Updated Sep 17 2021

TokoTalk is an ecommerce platform based in Indonesia.

In this report, we'll cover the following essential statistics on TokoTalk usage.

Download a complete list of TokoTalk stores with a paid account.
Create a free account to get a feel for the data we provide.

TokoTalk Growth

At present, there are 1,905 live stores running on the TokoTalk platform.

Here is the historical growth of stores running TokoTalk.

  • TokoTalk stores increased 49.5% quarter-over-quarter in 2021 Q2.
  • TokoTalk stores increased 385% year-over-year in 2021 Q2.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
8
2017 Q3
5
2017 Q4
2
2018 Q1
6
2018 Q2
5
2018 Q3
10
2018 Q4
9
2019 Q1
13
2019 Q2
21
2019 Q3
22
2019 Q4
40
2020 Q1
56
2020 Q2
76
2020 Q3
49
2020 Q4
102
2021 Q1
502
2021 Q2
467
2021 Q3 (to date)
494
Cumulative Stores by Quarter

It's hard to know exactly when a TokoTalk store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On TokoTalk Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 0.2% of TokoTalk stores.
Type
Stores
Instagram
3

Contact Information On TokoTalk Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 5% of TokoTalk stores have an email on their website
  • 1% of TokoTalk stores provide a phone number on their website
Type
Stores
Email
86
Phone
14

Top Categories For TokoTalk Stores

Here is the breakdown of industry verticals for stores on TokoTalk.

  • 2.6% of TokoTalk stores sell Apparel products.
  • 0.7% of TokoTalk stores sell People & Society products.
  • 0.4% of TokoTalk stores sell Beauty & Fitness products.

Top Countries For TokoTalk Stores

Here are the top countries for stores using TokoTalk.

  • 13.5% of TokoTalk stores are in Indonesia
  • 0.1% of TokoTalk stores are in United States
  • 0.1% of TokoTalk stores are in Belgium
  • 0.1% of TokoTalk stores are in Brazil
Country
Stores
257
1

With a paid account, stores can also be segmented by region and city.

Number Of Products Sold For TokoTalk Stores

Here is the breakdown of TokoTalk stores by the number of products that they sell.

  • 1.0% of TokoTalk stores sell 25 - 49 different products.
  • 0.9% of TokoTalk stores sell 100 - 249 different products.
  • 0.5% of TokoTalk stores sell 1 - 9 different products.
Products Sold
Stores
1 - 9
9
10 - 24
6
25 - 49
19
50 - 99
3
100 - 249
17
250 - 999
6
1000 - 4999
3
10000 - 24999
1
250000+
1

Top Technologies on TokoTalk Stores

We're tracking 5 different technologies that have 1,960 collective installs on TokoTalk stores.

  • Google Tag Manager is used by 99.5% of TokoTalk stores.
  • YouTube Player is used by 2.4% of TokoTalk stores.
  • Google Ads Pixel is used by 0.5% of TokoTalk stores.

Here are the top 5 third-party technologies, ordered by number of installs, across all TokoTalk stores.

Top Shipping Carriers Used By TokoTalk Stores

  • UPS is used by 0.6% of TokoTalk stores.
  • Fedex is used by 0.1% of TokoTalk stores.
  • USPS is used by 0.1% of TokoTalk stores.

Here are the top 3 shipping carriers across all TokoTalk stores.

Shipping Carrier
Stores
UPS
11
Fedex
1
USPS
1

TokoTalk Store Top-level Domain Distribution

.com is the most popular top-level domain for TokoTalk stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 75.8% of TokoTalk stores have a .com domain.
  • 10.2% of TokoTalk stores have a .id domain.
  • 5.6% of TokoTalk stores have a .net domain.
Top-level Domain
Stores
.com
1,444
.id
194
.net
107
.asia
33
.co.id
33
.biz
19
.info
18
.co
16
.xyz
16
.store
15

Top TokoTalk Stores

Here are the top stores, powered by TokoTalk, ordered by store rank.

Name
Domain
Rank
Created
Wearing Klamby
klamby.id
35,355
2019/04/26
Geulis.id
geulis.co.id
42,060
2021/05/21
THENBLANK
thenblank.com
66,902
2017/07/28
Jilbrave
jilbrave.com
74,282
2016/12/30
Cottonary
cottonaryofficial.com
85,509
2020/02/28

New TokoTalk Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Warung Farm
warungfarm.com
2,333,968
2021/09/17
Svargabumi
www.svargabumi.store
4,406,622
2021/09/17
alhaurabookstore
alhaurabookstore.com
6,114,489
2021/09/17
Bagus Multimedia Solusindo
bagusmultimediasolusindo.net
6,138,484
2021/09/17
SPEZIALÉ
spezialeofficial.com
6,151,824
2021/09/17

Stores Switching to TokoTalk From Other Platforms

Over the last 90 days, TokoTalk has taken 17 merchants from competitive ecommerce platforms.

Platform
Stores
1

Here are the top stores that have switched to TokoTalk from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
IWEARUP
iwearup.store
697,449
Custom Cart
2021/09/08
Ederra Indonesia
ederra.id
1,134,763
Custom Cart
2021/09/13
Arfan Official
arfan.id
1,621,995
WooCommerce
2021/09/16
edmore.id
edmore.id
2,276,494
Custom Cart
2021/09/13
BUKU ANAK IT
bukuanakit.com
2,279,878
Custom Cart
2021/09/10

Stores Switching from TokoTalk To Other Platforms

Over the last 90 days, TokoTalk has lost 12 merchants to competitive platforms.

Platform
Stores

Here are the top TokoTalk stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
FAWN and LUNA
fawnandluna.com
1,554,703
Custom Cart
2021/07/20
Juragan Film Analog
juraganalog.com
2,200,558
Custom Cart
2021/07/28
Fitwear
fitwear.id
2,457,819
WooCommerce
2021/07/03
Tako Bag
takobags.com
5,157,678
WooCommerce
2021/07/21
oliveinch.com
oliveinch.com
5,573,243
WooCommerce
2021/08/26

Get more insights on TokoTalk stores

Our search interface is easy to use and helps you find the TokoTalk stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on TokoTalk stores, create a free account and have a look for yourself.