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Family stores on Square Online

Updated Dec 12 2025

There are 699 live Square Online stores in the Family category.

In this report, we'll cover the following essential statistics on Square Online stores in the Family category.

Download a complete list of Square Online stores the Family category with a paid account.
Create a free account to get a feel for the data we provide.

Growth of Family Stores On Square Online

Here is the historical growth of stores on Square Online in the Family category.

  • Square Online stores in the Family category have decreased -36.0% quarter-over-quarter in 2025 Q3.
  • Square Online stores in the Family category have increased 92% year-over-year in 2025 Q3.
Quarter
New Active Stores
2019 Q1
12
2019 Q2
5
2019 Q3
6
2019 Q4
10
2020 Q1
26
2020 Q2
37
2020 Q3
43
2020 Q4
31
2021 Q1
39
2021 Q2
26
2021 Q3
29
2021 Q4
23
2022 Q1
25
2022 Q2
12
2022 Q3
34
2022 Q4
17
2023 Q1
32
2023 Q2
58
2023 Q3
32
2023 Q4
22
2024 Q1
31
2024 Q2
35
2024 Q3
13
2024 Q4
20
2025 Q1
27
2025 Q2
13
2025 Q3
25
2025 Q4 (to date)
16
Active Store Count by Quarter

It's hard to know exactly when a Square Online store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Square Online Stores In The Family Category

Here are the top social media sites for Square Online stores in the Family category.

  • Instagram is used by 61.1% of Square Online stores in the Family category.
  • Facebook is used by 56.7% of Square Online stores in the Family category.
  • Twitter is used by 10.3% of Square Online stores in the Family category.
Type
Stores
Instagram
427
Facebook
396
Twitter
72
Pinterest
28
YouTube
17
Snapchat
3
LinkedIn
1

Contact Information On Square Online Stores In The Family Category

Here are the top contact methods for Square Online stores in the Family category.

  • 77.5% of Square Online stores in the Family category provide a phone number on their website
  • 53.4% of Square Online stores in the Family category have an email on their website
Type
Stores
Phone
542
Email
373

Top Countries For Square Online Stores In The Family Category

Here are the top countries for Square Online stores in the Family category.

  • 74.7% of Square Online stores in the Family category are in United States
  • 9.3% of Square Online stores in the Family category are in Canada
  • 8.6% of Square Online stores in the Family category are in Australia
  • 3.1% of Square Online stores in the Family category are in United Kingdom
Country
Stores
65
6
1
1
1

With a paid account, stores can also be segmented by region and city.

Top Technologies on Square Online Stores In The Family Category

We're tracking 27 different technologies that have 3,399 collective installs on Square Online stores in the Family category.

  • Afterpay is used by 100.0% of Square Online stores in the Family category.
  • Cloudflare is used by 100.0% of Square Online stores in the Family category.
  • Snowplow is used by 100.0% of Square Online stores in the Family category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Square Online stores.

Number Of Products Sold For Square Online Stores In The Family Category

Here is the breakdown of Square Online stores in the Family category by the number of products that they sell.

  • 76.5% of Square Online stores in the Family category sell 1 - 9 different products.
  • 3.1% of Square Online stores in the Family category sell 10 - 24 different products.
  • 3.1% of Square Online stores in the Family category sell 250 - 999 different products.
Products Sold
Stores
1 - 9
535
10 - 24
22
25 - 49
18
50 - 99
5
100 - 249
13
250 - 999
22
1000 - 4999
7
5000 - 9999
1

Top-level Domain Distribution For Square Online Stores In The Family Category

The majority of Square Online stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 43.3% of Square Online stores in the Family category have a .square.site domain.
  • 41.1% of Square Online stores in the Family category have a .com domain.
  • 4.7% of Square Online stores in the Family category have a .com.au domain.
Top-level Domain
Stores
.square.site
303
.com
287
.com.au
33
.org
24
.ca
19
.co.uk
11
.net
9
.shop
3
.au
1
.boutique
1

Top Stores In The Family Category

Here are the top 5 Family stores ordered by worldwide store rank.

Name
Domain
Rank
Created
The Midwife And The Baker
182,013
2019/03/15
ABdlr
413,968
2021/06/04
Mommy and Me
509,568
2023/11/24
Babe’s n Bud’s Coffee Lounge
674,722
2024/01/05
Forget Me Not Nursery
736,929
2019/03/22

For more insights on Square Online stores, create a free account and explore our data.

New Stores In The Family Category

Here are the top 5 most recent Family stores.

Name
Domain
Rank
Created
Base Camp North
8,897,317
2025/12/12
Discovery stem Camps
9,323,712
2025/12/12
Birth Confident and Beyond
8,896,569
2025/11/28
Navi Baby
8,897,475
2025/11/28
Swap The Playroom
swaptheplayroom.square.site
3,723,905
2025/11/21

Get more insights on Square Online stores

Our search interface is easy to use and helps you find the Square Online stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Square Online stores, create a free account and have a look for yourself.

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