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Square Online Stores in the United States

Updated Apr 11 2025

There are 219,933 live Square Online stores in the United States.

In this report, we'll cover the following essential statistics on Square Online stores in the United States.

Download a complete list of Square Online stores in the United States with a paid account.
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Square Online Growth in the United States

  • Square Online stores in the United States increased 0.1% quarter-over-quarter in 2025 Q1.
  • Square Online stores in the United States increased 5% year-over-year in 2025 Q1.

Here is Square Online's quarter-over-quarter growth in the United States.

Quarter
Active Stores
2019 Q1
645
2019 Q2
4,465
2019 Q3
8,282
2019 Q4
14,808
2020 Q1
29,070
2020 Q2
55,063
2020 Q3
76,053
2020 Q4
94,223
2021 Q1
112,522
2021 Q2
63,126
2021 Q3
58,459
2021 Q4
56,298
2022 Q1
157,832
2022 Q2
165,662
2022 Q3
173,649
2022 Q4
171,280
2023 Q1
175,419
2023 Q2
113,755
2023 Q3
105,081
2023 Q4
203,740
2024 Q1
208,333
2024 Q2
207,821
2024 Q3
212,151
2024 Q4
214,946
2025 Q1
219,719
2025 Q2 (to date)
219,933
Active Stores by Quarter
2019 Q12019 Q22019 Q32019 Q42020 Q12020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q2020,00040,00060,00080,000100,000120,000140,000160,000180,000200,000220,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Square Online store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Categories For Square Online Stores In the United States

Here is the breakdown of industry verticals for Square Online stores in the United States.

  • 6.0% of Square Online stores in the United States sell Food & Drink products.
  • 3.8% of Square Online stores in the United States sell Beauty & Fitness products.
  • 1.9% of Square Online stores in the United States sell Home & Garden products.
NoneFood & DrinkBeauty & FitnessHome & GardenApparel

Social Media Usage On Square Online Stores In the United States

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 47.9% of Square Online stores in the United States.
  • Facebook is used by 42.6% of Square Online stores in the United States.
  • Twitter is used by 7.7% of Square Online stores in the United States.
Type
Stores
Instagram
105,246
Facebook
93,606
Twitter
16,995
Pinterest
5,382
YouTube
3,806
Snapchat
1,077
LinkedIn
175
Yelp
12

Contact Information On Square Online Stores In the United States

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 81% of Square Online stores in the United States provide a phone number on their website
  • 51% of Square Online stores in the United States have an email on their website
Type
Stores
Phone
178,782
Email
111,600

States With The Most Square Online Stores In the United States

It's relatively easy to identify the country in which an ecommerce store operates. However, very few ecommerce stores provide a location to the state-level or city-level and even fewer provide a street address.

Here is the state distribution of Square Online stores in the United States. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 2,360 Square Online stores in the United States are based in California.
  • 1,691 Square Online stores in the United States are based in Texas.
  • 1,247 Square Online stores in the United States are based in New York.
State
Stores
2,360
1,691
1,247
1,213
725
699
696
603
581
510

Cities With The Most Square Online Stores in the United States

Here is the city distribution of Square Online stores in the United States. Note that we're only showing the top 15 locations here but you can see the full list within Store Leads.

  • 200,400 Square Online stores in the United States are based in Unknown.
  • 349 Square Online stores in the United States are based in New York.
  • 342 Square Online stores in the United States are based in Los Angeles.
City
Stores
200,400
349
279
238
236
226
199
160
159
147
143

Number of Employees for Square Online stores in the United States

  • 99.9% of Square Online stores in the United States have Unknown employees.
  • 0.1% of Square Online stores in the United States have 1 - 9 employees.
  • 0.0% of Square Online stores in the United States have 10 - 24 employees.

Here is the breakdown of Square Online stores in the United States by the number of employees.

Employees
Stores
Unknown
219,650
1 - 9
147
10 - 24
40
25 - 49
33
50 - 99
18
100 - 249
19
250 - 999
16
1000 - 4999
4
5000+
6
Unknown

Top Shipping Carriers For Square Online Stores In the United States

  • 5.7% of Square Online stores in the United States ship by USPS.
  • 1.9% of Square Online stores in the United States ship by UPS.
  • 0.7% of Square Online stores in the United States ship by Fedex.

Here are the top shipping carriers for Square Online stores in the United States.

Shipping Carrier
Stores
USPS
12,499
UPS
4,186
Fedex
1,497
DHL
8
Canada Post
7
China Post
2
ORLEN
1
Australia Post
1

Top-level Domain Distribution For Square Online Stores In the United States

.com is the most common top-level domain, by far, for world-wide Square Online stores. Some countries have been faster than others to adopt alternate (such as country-specific) top-level domains.

  • 47.3% of Square Online stores in the United States have a .com domain.
  • 46.5% of Square Online stores in the United States have a .site domain.
  • 2.0% of Square Online stores in the United States have a .org domain.

Here is the top-level domain distribution for Square Online stores in the United States.

Top-level Domain
Stores
.com
104,079
.site
102,318
.org
4,484
.net
3,450
.co
1,291
.shop
972
.us
546
.store
353
.online
204
.studio
195
.com.site.org

Top Square Online Stores In the United States

Here are the top stores in the United States ordered by worldwide store rank.

Name
Domain
Rank
Created
THE LIFTS @ MT BALDY
2,237
2020/08/14
L'Industrie Pizza
3,244
2021/06/11
Goodfellas Pizzeria
7,163
2021/03/05
La Panaderia
9,790
2020/01/17
Iron Rooster
11,436
2022/06/24

Get more insights on Square Online stores

Our search interface is easy to use and helps you find the Square Online stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Square Online stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.