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Beauty & Fitness stores on PrestaShop

Updated Feb 20 2026

There are 7,796 live PrestaShop stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on PrestaShop stores in the Beauty & Fitness category.

Download a complete list of PrestaShop stores the Beauty & Fitness category with a paid account.
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The most popular subcategories under Beauty & Fitness are:

  • 64.1% of PrestaShop stores in the Beauty & Fitness category sell Face & Body Care products
  • 14.3% of PrestaShop stores in the Beauty & Fitness category sell Hair Care products
  • 6.0% of PrestaShop stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Growth of Beauty & Fitness Stores On PrestaShop

Here is the historical growth of stores on PrestaShop in the Beauty & Fitness category.

  • PrestaShop stores in the Beauty & Fitness category have decreased -29.1% quarter-over-quarter in 2025 Q4.
  • PrestaShop stores in the Beauty & Fitness category have increased 6% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
89
2017 Q2
138
2017 Q3
66
2017 Q4
58
2018 Q1
158
2018 Q2
935
2018 Q3
208
2018 Q4
205
2019 Q1
375
2019 Q2
192
2019 Q3
201
2019 Q4
191
2020 Q1
258
2020 Q2
173
2020 Q3
121
2020 Q4
278
2021 Q1
245
2021 Q2
182
2021 Q3
118
2021 Q4
98
2022 Q1
55
2022 Q2
83
2022 Q3
214
2022 Q4
87
2023 Q1
84
2023 Q2
159
2023 Q3
268
2023 Q4
253
2024 Q1
192
2024 Q2
147
2024 Q3
127
2024 Q4
139
2025 Q1
169
2025 Q2
198
2025 Q3
157
2025 Q4
148
2026 Q1 (to date)
105
Active Store Count by Quarter

It's hard to know exactly when a PrestaShop store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On PrestaShop Stores In The Beauty & Fitness Category

Here are the top social media sites for PrestaShop stores in the Beauty & Fitness category.

  • Instagram is used by 53.6% of PrestaShop stores in the Beauty & Fitness category.
  • Facebook is used by 52.9% of PrestaShop stores in the Beauty & Fitness category.
  • YouTube is used by 17.2% of PrestaShop stores in the Beauty & Fitness category.
Type
Stores
Instagram
4,182
Facebook
4,123
YouTube
1,344
Twitter
682
Tiktok
555
LinkedIn
542
Pinterest
486
WhatsApp
481
Facebook Group
35
Snapchat
7
Yelp
1
Soundcloud
1

Contact Information On PrestaShop Stores In The Beauty & Fitness Category

Here are the top contact methods for PrestaShop stores in the Beauty & Fitness category.

  • 68.4% of PrestaShop stores in the Beauty & Fitness category provide a phone number on their website
  • 63.5% of PrestaShop stores in the Beauty & Fitness category have an email on their website
Type
Stores
Phone
5,332
Email
4,949

Top Countries For PrestaShop Stores In The Beauty & Fitness Category

Here are the top countries for PrestaShop stores in the Beauty & Fitness category.

  • 13.9% of PrestaShop stores in the Beauty & Fitness category are in France
  • 11.7% of PrestaShop stores in the Beauty & Fitness category are in Spain
  • 8.4% of PrestaShop stores in the Beauty & Fitness category are in Italy
  • 8.4% of PrestaShop stores in the Beauty & Fitness category are in Poland
Country
Stores
1,087
915
655
652
172
154
124

With a paid account, stores can also be segmented by region and city.

Top Technologies on PrestaShop Stores In The Beauty & Fitness Category

We're tracking 228 different technologies that have 38,995 collective installs on PrestaShop stores in the Beauty & Fitness category.

  • Google Tag Manager is used by 52.0% of PrestaShop stores in the Beauty & Fitness category.
  • Google Adsense is used by 49.0% of PrestaShop stores in the Beauty & Fitness category.
  • Google Ads Pixel is used by 48.9% of PrestaShop stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all PrestaShop stores.

Number Of Products Sold For PrestaShop Stores In The Beauty & Fitness Category

Here is the breakdown of PrestaShop stores in the Beauty & Fitness category by the number of products that they sell.

  • 17.8% of PrestaShop stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 16.8% of PrestaShop stores in the Beauty & Fitness category sell 100 - 249 different products.
  • 15.2% of PrestaShop stores in the Beauty & Fitness category sell 250 - 999 different products.
Products Sold
Stores
1 - 9
1,389
10 - 24
732
25 - 49
835
50 - 99
417
100 - 249
1,313
250 - 999
1,183
1000 - 4999
498
5000 - 9999
86
10000 - 24999
38
25000 - 99999
10

Top-level Domain Distribution For PrestaShop Stores In The Beauty & Fitness Category

The majority of PrestaShop stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 37.1% of PrestaShop stores in the Beauty & Fitness category have a .com domain.
  • 9.9% of PrestaShop stores in the Beauty & Fitness category have a .fr domain.
  • 7.0% of PrestaShop stores in the Beauty & Fitness category have a .es domain.
Top-level Domain
Stores
.com
2,889
.fr
775
.es
549
.pl
536
.it
508
.cz
205
.ro
161
.eu
138
.de
137
.ch
106

Top Stores In The Beauty & Fitness Category

Here are the top 5 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Montale Parfums
9,197
2016/12/30
Mancera
14,118
2016/12/30
TERMIX
14,128
2016/12/30
INGLOT USA
15,825
2016/12/30
MiiN Cosmetics
19,031
2018/07/06

For more insights on PrestaShop stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 5 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
Barbora Valouchová
3,646,152
2026/02/20
SALÓN 23
4,448,271
2026/02/20
Quality & Spa
5,587,581
2026/02/20
PRODUCTOS DE BELLEZA AURORA
6,198,511
2026/02/20
Profumeria Ferrara
6,279,348
2026/02/20

Get more insights on PrestaShop stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
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  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
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  • Domain type
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