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Sports stores on Custom Cart

Updated Jan 9 2026

There are 47,748 live Custom Cart stores in the Sports category.

In this report, we'll cover the following essential statistics on Custom Cart stores in the Sports category.

Download a complete list of Custom Cart stores the Sports category with a paid account.
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The most popular subcategories under Sports are:

  • 47.8% of Custom Cart stores in the Sports category sell Sporting Goods products
  • 25.6% of Custom Cart stores in the Sports category sell Individual Sports products
  • 17.6% of Custom Cart stores in the Sports category sell Team Sports products

Here are the the top Sports subcategories by store count.

Growth of Sports Stores On Custom Cart

Here is the historical growth of stores on Custom Cart in the Sports category.

  • Custom Cart stores in the Sports category have decreased -83.4% quarter-over-quarter in 2025 Q4.
  • Custom Cart stores in the Sports category have increased 106% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
279
2017 Q2
484
2017 Q3
225
2017 Q4
271
2018 Q1
422
2018 Q2
2,155
2018 Q3
684
2018 Q4
504
2019 Q1
1,104
2019 Q2
443
2019 Q3
639
2019 Q4
520
2020 Q1
729
2020 Q2
770
2020 Q3
596
2020 Q4
967
2021 Q1
1,307
2021 Q2
1,249
2021 Q3
1,072
2021 Q4
573
2022 Q1
519
2022 Q2
604
2022 Q3
1,491
2022 Q4
569
2023 Q1
663
2023 Q2
1,000
2023 Q3
2,446
2023 Q4
2,313
2024 Q1
1,909
2024 Q2
2,072
2024 Q3
1,829
2024 Q4
1,532
2025 Q1
2,270
2025 Q2
2,998
2025 Q3
2,600
2025 Q4
3,152
2026 Q1 (to date)
522
Active Store Count by Quarter

It's hard to know exactly when a Custom Cart store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Custom Cart Stores In The Sports Category

Here are the top social media sites for Custom Cart stores in the Sports category.

  • Facebook is used by 36.7% of Custom Cart stores in the Sports category.
  • Instagram is used by 36.7% of Custom Cart stores in the Sports category.
  • YouTube is used by 15.9% of Custom Cart stores in the Sports category.
Type
Stores
Facebook
17,530
Instagram
17,518
YouTube
7,602
Twitter
6,011
LinkedIn
2,930
Tiktok
1,644
WhatsApp
1,471
Pinterest
1,338
Facebook Group
688
Yelp
173
Snapchat
76
Soundcloud
24
Discord
9

Contact Information On Custom Cart Stores In The Sports Category

Here are the top contact methods for Custom Cart stores in the Sports category.

  • 53.4% of Custom Cart stores in the Sports category provide a phone number on their website
  • 50.2% of Custom Cart stores in the Sports category have an email on their website
Type
Stores
Phone
25,495
Email
23,976

Top Countries For Custom Cart Stores In The Sports Category

Here are the top countries for Custom Cart stores in the Sports category.

  • 15.3% of Custom Cart stores in the Sports category are in United States
  • 5.1% of Custom Cart stores in the Sports category are in United Kingdom
  • 3.9% of Custom Cart stores in the Sports category are in Russian Federation
  • 3.4% of Custom Cart stores in the Sports category are in Czech Republic
Country
Stores
1,441
1,154
913
772
738

With a paid account, stores can also be segmented by region and city.

Top Technologies on Custom Cart Stores In The Sports Category

We're tracking 524 different technologies that have 210,700 collective installs on Custom Cart stores in the Sports category.

  • Google Tag Manager is used by 50.0% of Custom Cart stores in the Sports category.
  • Google Adsense is used by 45.4% of Custom Cart stores in the Sports category.
  • Google Ads Pixel is used by 45.2% of Custom Cart stores in the Sports category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Custom Cart stores.

Technology
Stores
13,604
9,215

Number Of Products Sold For Custom Cart Stores In The Sports Category

Here is the breakdown of Custom Cart stores in the Sports category by the number of products that they sell.

  • 31.1% of Custom Cart stores in the Sports category sell 1 - 9 different products.
  • 9.0% of Custom Cart stores in the Sports category sell 250 - 999 different products.
  • 8.7% of Custom Cart stores in the Sports category sell 100 - 249 different products.
Products Sold
Stores
1 - 9
14,847
10 - 24
3,244
25 - 49
2,787
50 - 99
948
100 - 249
4,153
250 - 999
4,306
1000 - 4999
2,734
5000 - 9999
977
10000 - 24999
804
25000 - 99999
332

Top-level Domain Distribution For Custom Cart Stores In The Sports Category

The majority of Custom Cart stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 49.1% of Custom Cart stores in the Sports category have a .com domain.
  • 3.5% of Custom Cart stores in the Sports category have a .co.uk domain.
  • 3.5% of Custom Cart stores in the Sports category have a .ru domain.
Top-level Domain
Stores
.com
23,453
.co.uk
1,691
.ru
1,662
.cz
1,427
.de
1,265
.shop
1,165
.nl
1,048
.org
831
.net
816
.com.br
656

Top Stores In The Sports Category

Here are the top 5 Sports stores ordered by worldwide store rank.

Name
Domain
Rank
Created
NHL.com
17
2016/12/30
DICK'S Sporting Goods
30
2016/12/30
REI
110
2017/01/27
Academy Sports + Outdoors
115
2016/12/30
La Gazzetta dello Sport
125
2016/12/30

For more insights on Custom Cart stores, create a free account and explore our data.

New Stores In The Sports Category

Here are the top 5 most recent Sports stores.

Name
Domain
Rank
Created
www.bostonredsoxapparelstore.com
299,054
2026/01/09
Champions Ride Here
674,469
2026/01/09
Cardinals Shop
1,040,971
2026/01/09
Blue Devils Store
1,046,582
2026/01/09
CUK Anioły Toruń
1,195,811
2026/01/09

Get more insights on Custom Cart stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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