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Beauty & Fitness stores on BigCommerce

Updated Jan 16 2026

There are 2,067 live BigCommerce stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on BigCommerce stores in the Beauty & Fitness category.

Download a complete list of BigCommerce stores the Beauty & Fitness category with a paid account.
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The most popular subcategories under Beauty & Fitness are:

  • 63.0% of BigCommerce stores in the Beauty & Fitness category sell Face & Body Care products
  • 16.9% of BigCommerce stores in the Beauty & Fitness category sell Hair Care products
  • 8.0% of BigCommerce stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Growth of Beauty & Fitness Stores On BigCommerce

Here is the historical growth of stores on BigCommerce in the Beauty & Fitness category.

  • BigCommerce stores in the Beauty & Fitness category have decreased -76.9% quarter-over-quarter in 2025 Q4.
  • BigCommerce stores in the Beauty & Fitness category have decreased -5% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
43
2017 Q2
47
2017 Q3
29
2017 Q4
51
2018 Q1
35
2018 Q2
92
2018 Q3
102
2018 Q4
43
2019 Q1
56
2019 Q2
36
2019 Q3
58
2019 Q4
40
2020 Q1
40
2020 Q2
46
2020 Q3
52
2020 Q4
55
2021 Q1
35
2021 Q2
37
2021 Q3
44
2021 Q4
39
2022 Q1
19
2022 Q2
24
2022 Q3
56
2022 Q4
21
2023 Q1
22
2023 Q2
44
2023 Q3
35
2023 Q4
38
2024 Q1
44
2024 Q2
25
2024 Q3
29
2024 Q4
41
2025 Q1
32
2025 Q2
27
2025 Q3
32
2025 Q4
39
2026 Q1 (to date)
9
Active Store Count by Quarter

It's hard to know exactly when a BigCommerce store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On BigCommerce Stores In The Beauty & Fitness Category

Here are the top social media sites for BigCommerce stores in the Beauty & Fitness category.

  • Instagram is used by 52.3% of BigCommerce stores in the Beauty & Fitness category.
  • Facebook is used by 52.0% of BigCommerce stores in the Beauty & Fitness category.
  • Twitter is used by 22.4% of BigCommerce stores in the Beauty & Fitness category.
Type
Stores
Instagram
1,081
Facebook
1,075
Twitter
464
YouTube
447
Pinterest
359
LinkedIn
307
Tiktok
119
Facebook Group
22
WhatsApp
18
Yelp
9

Contact Information On BigCommerce Stores In The Beauty & Fitness Category

Here are the top contact methods for BigCommerce stores in the Beauty & Fitness category.

  • 67.8% of BigCommerce stores in the Beauty & Fitness category provide a phone number on their website
  • 57.1% of BigCommerce stores in the Beauty & Fitness category have an email on their website
Type
Stores
Phone
1,402
Email
1,181

Top Countries For BigCommerce Stores In The Beauty & Fitness Category

Here are the top countries for BigCommerce stores in the Beauty & Fitness category.

  • 68.3% of BigCommerce stores in the Beauty & Fitness category are in United States
  • 8.2% of BigCommerce stores in the Beauty & Fitness category are in Australia
  • 6.2% of BigCommerce stores in the Beauty & Fitness category are in United Kingdom
  • 3.7% of BigCommerce stores in the Beauty & Fitness category are in Canada
Country
Stores
169
76
12
11
10

With a paid account, stores can also be segmented by region and city.

Top Technologies on BigCommerce Stores In The Beauty & Fitness Category

We're tracking 296 different technologies that have 14,960 collective installs on BigCommerce stores in the Beauty & Fitness category.

  • Cloudflare is used by 97.0% of BigCommerce stores in the Beauty & Fitness category.
  • reCAPTCHA is used by 74.2% of BigCommerce stores in the Beauty & Fitness category.
  • Google Analytics is used by 50.2% of BigCommerce stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BigCommerce stores.

Number Of Products Sold For BigCommerce Stores In The Beauty & Fitness Category

Here is the breakdown of BigCommerce stores in the Beauty & Fitness category by the number of products that they sell.

  • 22.3% of BigCommerce stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 13.8% of BigCommerce stores in the Beauty & Fitness category sell 100 - 249 different products.
  • 12.1% of BigCommerce stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
460
10 - 24
216
25 - 49
250
50 - 99
76
100 - 249
285
250 - 999
228
1000 - 4999
80
5000 - 9999
10
10000 - 24999
10
25000 - 99999
3

Top-level Domain Distribution For BigCommerce Stores In The Beauty & Fitness Category

The majority of BigCommerce stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 80.7% of BigCommerce stores in the Beauty & Fitness category have a .com domain.
  • 5.9% of BigCommerce stores in the Beauty & Fitness category have a .com.au domain.
  • 3.3% of BigCommerce stores in the Beauty & Fitness category have a .co.uk domain.
Top-level Domain
Stores
.com
1,669
.com.au
121
.co.uk
69
.net
27
.ca
25
.co.nz
22
.ie
12
.shop
9
.co
6
.es
6

Top Stores In The Beauty & Fitness Category

Here are the top 5 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
Oral
1,047
2016/12/30
GilletteĀ®
1,423
2016/12/30
OLAY Official Site
1,446
2016/12/30
New Directions Aromatics
2,673
2016/12/30
Old Spice
5,242
2016/12/30

For more insights on BigCommerce stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 5 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
The Henna Shop
11,803,332
2026/01/16
PrimeBulkMart
6,865,225
2026/01/09
YogaSIX
11,584,151
2026/01/09
FAS INTERNATIONAL SPA
11,615,734
2026/01/09
shop.synquix.com
11,841,256
2026/01/09

Get more insights on BigCommerce stores

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