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The State of Starweb in 2022

Updated Sep 16 2022

In this report, we'll cover the following essential statistics on Starweb usage.

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Starweb Growth

At present, there are 414 live stores running on the Starweb platform.

Here is the historical growth of stores running Starweb.

  • Starweb stores increased 12.8% quarter-over-quarter in 2022 Q2.
  • Starweb stores increased 24% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
2
2017 Q2
2
2017 Q3
3
2017 Q4
2
2018 Q1
7
2018 Q2
149
2018 Q3
6
2018 Q4
10
2019 Q1
6
2019 Q2
11
2019 Q3
11
2019 Q4
11
2020 Q1
11
2020 Q2
4
2020 Q3
4
2020 Q4
8
2021 Q1
13
2021 Q2
18
2021 Q3
3
2021 Q4
8
2022 Q1
20
2022 Q2
44
2022 Q3 (to date)
27
Cumulative Stores by Quarter

It's hard to know exactly when a Starweb store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Starweb Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 48.6% of Starweb stores.
  • Instagram is used by 41.3% of Starweb stores.
  • YouTube is used by 5.1% of Starweb stores.
Type
Stores
Facebook
201
Instagram
171
YouTube
21
LinkedIn
20
Pinterest
11
Twitter
10
Facebook Group
2
Tiktok
1

Contact Information On Starweb Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 83% of Starweb stores have an email on their website
  • 70% of Starweb stores provide a phone number on their website
Type
Stores
Email
342
Phone
290

Top Categories For Starweb Stores

Here is the breakdown of industry verticals for stores on Starweb.

  • 5.1% of Starweb stores sell Home & Garden products.
  • 3.1% of Starweb stores sell Sports products.
  • 2.2% of Starweb stores sell Apparel products.

Top Countries For Starweb Stores

Here are the top countries for stores using Starweb.

  • 86.0% of Starweb stores are in Sweden
  • 4.6% of Starweb stores are in Niue
  • 1.0% of Starweb stores are in Finland
  • 0.7% of Starweb stores are in United States
Country
Stores
356
19
1

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Starweb Stores

Here is the breakdown of Starweb stores by the number of employees.

  • 1.0% of Starweb stores have 1 - 9 employees.
  • 0.5% of Starweb stores have 10 - 24 employees.
  • 0.5% of Starweb stores have 250 - 999 employees.
Employees
Stores
1 - 9
4
10 - 24
2
25 - 49
1
250 - 999
2

Number Of Products Sold For Starweb Stores

Here is the breakdown of Starweb stores by the number of products that they sell.

  • 24.6% of Starweb stores sell 250 - 999 different products.
  • 22.7% of Starweb stores sell 100 - 249 different products.
  • 11.4% of Starweb stores sell 1000 - 4999 different products.
Products Sold
Stores
1 - 9
30
10 - 24
28
25 - 49
40
50 - 99
21
100 - 249
94
250 - 999
102
1000 - 4999
47
5000 - 9999
16
10000 - 24999
13
25000 - 99999
3

Top Technologies on Starweb Stores

We're tracking 33 different technologies that have 1,448 collective installs on Starweb stores.

  • New Relic is used by 100.0% of Starweb stores.
  • Google Analytics is used by 70.3% of Starweb stores.
  • Google Tag Manager is used by 32.9% of Starweb stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Starweb stores.

Top Shipping Carriers Used By Starweb Stores

  • PostNord is used by 1.4% of Starweb stores.
  • UPS is used by 1.2% of Starweb stores.
  • DHL is used by 0.7% of Starweb stores.

Here are the top 4 shipping carriers across all Starweb stores.

Shipping Carrier
Stores
PostNord
6
UPS
5
DHL
3
Fedex
1

Starweb Store Top-level Domain Distribution

Here is the top-level domain distribution for Starweb stores.

  • 78.3% of Starweb stores have a .se domain.
  • 14.5% of Starweb stores have a .com domain.
  • 4.6% of Starweb stores have a .nu domain.
Top-level Domain
Stores
.se
324
.com
60
.nu
19
.eu
3
.fi
3
.biz
1
.dk
1
.net
1
.no
1
.one
1

Top Starweb Stores

Here are the top stores, powered by Starweb, ordered by store rank.

Name
Domain
Rank
Created
www.jabb.se
41,067
2016/12/30
Kullagergrossisten
46,499
2018/06/15
DDESIGN
48,751
2016/12/30
Velltra.se
49,162
2019/06/14
Kullagret.com
54,105
2016/12/30

New Starweb Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Sekelskifte
8,510,473
2022/09/02
www.severinshop.se
656,064
2022/08/05
Franska Vinkompaniet
904,415
2022/07/15
Styrgrossisten
1,044,473
2022/07/15
webshop.cat.se
1,087,364
2022/07/15

Stores Switching to Starweb From Other Platforms

Over the last 90 days, Starweb has taken 10 merchants from competitive ecommerce platforms.

Platform
Stores

Here are the top stores that have switched to Starweb from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Hem
503,024
Custom Cart
2022/08/01
Lavanille.com
811,407
Magento
2022/08/16
www.blommor4u.nu
919,633
Custom Cart
2022/08/08
Skoj & Stoj
1,791,797
Custom Cart
2022/09/12
Hemlab
2,730,886
WooCommerce
2022/08/31

Stores Switching from Starweb To Other Platforms

Over the last 90 days, Starweb has lost 3 merchants to competitive platforms.

Platform
Stores

Here are the top Starweb stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.sofforsangar.se
1,802,138
WooCommerce
2022/08/22
TH Online
1,924,697
WooCommerce
2022/07/11
www.innout.se
2,005,284
Custom Cart
2022/08/01

Get more insights on Starweb stores

Our search interface is easy to use and helps you find the Starweb stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Starweb stores, create a free account and have a look for yourself.