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Nursery & Playroom stores on Squarespace

Updated Dec 12 2025

There are 866 live Squarespace stores in the Nursery & Playroom category.

In this report, we'll cover the following essential statistics on Squarespace stores in the Nursery & Playroom category.

Download a complete list of Squarespace stores the Nursery & Playroom category with a paid account.
Create a free account to get a feel for the data we provide.

Growth of Nursery & Playroom Stores On Squarespace

Here is the historical growth of stores on Squarespace in the Nursery & Playroom category.

  • Squarespace stores in the Nursery & Playroom category have decreased -72.0% quarter-over-quarter in 2025 Q1.
  • Squarespace stores in the Nursery & Playroom category have increased 47% year-over-year in 2025 Q1.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
5
2017 Q4
1
2018 Q1
5
2018 Q2
62
2018 Q3
5
2018 Q4
10
2019 Q1
10
2019 Q2
8
2019 Q3
11
2019 Q4
9
2020 Q1
14
2020 Q2
17
2020 Q3
11
2020 Q4
23
2021 Q1
33
2021 Q2
20
2021 Q3
11
2021 Q4
7
2022 Q1
146
2022 Q2
16
2022 Q3
48
2022 Q4
31
2023 Q1
27
2023 Q2
36
2023 Q3
38
2023 Q4
28
2024 Q1
34
2024 Q2
40
2024 Q3
36
2024 Q4
46
2025 Q1
50
2025 Q2 (to date)
14
Active Store Count by Quarter

It's hard to know exactly when a Squarespace store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Squarespace Stores In The Nursery & Playroom Category

Here are the top social media sites for Squarespace stores in the Nursery & Playroom category.

  • Instagram is used by 78.8% of Squarespace stores in the Nursery & Playroom category.
  • Facebook is used by 45.8% of Squarespace stores in the Nursery & Playroom category.
  • Pinterest is used by 7.3% of Squarespace stores in the Nursery & Playroom category.
Type
Stores
Instagram
682
Facebook
397
Pinterest
63
YouTube
59
Tiktok
45
Twitter
28
Facebook Group
12
LinkedIn
12
Yelp
10
Soundcloud
1
Applemusic
1
Snapchat
1

Contact Information On Squarespace Stores In The Nursery & Playroom Category

Here are the top contact methods for Squarespace stores in the Nursery & Playroom category.

  • 57.3% of Squarespace stores in the Nursery & Playroom category have an email on their website
  • 45.7% of Squarespace stores in the Nursery & Playroom category provide a phone number on their website
Type
Stores
Email
496
Phone
396

Top Countries For Squarespace Stores In The Nursery & Playroom Category

Here are the top countries for Squarespace stores in the Nursery & Playroom category.

  • 68.4% of Squarespace stores in the Nursery & Playroom category are in United States
  • 9.9% of Squarespace stores in the Nursery & Playroom category are in United Kingdom
  • 9.8% of Squarespace stores in the Nursery & Playroom category are in Australia
  • 5.0% of Squarespace stores in the Nursery & Playroom category are in Canada

With a paid account, stores can also be segmented by region and city.

Top Technologies on Squarespace Stores In The Nursery & Playroom Category

We're tracking 59 different technologies that have 1,919 collective installs on Squarespace stores in the Nursery & Playroom category.

  • Google Adsense is used by 32.3% of Squarespace stores in the Nursery & Playroom category.
  • Google Ads Pixel is used by 31.9% of Squarespace stores in the Nursery & Playroom category.
  • Google Tag Manager is used by 31.9% of Squarespace stores in the Nursery & Playroom category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Squarespace stores.

Number Of Products Sold For Squarespace Stores In The Nursery & Playroom Category

Here is the breakdown of Squarespace stores in the Nursery & Playroom category by the number of products that they sell.

  • 54.8% of Squarespace stores in the Nursery & Playroom category sell 1 - 9 different products.
  • 11.0% of Squarespace stores in the Nursery & Playroom category sell 10 - 24 different products.
  • 8.5% of Squarespace stores in the Nursery & Playroom category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
475
10 - 24
95
25 - 49
74
50 - 99
16
100 - 249
29
250 - 999
6
1000 - 4999
2

Top-level Domain Distribution For Squarespace Stores In The Nursery & Playroom Category

The majority of Squarespace stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 71.8% of Squarespace stores in the Nursery & Playroom category have a .com domain.
  • 7.0% of Squarespace stores in the Nursery & Playroom category have a .com.au domain.
  • 6.2% of Squarespace stores in the Nursery & Playroom category have a .co.uk domain.
Top-level Domain
Stores
.com
622
.com.au
61
.co.uk
54
.org
33
.ca
21
.co.nz
15
.co
13
.ie
10
.net
4
.uk
4

Top Stores In The Nursery & Playroom Category

Here are the top 5 Nursery & Playroom stores ordered by worldwide store rank.

Name
Domain
Rank
Created
www.theshortyearsbooks.com
150,941
2018/06/15
Lady Bird PT
159,409
2019/04/05
Safe Haven Baby Boxes
162,827
2023/09/29
Room to Grow
175,169
2020/10/09
The Positive Birth Company
196,277
2022/08/19

For more insights on Squarespace stores, create a free account and explore our data.

New Stores In The Nursery & Playroom Category

Here are the top 5 most recent Nursery & Playroom stores.

Name
Domain
Rank
Created
Third Story Bloom Art
7,231,474
2025/06/27
Ari Baby
8,951,787
2025/05/23
Prepared Motherhood Collective
10,588,961
2025/05/23
SCV Mommy & Me
5,059,294
2025/05/09
Baby Beretta
10,471,126
2025/05/09

Get more insights on Squarespace stores

Our search interface is easy to use and helps you find the Squarespace stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Squarespace stores, create a free account and have a look for yourself.

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