Check out our new Chrome Extension.

Toys & Hobbies stores on Shopify

Updated Nov 19 2021

There are 41,149 live Shopify stores in the Toys & Hobbies category.

In this report, we'll cover the following essential statistics on Shopify stores in the Toys & Hobbies category.

Download a complete list of Shopify stores the Toys & Hobbies category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Toys & Hobbies are:

  • 66.6% of Shopify stores in the Toys & Hobbies category sell Arts & Crafts products
  • 5.0% of Shopify stores in the Toys & Hobbies category sell Radio Control & Modeling products
  • 1.9% of Shopify stores in the Toys & Hobbies category sell Dolls products

Here are the the top Toys & Hobbies subcategories by store count.

Growth of Toys & Hobbies Stores On Shopify

Here is the historical growth of stores on Shopify in the Toys & Hobbies category.

  • Shopify stores in the Toys & Hobbies category have increased 11.5% quarter-over-quarter in 2021 Q3.
  • Shopify stores in the Toys & Hobbies category have increased 60% year-over-year in 2021 Q3.
Quarter
New Active Stores
2017 Q1
833
2017 Q2
612
2017 Q3
674
2017 Q4
823
2018 Q1
807
2018 Q2
970
2018 Q3
1,207
2018 Q4
1,004
2019 Q1
1,271
2019 Q2
1,463
2019 Q3
1,287
2019 Q4
1,307
2020 Q1
1,587
2020 Q2
2,694
2020 Q3
2,742
2020 Q4
3,582
2021 Q1
3,436
2021 Q2
3,157
2021 Q3
3,870
2021 Q4 (to date)
3,695
Cumulative Stores by Quarter

It's hard to know exactly when a Shopify store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shopify Stores In The Toys & Hobbies Category

Here are the top social media sites for Shopify stores in the Toys & Hobbies category.

  • Instagram is used by 52.8% of Shopify stores in the Toys & Hobbies category.
  • Facebook is used by 48.9% of Shopify stores in the Toys & Hobbies category.
  • Pinterest is used by 16.4% of Shopify stores in the Toys & Hobbies category.
Type
Stores
Instagram
21,731
Facebook
20,142
Pinterest
6,757
Twitter
4,938
YouTube
4,731
Facebook Group
1,248
LinkedIn
629
Tiktok
479
Snapchat
98
Yelp
38

Contact Information On Shopify Stores In The Toys & Hobbies Category

Here are the top contact methods for Shopify stores in the Toys & Hobbies category.

  • 57.8% of Shopify stores in the Toys & Hobbies category have an email on their website
  • 30.3% of Shopify stores in the Toys & Hobbies category provide a phone number on their website
Type
Stores
Email
23,778
Phone
12,482

Top Countries For Shopify Stores In The Toys & Hobbies Category

Here are the top countries for Shopify stores in the Toys & Hobbies category.

  • 55.9% of Shopify stores in the Toys & Hobbies category are in United States
  • 10.6% of Shopify stores in the Toys & Hobbies category are in United Kingdom
  • 8.2% of Shopify stores in the Toys & Hobbies category are in Canada
  • 7.9% of Shopify stores in the Toys & Hobbies category are in Australia
Country
Stores
22,992
3,360
3,269
586
510
432
348

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Toys & Hobbies Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Toys & Hobbies category.

  • 15.4% of Shopify stores in the Toys & Hobbies category have installed the Product Reviews Shopify app.
  • 12.1% of Shopify stores in the Toys & Hobbies category have installed the Mailchimp Shopify app.
  • 10.0% of Shopify stores in the Toys & Hobbies category have installed the Klaviyo: Email Marketing & SMS Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Toys & Hobbies Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 249 different technologies that have 224,203 collective installs on Shopify stores in the Toys & Hobbies category.

  • Cloudflare CDN is used by 99.0% of Shopify stores in the Toys & Hobbies category.
  • Apple Pay is used by 66.7% of Shopify stores in the Toys & Hobbies category.
  • Shop Pay is used by 61.5% of Shopify stores in the Toys & Hobbies category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
27,431
25,308
19,017
4,976

Number Of Products Sold For Shopify Stores In The Toys & Hobbies Category

Here is the breakdown of Shopify stores in the Toys & Hobbies category by the number of products that they sell.

  • 16.7% of Shopify stores in the Toys & Hobbies category sell 100 - 249 different products.
  • 15.9% of Shopify stores in the Toys & Hobbies category sell 250 - 999 different products.
  • 15.3% of Shopify stores in the Toys & Hobbies category sell 50 - 99 different products.
Products Sold
Stores
1 - 9
5,285
10 - 24
5,538
25 - 49
6,057
50 - 99
6,299
100 - 249
6,886
250 - 999
6,523
1000 - 4999
3,030
5000 - 9999
486
10000 - 24999
244
25000 - 99999
85

Top Shopify Themes For Stores In The Toys & Hobbies Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 500 different Shopify themes. Here are the top themes.

  • The debut theme is used by 28.7% of Shopify stores in the Toys & Hobbies category.
  • The minimal theme is used by 8.4% of Shopify stores in the Toys & Hobbies category.
  • The supply theme is used by 5.6% of Shopify stores in the Toys & Hobbies category.
Theme Name
Stores
debut
11,812
minimal
3,464
supply
2,310
brooklyn
2,248
simple
1,826
dawn
1,534
venture
1,418
impulse
1,008
narrative
815
prestige
747

Top-level Domain Distribution For Shopify Stores In The Toys & Hobbies Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 76.1% of Shopify stores in the Toys & Hobbies category have a .com domain.
  • 4.6% of Shopify stores in the Toys & Hobbies category have a .co.uk domain.
  • 4.1% of Shopify stores in the Toys & Hobbies category have a .com.au domain.
Top-level Domain
Stores
.com
31,299
.co.uk
1,880
.com.au
1,695
.ca
1,071
.shop
704
.store
499
.co
491
.net
452
.co.nz
360
.co.za
183

Top Stores In The Toys & Hobbies Category

Here are the top 5 Toys & Hobbies stores ordered by worldwide store rank.

Name
Domain
Rank
Created
L.O.L. Surprise! Official Store
999
2020/07/03
Lovevery
1,396
2019/03/22
Official Little Tikes Website
1,407
2016/12/30
Hasbro Pulse
1,535
2019/02/15
Missouri Star Quilt Company
1,647
2016/12/30

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Toys & Hobbies Category

Here are the top 5 most recent Toys & Hobbies stores.

Name
Domain
Rank
Created
Cartoontable
2,370,597
2021/11/19
Quad Flyer
2,423,517
2021/11/19
Fidgety
2,459,116
2021/11/19
LittleSpoken
2,461,807
2021/11/19
Beautaj™
2,469,330
2021/11/19

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Shopify stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.