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Beauty & Fitness stores on Shopify

Updated Nov 8 2024

There are 195,733 live Shopify stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on Shopify stores in the Beauty & Fitness category.

Download a complete list of Shopify stores the Beauty & Fitness category with a paid account.
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The most popular subcategories under Beauty & Fitness are:

  • 60.2% of Shopify stores in the Beauty & Fitness category sell Face & Body Care products
  • 17.9% of Shopify stores in the Beauty & Fitness category sell Hair Care products
  • 9.9% of Shopify stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Name
Store Count
35,021
19,303
2,763
2,439

Social Media Usage On Shopify Stores In The Beauty & Fitness Category

Here are the top social media sites for Shopify stores in the Beauty & Fitness category.

  • Instagram is used by 52.1% of Shopify stores in the Beauty & Fitness category.
  • Facebook is used by 35.2% of Shopify stores in the Beauty & Fitness category.
  • Tiktok is used by 13.7% of Shopify stores in the Beauty & Fitness category.
Type
Stores
Instagram
101,984
Facebook
68,909
Tiktok
26,731
YouTube
24,449
Pinterest
16,260
Twitter
15,940
LinkedIn
12,718
WhatsApp
1,763
Facebook Group
1,623
Snapchat
978
Yelp
210

Contact Information On Shopify Stores In The Beauty & Fitness Category

Here are the top contact methods for Shopify stores in the Beauty & Fitness category.

  • 61.4% of Shopify stores in the Beauty & Fitness category have an email on their website
  • 29.9% of Shopify stores in the Beauty & Fitness category provide a phone number on their website
Type
Stores
Email
120,182
Phone
58,559

Top Countries For Shopify Stores In The Beauty & Fitness Category

Here are the top countries for Shopify stores in the Beauty & Fitness category.

  • 51.8% of Shopify stores in the Beauty & Fitness category are in United States
  • 9.6% of Shopify stores in the Beauty & Fitness category are in United Kingdom
  • 6.6% of Shopify stores in the Beauty & Fitness category are in Australia
  • 6.1% of Shopify stores in the Beauty & Fitness category are in Canada
Country
Stores
101,482
12,873
11,846
8,521
5,677
2,370
2,208
2,141

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Beauty & Fitness Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Beauty & Fitness category.

  • 21.9% of Shopify stores in the Beauty & Fitness category have installed the Judge.me Product Reviews App Shopify app.
  • 18.9% of Shopify stores in the Beauty & Fitness category have installed the Klaviyo: Email Marketing & SMS Shopify app.
  • 18.7% of Shopify stores in the Beauty & Fitness category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Beauty & Fitness Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 646 different technologies that have 1,840,699 collective installs on Shopify stores in the Beauty & Fitness category.

  • Cloudflare is used by 99.2% of Shopify stores in the Beauty & Fitness category.
  • Cloudflare CDN is used by 99.0% of Shopify stores in the Beauty & Fitness category.
  • Arrive is used by 95.3% of Shopify stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
194,146
193,813
186,487
130,110
117,251
114,833
53,705

Number Of Products Sold For Shopify Stores In The Beauty & Fitness Category

Here is the breakdown of Shopify stores in the Beauty & Fitness category by the number of products that they sell.

  • 31.4% of Shopify stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 22.0% of Shopify stores in the Beauty & Fitness category sell 10 - 24 different products.
  • 15.5% of Shopify stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
61,534
10 - 24
43,054
25 - 49
30,412
50 - 99
23,983
100 - 249
18,311
250 - 999
11,278
1000 - 4999
3,453
5000 - 9999
506
10000 - 24999
243
25000 - 99999
140

Top Shopify Themes For Stores In The Beauty & Fitness Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 999 different Shopify themes. Here are the top themes.

  • The dawn theme is used by 23.0% of Shopify stores in the Beauty & Fitness category.
  • The debut theme is used by 7.7% of Shopify stores in the Beauty & Fitness category.
  • The sense theme is used by 5.8% of Shopify stores in the Beauty & Fitness category.
Theme Name
Stores
dawn
45,040
debut
15,054
sense
11,443
refresh
9,584
spotlight
5,904
craft
4,851
trademark
4,786
prestige
4,140
impulse
3,976
brooklyn
3,673

Top-level Domain Distribution For Shopify Stores In The Beauty & Fitness Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 74.4% of Shopify stores in the Beauty & Fitness category have a .com domain.
  • 3.2% of Shopify stores in the Beauty & Fitness category have a .co.uk domain.
  • 3.1% of Shopify stores in the Beauty & Fitness category have a .com.au domain.
Top-level Domain
Stores
.com
145,643
.co.uk
6,240
.com.au
6,059
.shop
5,110
.store
4,864
.co
4,165
.ca
3,383
.in
2,428
.net
2,272
.us
1,387

Top Stores In The Beauty & Fitness Category

Here are the top 0 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
SKIMS
199
2019/09/20
Peloton
244
2017/09/29
Colgate®
298
2016/12/30
Gymshark
353
2016/12/30
Alo Yoga
374
2017/10/27

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 0 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
My Store
2,086,380
2024/11/08
otrah
3,381,246
2024/11/08
SKIN FUSIONZ
3,399,801
2024/11/08
Wayne Josephson FITNESS PROGRAM
3,494,252
2024/11/08
Majestic Wigs
3,567,442
2024/11/08

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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