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Beauty & Fitness stores on Shopify

Updated Apr 12 2024

There are 197,286 live Shopify stores in the Beauty & Fitness category.

In this report, we'll cover the following essential statistics on Shopify stores in the Beauty & Fitness category.

Download a complete list of Shopify stores the Beauty & Fitness category with a paid account.
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The most popular subcategories under Beauty & Fitness are:

  • 59.5% of Shopify stores in the Beauty & Fitness category sell Face & Body Care products
  • 17.9% of Shopify stores in the Beauty & Fitness category sell Hair Care products
  • 10.2% of Shopify stores in the Beauty & Fitness category sell Fitness products

Here are the the top Beauty & Fitness subcategories by store count.

Name
Store Count
35,412
20,127
2,662
2,402

Social Media Usage On Shopify Stores In The Beauty & Fitness Category

Here are the top social media sites for Shopify stores in the Beauty & Fitness category.

  • Instagram is used by 50.0% of Shopify stores in the Beauty & Fitness category.
  • Facebook is used by 35.7% of Shopify stores in the Beauty & Fitness category.
  • Tiktok is used by 12.7% of Shopify stores in the Beauty & Fitness category.
Type
Stores
Instagram
98,637
Facebook
70,429
Tiktok
24,979
YouTube
22,988
Pinterest
16,946
Twitter
16,588
LinkedIn
11,340
Facebook Group
1,643
WhatsApp
1,486
Snapchat
961
Yelp
182

Contact Information On Shopify Stores In The Beauty & Fitness Category

Here are the top contact methods for Shopify stores in the Beauty & Fitness category.

  • 50.1% of Shopify stores in the Beauty & Fitness category have an email on their website
  • 25.9% of Shopify stores in the Beauty & Fitness category provide a phone number on their website
Type
Stores
Email
98,907
Phone
51,074

Top Countries For Shopify Stores In The Beauty & Fitness Category

Here are the top countries for Shopify stores in the Beauty & Fitness category.

  • 56.2% of Shopify stores in the Beauty & Fitness category are in United States
  • 9.5% of Shopify stores in the Beauty & Fitness category are in United Kingdom
  • 6.5% of Shopify stores in the Beauty & Fitness category are in Australia
  • 6.0% of Shopify stores in the Beauty & Fitness category are in Canada
Country
Stores
110,843
12,840
11,913
6,864
5,501
2,233
1,774
1,579

With a paid account, stores can also be segmented by region and city.

Top Shopify Apps For Stores In The Beauty & Fitness Category

Here are the top Shopify apps, ordered by number of installs, across stores in the Beauty & Fitness category.

  • 25.6% of Shopify stores in the Beauty & Fitness category have installed the Product Reviews Shopify app.
  • 19.8% of Shopify stores in the Beauty & Fitness category have installed the Geolocation Shopify app.
  • 19.7% of Shopify stores in the Beauty & Fitness category have installed the Shopify Inbox Shopify app.

With a paid account on Store Leads, you'll be able to see which stores have installed specific apps. You can also see when specific apps were installed (or uninstalled) by each store.

Top Technologies on Shopify Stores In The Beauty & Fitness Category

Many Shopify merchants run third-party technologies on their store in addition to apps from the Shopify App Store.

We're tracking 581 different technologies that have 1,836,168 collective installs on Shopify stores in the Beauty & Fitness category.

  • Cloudflare is used by 99.3% of Shopify stores in the Beauty & Fitness category.
  • Cloudflare CDN is used by 99.1% of Shopify stores in the Beauty & Fitness category.
  • Arrive is used by 98.9% of Shopify stores in the Beauty & Fitness category.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shopify stores.

Technology
Stores
195,956
195,500
195,117
125,653
120,150
115,538

Number Of Products Sold For Shopify Stores In The Beauty & Fitness Category

Here is the breakdown of Shopify stores in the Beauty & Fitness category by the number of products that they sell.

  • 31.9% of Shopify stores in the Beauty & Fitness category sell 1 - 9 different products.
  • 22.1% of Shopify stores in the Beauty & Fitness category sell 10 - 24 different products.
  • 16.1% of Shopify stores in the Beauty & Fitness category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
62,932
10 - 24
43,629
25 - 49
31,724
50 - 99
23,520
100 - 249
17,648
250 - 999
10,772
1000 - 4999
3,459
5000 - 9999
502
10000 - 24999
246
25000 - 99999
227

Top Shopify Themes For Stores In The Beauty & Fitness Category

Shopify has an active and extension theme store. Merchants using Shopify can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1000 different Shopify themes. Here are the top themes.

  • The dawn theme is used by 21.2% of Shopify stores in the Beauty & Fitness category.
  • The debut theme is used by 9.2% of Shopify stores in the Beauty & Fitness category.
  • The sense theme is used by 6.7% of Shopify stores in the Beauty & Fitness category.
Theme Name
Stores
dawn
41,887
debut
18,082
sense
13,123
refresh
10,894
spotlight
5,197
impulse
4,769
craft
4,630
trademark
4,440
brooklyn
4,195
prestige
3,880

Top-level Domain Distribution For Shopify Stores In The Beauty & Fitness Category

The majority of Shopify stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 74.3% of Shopify stores in the Beauty & Fitness category have a .com domain.
  • 3.2% of Shopify stores in the Beauty & Fitness category have a .co.uk domain.
  • 3.0% of Shopify stores in the Beauty & Fitness category have a .com.au domain.
Top-level Domain
Stores
.com
146,659
.co.uk
6,216
.com.au
5,880
.shop
5,732
.store
4,985
.co
4,642
.ca
3,505
.net
2,534
.in
2,076
.us
1,280

Top Stores In The Beauty & Fitness Category

Here are the top 0 Beauty & Fitness stores ordered by worldwide store rank.

Name
Domain
Rank
Created
SKIMS
179
2019/09/20
Peloton
249
2017/09/29
Colgate®
277
2016/12/30
Gymshark Official Store
339
2016/12/30
Fenty Beauty + Fenty Skin
374
2016/12/30

For more insights on Shopify stores, create a free account and explore our data.

New Stores In The Beauty & Fitness Category

Here are the top 0 most recent Beauty & Fitness stores.

Name
Domain
Rank
Created
Ageless By Nikki
2,814,686
2024/04/12
1930 Remnant
3,027,705
2024/04/12
Naked Esthetic
3,108,928
2024/04/12
Anantin
3,161,341
2024/04/12
Variety Alley
3,230,182
2024/04/12

Get more insights on Shopify stores

Our search interface is easy to use and helps you find the Shopify stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Theme and Theme Vendor
  • Number of Products Sold
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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